1. Proposal
1
Working Title:
What is it called? This can change if you think of something better later
Animal photography magazine or Woodland Photography
Product’s Purpose:
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
Entertainment with a bit of education
Genre:
What sort of product is it?
Photography magazine with subsections about something there is a picture of
Content
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
Animals like rats and snakes and lizards, no story yet but trying to find one (Found a story)
Audience:
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
Anyone 12 and over
Legal & Ethical Considerations:
Think about any offensive material you will include? None
Will you restrict younger people using/accessing it? No
Will it offend any social groups/religions/ethnicities? Probably not
How will you ensure you do not offend anyone? Provide necessary warnings
Are you using characters/names/logos of existing products/IPs? Probably not
Will your product be sufficiently different from existing products to not get sued for copyright
infringement? Yes
