unit 3

1. Proposal
1
Working Title:
Character design and asset designs
What is it called? This can change if you think of something better later
Product’s Purpose:
To give the customer an insight to what will be included in the game and to intrigue them into
buying the full game
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
Genre:
Character design and asset design
What sort of product is it
Content:
A character who is an ex-warrior which becomes a bounty hunter and using his stealth and
deception he collects his bounties
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
Audience:
Age:18-35 Gender: Male social statues: N/A psychograph: video gamers
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
Because it is for games consoles and video gamers in their spare time like to play video games
Legal & Ethical Considerations:
Think about any offensive material you will include?
Will you restrict younger people using/accessing it?
Will it offend any social groups/religions/ethnicities?
How will you ensure you do not offend anyone?
Are you using characters/names/logos of existing products/IPs?
Will you product be sufficiently different from existing products to not get sued for copyright
infringement?
-There will be violence which is why I set the audience to 18
-I will restrict younger people because there will be violence in the game which is not suited for
young teenagers
-it will not offend anyone as no one is targeted
-I will not target anyone and set the game targeting as broadly as possible
- the will be a logo on his armour
-I will make my own character up and it will be unique