1. Proposal
1
Working Title: (fake band)
What is it called? This can change if you think of something better later
Product’s Purpose: Entertainment
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
Genre: Band genre – Indie/Rock
What sort of product is it
Content: 4 members – Each with a background and story on how they joined this band.
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
Audience: Teenagers/Young adults of both genders that are interested in that genre of
music and going to live performances
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
Legal & Ethical Considerations: Try not to be offensive to any gender or race however
some songs may contain swear words, and might not be suitable for children. Thoroughly
try to avoid any plagiarism.
Think about any offensive material you will include?
Will you restrict younger people using/accessing it?
Will it offend any social groups/religions/ethnicities?
How will you ensure you do not offend anyone?
Are you using characters/names/logos of existing products/IPs?
Will you product be sufficiently different from existing products to not get sued for copyright
infringement?
