My personal brand "Travel With Me" is presented in this PowerPoint with a social media strategy from a social media audit to my social media roles and responsibilities.
This is an outline of a social media strategy for my personal brand. I discuss my goals on social media, how to achieve these goals, and the overall theme and direction of my brand.
This is an outline of a social media strategy for my personal brand. I discuss my goals on social media, how to achieve these goals, and the overall theme and direction of my brand.
A presentation of the social media strategy for my personal brand. In this strategy, I analyze my two existing profiles on Twitter and Facebook. I also create some goals for the next 6 months.
SMM Project 1 - Shake Shack Social Media Strategy Ashley Powers
A comprehensive social media strategy for Shake Shack. Includes: Social Media Audit, Objectives, Strategies and Tools, Timing and Key Dates, Roles and Responsibilities, Policy, Critical Response Plans, and Measurement and Reporting Results
A project for my social media management class at the University of Florida. The objective was to design a social media strategy campaign for the company, and include possible results to go along with my campaign ideas.
Social Media Strategy for the company of Starbucks. After analyzing different components of the company's online presence, some objectives were set out to be met during a particular period.
This is a social media strategy that was created for the Social Media Management class at the University of Florida. It contains a comprehensive plan for how to increase my follower base over the next few months.
A presentation of the social media strategy for my personal brand. In this strategy, I analyze my two existing profiles on Twitter and Facebook. I also create some goals for the next 6 months.
SMM Project 1 - Shake Shack Social Media Strategy Ashley Powers
A comprehensive social media strategy for Shake Shack. Includes: Social Media Audit, Objectives, Strategies and Tools, Timing and Key Dates, Roles and Responsibilities, Policy, Critical Response Plans, and Measurement and Reporting Results
A project for my social media management class at the University of Florida. The objective was to design a social media strategy campaign for the company, and include possible results to go along with my campaign ideas.
Social Media Strategy for the company of Starbucks. After analyzing different components of the company's online presence, some objectives were set out to be met during a particular period.
This is a social media strategy that was created for the Social Media Management class at the University of Florida. It contains a comprehensive plan for how to increase my follower base over the next few months.
Nathalia Cadena Public Relations Social Media Strategy Nathalia Cadena
Social Media Strategy Plan for my personal brand: Nathalia Cadena Public Relations
A freelancing public relations specialist with connections and experience in the fashion, culinary, lifestyle, and travel industries.
PUR3622 Social Media Management Project 1
First time creating a Social Media Strategy for my personal brand! Some information is what it would look like if I had certain things going, like a website.
I followed Hootsuit examples and tips.
If anyone has any tips please send them my way!
The Social Media Strategy of JPDesign in order to perpetuate the Merging creativity with reality. Communication is key, and visual arts are the best way to engage with your audience.
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Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Non-Financial Information and Firm Risk Non-Financial Information and Firm RiskAJHSSR Journal
ABSTRACT: This research aims to examine how ESG disclosure and risk disclosure affect the total risk of
companies. Using cross section data from 355 companies listed in Indonesia Stock Exchange, data regarding
ESG disclosure and risk was collected. In this research, ESG and risk disclosures are measured based on content
analysis using GRI 4 guidelines for ESG disclosures and COSO ERM for risk disclosures. Using multiple
regression, it is concluded that only risk disclosure can reduce the company's total risk, while ESG disclosure
cannot affect the company's total risk. This shows that only risk disclosure is relevant in determining a
company's total risk.
KEYWORDS: ESG disclosure, risk disclosure, firm risk
Social media refers to online platforms and tools that enable users to create, share, and exchange information, ideas, and content in virtual communities and networks. These platforms have revolutionized the way people communicate, interact, and consume information. Here are some key aspects and descriptions of social media:
The Challenges of Good Governance and Project Implementation in Nigeria: A Re...AJHSSR Journal
ABSTRACT : This study reveals that systemic corruption and other factors including poor leadership,
leadership recruitment processes, ethnic and regional politics, tribalism and mediocrity, poor planning, and
variation of project design have been the causative factors that undermine projects implementation in postindependence African states, particularly in Nigeria. The study, thus, argued that successive governments of
African states, using Nigeria as a case study, have been deeply engrossed in this obnoxious practice that has
undermined infrastructure sector development as well as enthroned impoverishment and mass poverty in these
African countries. This study, therefore, is posed to examine the similarities in causative factors, effects and
consequences of corruption and how it affects governance, projects implementation and national growth. To
achieve this, the study adopted historical research design which is qualitative and explorative in nature. The
study among others suggests that the governments of developing countries should shun corruption and other
forms of obnoxious practices in order to operate effective and efficient systems that promote good governance
and ensure there is adequate projects implementation which are the attributes of a responsible government and
good leadership. Policy makers should also prioritize policy objectives and competence to ensure that policies
are fully implemented within stipulated time frame.
