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Presented by :
Abdual Serief, Afrose Banu, Aman, Anupriya,
Asna, Chekka Sravanthi, Favaz Rahman(Team yellow)
.
 - A sales pitch is a presentation that aims to persuade a potential customer to buy
a product or service
 - A well-crafted sales pitch can make or break a sale
 - It's an opportunity to showcase your product, build trust, and establish a
relationship with the customer
 Clear and concise: easy to understand and gets straight to the point
 Engaging and interactive: involves the audience and encourages participation
 Tailored to the audience: addresses the specific needs and pain points of the
customer
 Focused on benefits: explains how the product or service will benefit the customer
 Confident and enthusiastic: shows passion and belief in the product or service
 Introduction:
 Hook: grabs the audience's attention
 Context: sets the stage and provides background information
 Connection: establishes a rapport with the audience
 Problem identification:
 Needs: identifies the customer's needs and pain points
 Pain points: emphasizes the consequences of not addressing the needs
 Solution presentation:
 Features: describes the product or service
 Benefits: explains how the product or service addresses the needs
 Value: highlights the unique value proposition
 Handling objections:
 Anticipates and addresses potential concerns
 Provides solutions and alternatives
 Call-to-action:
 Clearly states the next steps
 Encourages the customer to take action
 Introduction (bun): sets the stage and grabs attention
 Problem identification (patty): identifies the customer’s needs and pain points
 Solution presentation (cheese, lettuce, tomato, etc.): describes
the product or service and its benefits
 Handling objections (condiments): addresses potential
concerns and provides solutions
 Call-to-action (bun): clearly states the next steps and
encourages action
 S: Situation questions (understand the customer's context)
 P: Problem questions (identify pain points)
 I: Implication questions (explore the impact of the problem)
 N: Need-payoff questions (highlight the benefits of the solution)
 Explanation: - A questioning technique to understand the
customer's needs and pain points
 S: Situation (understand the customer's current situation) -
 A: Amplification (emphasize the pain points and needs) -
 B: Benefit (explain how the solution addresses the needs)-
 Explanation: A technique to highlight the benefits of the
solution and how it addresses the customer's needs
 FAB (Features, Advantages, Benefits) -
 USP (Unique Selling Proposition) -
 Scarcity and urgency -
 Storytelling -
 Handling objections
 Failing to understand the customer's needs
 Talking too much about features
 Not handling objections effectively
 Not having a clear call-to-action
 Being too pushy or aggressive
 A well-crafted sales pitch is essential for success in sales
 Remember to use the techniques and elements discussed to create a persuasive
and effective sales pitch
 Practice and refine your sales pitch to achieve your goals

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SALES-PITCH-an-introduction-to-sales.pptx

  • 1. Presented by : Abdual Serief, Afrose Banu, Aman, Anupriya, Asna, Chekka Sravanthi, Favaz Rahman(Team yellow) .
  • 2.  - A sales pitch is a presentation that aims to persuade a potential customer to buy a product or service  - A well-crafted sales pitch can make or break a sale  - It's an opportunity to showcase your product, build trust, and establish a relationship with the customer
  • 3.  Clear and concise: easy to understand and gets straight to the point  Engaging and interactive: involves the audience and encourages participation  Tailored to the audience: addresses the specific needs and pain points of the customer  Focused on benefits: explains how the product or service will benefit the customer  Confident and enthusiastic: shows passion and belief in the product or service
  • 4.  Introduction:  Hook: grabs the audience's attention  Context: sets the stage and provides background information  Connection: establishes a rapport with the audience  Problem identification:  Needs: identifies the customer's needs and pain points  Pain points: emphasizes the consequences of not addressing the needs  Solution presentation:  Features: describes the product or service  Benefits: explains how the product or service addresses the needs  Value: highlights the unique value proposition  Handling objections:  Anticipates and addresses potential concerns  Provides solutions and alternatives  Call-to-action:  Clearly states the next steps  Encourages the customer to take action
  • 5.  Introduction (bun): sets the stage and grabs attention  Problem identification (patty): identifies the customer’s needs and pain points  Solution presentation (cheese, lettuce, tomato, etc.): describes the product or service and its benefits  Handling objections (condiments): addresses potential concerns and provides solutions  Call-to-action (bun): clearly states the next steps and encourages action
  • 6.  S: Situation questions (understand the customer's context)  P: Problem questions (identify pain points)  I: Implication questions (explore the impact of the problem)  N: Need-payoff questions (highlight the benefits of the solution)  Explanation: - A questioning technique to understand the customer's needs and pain points
  • 7.  S: Situation (understand the customer's current situation) -  A: Amplification (emphasize the pain points and needs) -  B: Benefit (explain how the solution addresses the needs)-  Explanation: A technique to highlight the benefits of the solution and how it addresses the customer's needs
  • 8.  FAB (Features, Advantages, Benefits) -  USP (Unique Selling Proposition) -  Scarcity and urgency -  Storytelling -  Handling objections
  • 9.  Failing to understand the customer's needs  Talking too much about features  Not handling objections effectively  Not having a clear call-to-action  Being too pushy or aggressive
  • 10.  A well-crafted sales pitch is essential for success in sales  Remember to use the techniques and elements discussed to create a persuasive and effective sales pitch  Practice and refine your sales pitch to achieve your goals