Media Evaluation 3 What kind of media institution might distribute your media product and why?

1. What kind of media
institution might distribute
your media product and
why?
Evaluation 3

2. The style model for my magazine is Billboard magazine.
Billboard magazine is distributed by Prometheus Media Group.
Prometheus media group distributes magazines such as
Billboard, The Hollywood Reporter, Adweek, Clio Awards,
Back Stage, and Film Journal. All these magazines are
lifestyle magazines although only one focuses on music. All of
the magazines they distribute are different types such as
Entertainment, Music, Film, and Business.
With Billboard being my style model, I wouldn't say
Prometheus would distribute my magazine. With my magazine
having similarities with Billboard it is unlikely that they would
distribute it because they wouldn't want to have two
magazines that cover roughly the same target audience.
There would always be a chance of one effecting the other
when it comes to sales.

3. If I were to chose a magazine distributer for my
magazine it would probably be Bauer Media. Bauer
Media is the distributor of the likes of Q & Kerrang.
Although these magazines don't fall under the same
genre of mine, Bauer will still have knowledge on how to
distribute a music magazine to the audience my
magazine aims to target. Also, Bauer media distributes
a lot of platforms including radio stations such as The
Hits, Key103, Kiss etc. All of these radio stations play
the same genre of music, the type of music that my
magazine is based on, because of this they may
probably consider distributing my magazine. So far
Bauer media doesn't have a magazine of the same
genre of mine, therefore they would probably be
interested in distributing my magazine considering the
widening of their magazine audience.