KEYWORDS: Developing Countries, Nigeria, Government, Project Implementation, Project Failure
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Exploring Factors Affecting the Success of TVET-Industry Partnership: A Case ...AJHSSR Journal
ABSTRACT: The purpose of this study was to explore factors affecting the success of TVET-industry
partnerships. A case study design of the qualitative research method was used to achieve this objective. For the
study, one polytechnic college of Oromia regional state, and two industries were purposively selected. From the
sample polytechnic college and industries, a total of 17 sample respondents were selected. Out of 17
respondents, 10 respondents were selected using the snowball sampling method, and the rest 7 respondents were
selected using the purposive sampling technique. The qualitative data were collected through an in-depth
interview and document analysis. The data were analyzed using thematic approaches. The findings revealed that
TVET-industry partnerships were found weak. Lack of key stakeholder‟s awareness shortage of improved
training equipment and machines in polytechnic colleges, absence of trainee health insurance policy, lack of
incentive mechanisms for private industries, lack of employer industries involvement in designing and
developing occupational standards, and preparation of curriculum were some of the impediments of TVETindustry partnership. Based on the findings it was recommended that the Oromia TVET bureau in collaboration
with other relevant concerned regional authorities and TVET colleges, set new strategies for creating strong
awareness for industries, companies, and other relevant stakeholders on the purpose and advantages of
implementing successful TVET-industry partnership. Finally, the Oromia regional government in collaboration
with the TVET bureau needs to create policy-supported incentive strategies such as giving occasional privileges
of duty-free import, tax reduction, and regional government recognition awards based on the level of partnership
contribution to TVET institutions in promoting TVET-industry partnership.
KEY WORDS: employability skills, industries, and partnership
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How social media marketing helps businesses in 2024.pdfpramodkumar2310
Social media marketing refers to the process of utilizing social media platforms to promote products, services, or brands. It involves creating and sharing valuable content, engaging with followers, analyzing data, and running targeted advertising campaigns.
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2. Table of
Contents
1.Executive Summary
2.Social Media Audit
3.Social Media Objectives
4.Online Brand Persona and Voice
5.Strategies and Tools
6.Timing and Key Dates
7.Social Media Roles and
Responsibilities
8.Social Media Policy
9.Critical Response Plan
10.Measurement and Reporting Results
3. Executive
Summary
• With the focus of myself in my personal brand on
traveling, I wish to have my online following grow
along with my name in 2018.
• I hope to reach a bigger audience, spread more
content and have my name be recognized with the
personal brand I am promoting.
• Along with my objectives, I need to engage more with
my followers on Facebook and reach out to users via
messenger or comments.This will hopefully bring
recognition on myself being active on my brand.
4. Social
Media Audit
• Social Media Assessment:
• As of 2018, the social media outlet with the most traffic
is twitter.With mentions, retweets and heavy
impressions happen through tweets. Facebook will be
considered to involve more with followers and move
forward in the future to post multiple times a week.
Social Network URL Follower Count Average Weekly
Activity
Average
Engagement
Rate
Facebook https://www.face
book.com/najlabb
rown/
27 1 post a week 3 weekly users
Twitter https://twitter.co
m/najlabrown_?la
ng=en
54 2-3 posts a week 5 user mentions
5. Social
Media Audit
• WebsiteTraffic Sources Assessment:
• Twitter is still at the top with the larger network for
traffic.With 734 profile visits in the past 28 days,
compared to Facebook with 16 to 17 people looking at
certain posts a week, not even engaging with them.
Source Volume Percentage of
OverallTraffic
Conversion Rate
Facebook 16-17 people reach 25% No Data
Twitter 734 profile visits No Data No Data
6. Social
Media Audit
• Audience Demographics Assessment
• Since close friends and family follow my personal travel
brand Facebook page. I do not have access to all the
data, but if I did I think it would look like more
females who follow me than males.
Source Age
Distribution
Gender
Distribution
Primary
Social
Network
Secondary
Social
Network
Primary
Need
Secondary
Need
Facebook 80% 18-30
20% 30-60
90%
females
10% males
No Data No Data Most
followers
are college
students
Family
statuses
Twitter A various
age
distribution
Various No Data No Data No Data No Data
7. Social
Media Audit
• Competitor Assessment
1. With my personal brand, I do not have any
competitors.
2. There are no other brands I could find that match my
strengths and weaknesses.
3. I believe that since I am a personal brand growing
slowly by myself, it is important to only focus on
myself and how I can develop on my own.
8. Social
Media
Objectives
• The focus on my personal brand is for users to engage
with the posts while I reach out to the users. In order
for the brand to grow, the followers and likes need to
grow with it. Specific objectives are set out in the next
6 months.
