3. ASA Codes
Number Name Brief Description
1 Compliance Conforming to ASA rules and regulations
2 Recognition of
marketing
communications
Other sections of the Code contain product-specific or audience-specific rules that
are intended to protect consumers from misleading marketing communications.
3 Misleading Adverts Market communication which contradicts or exaggerates the commodity.
4 Harm and Offence Marketing communications must not contain anything that is likely to cause
serious or widespread offence
5 Children marketing communications addressed to or targeting children must not
exploit their credulity, loyalty, vulnerability or lack of experience.
6 Privacy Living individuals should be protected from unwarranted infringements of
privacy
13 Food, food
supplements
and associated
health or nutritional
claims
any claim which states, suggests or implies that a food has particular
beneficial nutritional properties
4. Mind Map
• bThe background provides an effective
colour scheme of friendlessness and risk. Welcoming
smile
a slogan of force
5. Mind Map
• Strengths of using this method
– Generates more ideas due to natural associates.
• Weaknesses of using this method
– Cannot be used in certain group work, as other members may find it difficult to trust their intuition, because logic is the dominant side of their thinking
pattern.
• Did you like using this method? Why?
- Allows to produce assertions in accordance with general symbolic representations etc.
7. Mood Board
• Strengths of using this method
– Allows you to set a tone for a specific design pattern
• Weaknesses of using this method
– Doesn’t allow for originality. Merely a reproduction of a reproduction, which produces a hyper-like ethos of reflection.
• Did you like using this method? Why?
• Allows to connect schemes of colour and the emotive connotations of such schemes, which develops a certain degree of profound intercourse with the commodity in
itself.
9. Style Sheet
• Strengths of using this method
– Allows you to extend the font styles to correlate with the scheme of colours.
• Weaknesses of using this method
– The fonts could be an under representation which renders the correlations low tier.
• Did you like using this method? Why?
• - allows me to consider an actual comprehendible framework to work within / in the practical area of design
11. Layout Plan
• Strengths of using this method
– Allows you to form a model to actually work on
• Weaknesses of using this method
– Limited in originality
• Do you like using this method? Why?
• - allows you to use all previous communicative methods in one style
14. Brainstorm
• Strengths of using this method
– Audio based on semantic field.
• Weaknesses of using this method
– Not much detail required.
• Did you like using this method? Why?
• - allowed me to generate relative patterns in speed… which correlates with the time of the audio.
15. Informal Pitch
• Strengths of using this method
– Get good feedback from tutor
• Weaknesses of using this method
– It is only from one person so it is limited and could be biased or only have limited perspective
• Did you like using this method? Why?
• Yes because it was informal
16. Formal Proposal
• Strengths of using this method
– Allows you to lay out an idea in professional contextual reference.
• Weaknesses of using this method
– Questions are very limited in what you can explain.
• Did you like using this method? Why?
• - yes, as it allowed me to formulate a broad considerations of possible interactions in future developments.
18. Initial Reaction
• Figuration of the layouts and the components which fixate the thus interactive elements of the side-scroll material and the intertwined Coca-Cola
representation inherit in itself.
19. Initial Reaction
• Strengths of using this method
– Allows an early onset of possible outcomes.
• Weaknesses of using this method
– Bears futility is reactive and thus as the contrary… not actively progressing.
• Did you like using this method? Why?
• - Yes, at it allowed to establish goals.
21. Sketches
• Strengths of using this method
– Allows to form a layout in practicality; designs to develop upon.
• Weaknesses of using this method
– Minimal in the possibility of the sketches, especially with the size and ratios etc.
• Did you like using this method? Why?
• - Yes, as it allowed me to comprehend the platform etc.
22. Formal Proposal
• Strengths of using this method
– Allows you to lay out an idea in professional contextual reference.
• Weaknesses of using this method
– Questions are very limited in what you can explain.
• Did you like using this method? Why?
- yes, as it allowed me to formulate a broad considerations of possible interactions in future developments.
Editor's Notes
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
