1. Proposal
1
Working Title: MM (Music Magazine)
What is it called? This can change if you think of something better later
Product’s Purpose: entertainment
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
Genre: magazine
What sort of product is it
Content music what song are new etc
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
Audience: 15-25 male
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
Legal & Ethical Considerations: there will be no offensive material in the magazine, no, no, I
will not use offensive materials, I will use celebrity's, yes
Think about any offensive material you will include?
Will you restrict younger people using/accessing it?
Will it offend any social groups/religions/ethnicities?
How will you ensure you do not offend anyone?
Are you using characters/names/logos of existing products/IPs?
Will you product be sufficiently different from existing products to not get sued for copyright
infringement?