1. Increase followers and likes by boosting posts and
buying social advertisements on Facebook page.
2. Create a live chat at LEAST every two weeks so I can
develop a connection with my followers.
3. Write stories and interview travel agencies on topics
that could interest local readers.
9. Social
Media
Objectives
• I did not have access to all this data, but if I did I think it
would look like a percent of more females than males.
Since my personal brand is reached across my family
members and close friends, I have a reach of more
females than males.
• My objective is to reach a bigger audience outside of my
comfortable circle.
12. Strategies
and Tools
• While I post about once a week about various articles or
statues updates, my strategy is to stick to the goal of my
page which is anything and everything about travel.
• The tool I greatly succeeded with in my engagement was
my video montage I created when I got back from my trip
to California.
• Monitor keywords of traveling, flying, destinations and
worldwide news to share new content or generate ideas
to share.
Tools:
Buffer
Adobe Premiere Pro
13. Timing and
Key Dates
• My personal brand can be posted whenever the time
feels right about the subject of traveling or when I go
and travel the country myself. However, there are key
dates I look out for to post the right themes for my
followers .
• The Seasons of 2018:
SPRING EQUINOX March 20, 12:15 P.M. EDT
SUMMER SOLSTICE June 21, 6:07 A.M. EDT
FALL EQUINOX September 22, 9:54 P.M. EDT
WINTER SOLSTICE December 21, 5:23 P.M. EST
14. Social Media
Roles and
Responsibilitie
s
• My role in my personal brand is myself and only myself.
I work to develop all roles and responsibilities.
• Since this is not a company, I work to just have it grow
with me in college because it is my personal brand.
• In the future, I will still plan for this brand to just have
myself managing the social media outlets.With
traveling, I write and make the videos so there is not
much other roles for people.
• If I had to use these terms I fall under, I am all three:
1. Marketing Director
2. Social Media Manager
3. Social Media Coordinator
15. Social Media
Policy
• With my brand I follow policies to make sure my
personal brand is professional to the public:
1. Reply to followers comments as soon as possible. If I
can’t answer a question, I message separately and tell
them respectively I will find the answer as soon as
possible.
2. Be polite to users no matter what.
3. Show passion and love for the subject I am branding
with myself.
4. A professional environment should be made known
through conversations, videos or updates.
5. Become dedicated to this brand and be adventurous
to try new things.
16. Critical
Response
Plan 1
• Scenario 1- Not connecting with targeted audience
1. Realize which posts are not reaching certain users
with likes and comments.
2. Respond to every comment or concern by reading
every response while also using apps such as buffer.
3. Follow similar brands and even ask some questions
on how they connect with their followers.
4. Be creative and generate new posts or find new
inspiration on what could be exciting to post in the
near future.
17. Critical
Response
Plan 2
• Scenario 2- Hate Comment Under Specific Post
1. Reply quick and be professional.
2. If the follower is not happy about what you posted,
bring it to a separate group message where you can
fix problem privately.
3. It is the internet and nothing goes away so depending
on how serious the comment was, flagging it could
notify Facebook.
4. Be responsible and professional with any situation no
matter the comment and take actions in your own
hands.
18. Measuremen
t and
Reporting
Results
• WebsiteTraffic Sources Assessment: similar to social
media audit
• Quantitative KPIs: last 2 months
Source Volume Percentage of
OverallTraffic
Conversion
Rate
Facebook 3 monthly users 3 % of users No Data
Twitter 734 profile visits 5% of users No Data
19. Measuremen
t and
Reporting
Results
• Social Network Data
• As of August 2018
• My accounts have consistently stayed the same with
followers and average weekly activity.
Social Network URL Follower Count Average Weekly
Activity
Average
Engagement
Rate
Facebook https://www.face
book.com/najlabb
rown/
27 1 post a week 3 weekly users
Twitter https://twitter.co
m/najlabrown_?la
ng=en
54 2-3 posts a week 5 user mentions
20. Measuremen
t and
Reporting
Results
• Sentiment Analysis
• An analysis of the 10 Facebook posts andTwitter
tweets revealed a very small engagement with the
audience.
• Each post would range between one to three users
liking the posts.
• Usually each person was the same who displayed
engagement.
• Positive sentiment was shown by accepting my invite
to like my page and follow my journey.
• Negative sentiment was if this audience was actually
interested in traveling or where I traveled.
21. Measurement
and Reporting
Results
• Future Actions:
• Continue building my personal brand.
• Build a wider audience by not being afraid of unfamiliar
faces entering my bubble.
• Engage more with users by creating fun content.
• Link other social media platforms such as Instagram
and Snapchat so many outlets can reach my personal
brand.