The document outlines a social media marketing plan to promote a blog and gain followers. The plan includes:
1) Setting an objective of gaining 1000 K-pop followers on the blog in August 2021 and measuring success by new visitor numbers.
2) Writing a blog post telling the story of how the author got accepted into an Udacity grant to learn digital marketing.
3) Crafting promotional posts for the blog on Facebook, Twitter, and Instagram to drive traffic.
4) Tracking the results of social media promotions and analyzing what could be improved going forward, such as additional topics featured on the blog.
4. KPI
The success of my page will depend on the number
of visitors who visited my blog after two months
5. Target Persona
Background and
Demographics
Target Persona Name Needs
21 years old
live in qalyubia
covernorate.
Graduation year
student .
Female
single
Engy
Increase my
knowledge in digital
marekting field and
specialize in one of its
fields
Hobbies Goals Barriers
Travel
coin collecting
skating
Advertising campaigns
in my field
The difficulty of
obtaining experience
and taking advertising
campaigns
https://www.instagram.com/p/CPBkIrSr_Oq/?utm_source=ig_web_copy_lin
k
7. What is the theme and framework of
Your blog post
● I decide to learn digital marketing because it has a
promising career, and the digital making nanodegree has
a flexible career path and can give me strong academic
certificates and will improve my level in the field of self-
employment
●
.pixar
8. Blog Post
● My story until I reached the udacity grant
● I am engy, 21 years old, and I will tell you my story until I
reached the Udasty grant that prepares me to change my
life in the future.
● Once there was in2011 I was watching a clip of a Korean
artist on TV and since that time I began to admire this
country, its culture, its people, its art and also its
products, which are famous for being of high quality
worldwide
● until one day I found a page that sells these products at a
cheap price and at that time I found my friends' keen
interest in these products, but I didn't know how to
manage them and it was just an idea. Even one day I
started looking for a job and found that most of the work
is electronic marketing
●
9. ● Because of that, I started looking for this field until I found
the grant provided by Udasty while I was on Facebook,
then I immediately applied in the field of digital. I
searched for being able to find out how to manage my
page
● until finally I found myself accepted in that grant and
started the path of explanation with high quality and
broadened my horizons Big and now I am ready to
present a project in it
● https://www.blogger.com/u/1/blog/post/edit/81
07638814778655315/4253102907704801218
11. Platform 1 and Post
Facebook
My story until I reached the #udacity grant that prepares me to
change my life in the future
Read more here
● https://www.blogger.com/u/1/blog/post/edit/810763881477865
5315/4253102907704801218
-
I chose Facebook to be my marketing platform, as it enables me to
reach my target customers exactly and also the ads via Facebook are
cheap, and I can also through Facebook quickly get results and
spread awareness of my brand
12. Platform 2 and Post
Twitter
My story until I reached the #udacity grant that prepares me to
change my life in the future
Read more here
https://www.blogger.com/u/1/blog/post/edit/8107638814778655315
/4253102907704801218
I also chose Twitter for marketing, which enables me to interact with
my clients, follow my network of relationships, and monitor my
brand. It also enables me to follow my competitors so that I can
develop in the field.
13. Platform 3 and Post
Instagram
My story until I reached the #udacity grant that prepares me to
change my life in the future
Read more here
https://www.blogger.com/u/1/blog/post/edit/8107638814778655315
/4253102907704801218
I chose Instagram because I can easily communicate with my clients
anytime and anywhere. And get to know the opinions and
suggestions of customers directly and share my updates easily
15. Put your social media plan to action and promote your blog on the
platforms you chose. Share your results in the table below.
Extra Credit: Post Online &
Share Your Results
Platform Traffic Likes Shares Comments Notes
Blog 5 2 3 0
Social
Platform
facebook 46 1 15 0
Social
Platform
twitter 4 0 1 0
Social
Platform
instagra
m
110 0 40 0
16. What would you do differently based on your results?
What other topics might you feature on your blog and in
social?
Extra Credit: Analysis