Hi!
Like everybody knows, our courses are coming to an end soon, that's why I decided to make a PPT which resume all my SMM Quarter!
I hope you'll enjoy it guys!
3. INTRODUCTION
Our courses are coming to an end soon, I want to share with you
2 important ideas that are important to remember during my
career as a social media marketer:
Why I choose this class?
Improve my skills in every area of the marketing
Help me for my own advertising
Give me the necessary assets to allow me to establish real
relations with my audience
4. INTRODUCTION
What could I have hoped from this class?
Understand the strategy of the social media
Every action realized on social networks has to be a part of a
specific strategy such as « tweets » or « likes »
Plan to create a strategy of Social Media
5. ① SHOWCASING MY BLOG
MY BLOG
• 8 posts
• 10 followers
• Overall history of page views: 431
• 21 comments
• My famous post is “My Social Network Thoughts”: 56
views
6. ① SHOWCASING MY BLOG
MY VLOG
• 16 views with a public access to my YOUTUBE
Channel
• I should have put more animations around my VLOG
• My VLOG should have been more alive with more
energy in my voice
• I should have advertised on other social networks
than Facebook or Twitter to get more views on my
VLOG
7. WHAT WILL BECOME OF MY BLOG?
As you know, a quality blog is above all good content ... Posts, videos or
podcasts interesting, informative, original and well written.
But good content is not everything!
If I want to count many followers and attract customers ready to buy my
products or services, you must know that my readers expect more from
me.
8. WHAT WILL BECOME OF MY BLOG?
I will therefore improve the following steps:
Search for a real connection with my audience
Original and authentic personality
Passion and expertise
Have self-confidence
9. ② FACEBOOK
Facebook continues to be the most powerful social network to set up a
business presence. The question does not arise, it is essential for a company
to be present on this social network.
However, having just fans on his Facebook page is not sustainable in the long
run and does not allow the company to generate revenue. This only allows, in
the short term, to make live his Facebook page and animate it.
How many friends do I
have?
26
How many brands and or
groups do you follow?
3
10. ③ TWITTER
Twitter is a tool that we do not see too much interest, because if we want to
send a message there are emails, if we want to manage his contacts there is
Facebook, if we want to chat there is What's App, and if we want to write
articles there are blogs...
So why Twitter? Simply I think that is a little all of this at the same time!
STRENGHTS Real Time, Accessibility,
Community
WEAKNESSES Repetition: Newcomers find it
difficult to understand why
messages are repeated regularly.
Confusion: Many consumers do
not understand Twitter and do not
use it
11. ③ TWITTER
My Twitter’s Influencers
The Guardian: To my mind, I think that this newspaper has for role to notify
citizens about the facts and the events occurring inside the society and
between societies.
L’Équipe: I’m a big fan of sport (especially Basket-Ball) and I’ve to be aware
of all the sports’ results in real time.
Kevin Hart: I’m following this comedian because his career is incredible.
Also, I’m following him on Snapchat and his speeches are real sources of
motivations. This comedian came from nothing to become one of the best.
12. ④ LINKEDIN
When we talk about social networks, a few come to mind, such as Facebook,
Twitter or Instagram for example. These allow you to share personal
information or moments with friends or relationships.
However, other social networks, such as LinkedIn have gradually gained
importance and influence, to today be among the forerunners of professional
social networks.
Using Linkedin for a professional purpose, I think that Linkedin can be
perceived as an online CV as it helps to establish one's professional profile. It
contains information that is usually indicated in a CV, such as work experience,
the training that was followed or the foreign languages that are used.
13. ④ LINKEDIN
As regards the personality that I’ve followed, I decided to follow:
Bill Gates
Steve Wozniak
Kevin Systrom
I have make this choice because these 3 businessmen answer to my criteria of
the ideal entrepreneur that is to say someone determined, organized, who
knows how to plan, disciplined, who is self-confident and in the project,
creative, and the most important who is fascinated.
14. CLOSING THOUGHTS
Through our SMM courses I was able to remember a significant amount of relevant
data, but only 5 data will summarize this quarter:
Attract Followers / Subscribers
Create relevant content
Turn your fans into prospects by collecting their email addresses
Create a relationship of trust
Sell your products / services
15. CLOSING THOUGHTS
Thanks to the skills I could acquire with these courses, I have some ideas about
my future as a social media marketer. I have few steps. For example, establish
goals for the Social Media, create or improve my digital accounts, or be inspired by
leaders of the business sector, by competitors and by customers.
With all these skills and social media, I want to build my own brand online!
I shall begin by tidying up my ideas that is to say to prepare a business plan
serious and clear, to review my financial priorities and to imagine how long I could
hold without receiving a salary.
Afterward, I shall put bases. I wonder if I need employees and I begin to build my
brand.
Finally, I shall work on the design of my logo!