media

1. What kind of media
institution (publisher)
might distribute your
media product, and
why?

2. I think Bauer Media Group would
most likely distribute my media
product.
With Bauer Media Group publishing two of
Britain’s leading music magazines today, Q and
Kerrang! Fusion magazine would be a guaranteed
success as is closes the gap in the market for a
magazine focused on local music and big named
bands
as well and is based more
at an indie/alternative rock
scene directed
at a young teenage
audience and
represents a slightly older
positive

3. However Wenner media publishes Rolling
Stones magazine and although may seem
like a suitable option as a publisher for
Fusion, lacks the popularity of my target
audience. Although Rolling Stones appears
to follow a similar genre, it is directed more
at those who are in their twenties and
upwards! Which is why my target audience
being slightly younger would not recognise
it.

4. Another reason why Bauer Media Group
is more suitable, is that it brings a more
alternative and young connotation with it.
Unlike Wenner Media which seems to
give of a more professional and adult
atmosphere to its publishing’s.