The document provides an analysis of the layout and design features of contents pages from three different magazines: NME, Kerrang, and Classical FM. Some key points analyzed include the use of images, colors, structures, promotions, and other techniques to make the contents pages easy to navigate, visually appealing, and effective at promoting the magazines. The analyses look at both the individual design elements and overall layout structures of the contents pages.
2. Contents page NME (SEPT 2009) ANALYSIS
NME MASTHEAD SAME COLOUR CODE BANNER AT TOP – it bold and eye catching,
AS FRONT – this makes the magazine draws your eye to the ‘contents ‘when you are
look professional because everything flicking through so its easy to recognise which
matches, they haven't used different reds page is the contents.
and blacks to the front page, its all neat.
DATE – has to be the same as the
date on the front, so that you know
Main image is….. Smaller than that issue has the right contents
the image on the front of the page.
magazine, so it allows your to
read the other sections of the
magazine. The image and SUB HEADING BLOCKED OUT INTO
writing in the centre of the page BLACK SUB SECTIONS – makes it
is placed on a speaker, this ties very effective and it catches your eye
up with the music theme and is straight away without you realising,
a nice touch. the black boxes with the white font
make it more bold.
Bands are listed in red with page BRIEF HEADING +SUMMARY OF CONTENT
number in black – this makes the WITH PAGE NUMBER IN RED – its letting you
numbers stand out more over the know what's on the page before you go on so
red writing, because the number that you have an idea of what its about. Having a
is the most important information title bigger will give you an idea of what its about
there. Its less effective if it was without you having to read the summary of they
all one colour, and it wouldn’t be don’t want to, it gets to the point quicker.
as professional if they used Although the page number is small compared to
another colour scheme. the title, the red makes it stand out more.
Image is edited so it looks like a Puff – this is another technique of
photograph. - This is appropriate getting you to buy or subscribe to
because it gives it a feel of a their magazine. Nobody said that
scrap book of the bands travels, it’s the ‘UK’s no.1 gigs guide’. NME
makes it more effective and gives made that up to persuade you.
the image some character. links
in with the theme of the
introduction.
PREVIOUS/FUTURE EDITIONS OF NME ARE
SHOWN WITH DETAILS OF WEBSITE/PHONE
NUMBER ETC – is advertising the magazine and trying
Editors introduction to contents of magazine – gets you into the mood, allows you in the shop to have a taster to persuade you to subscribe by telling you if you
of what the magazine features and what its like inside, without having to look at every single page. Another subscribe it works out as £1.40 per issue instead of
thing is its telling you what pages what tours are on without having them in a list down the page like other £2.50 which is the price you pay in a shop.
contents pages, it puts it into a structured sentences and keeps the contents page tidy.
3. ANALYSIS OF LAYOUT/DESIGNFEATURES OF CONTENTS PAGE
The word content is placed at the
top of the page so that its
noticeable, and it takes up most of
the top third.
The contents is structured into
columns, this makes it easier
for the reader to get around
The mini the contents page numbers
introduction on and topics.
the contents page
gives the reader
This section is helping to promote
a cheaper way of affording the
magazine, and by also gaining
more costumers on a monthly
basis.
This section has a full list of all the artists
featured in just this one magazine, gives an idea to
a new reader of the quality of this magazine.
4. Contents page kerrang (feb 09) ANALYSIS
CONTENTS MASTHEAD SAME
EDITORS MESSAGE - this makes COLOUR CODE AS FRONT – this
the magazine more personal the allows the reader to know what page
the reader, it's a good use of space, they are on, also by having the ‘contents’
telling the reader all the good masthead so large you won’t miss it
things featured into this issue and when you are trying to find a page. The
any updates and information they colour coding from the front cover are the
think the reader would be use of yellow and black, this makes the
interested in. The editors message magazine front cover and contents match
also acts as a little introduction to making it more professional and
the magazine. effective.
EXTRA - in the top right third is
DATE - the date has been added on to
adding a little more to the
the contents page so that the reader
magazine, to attract the reader,
knows what issue they are reading,
giving you an idea of what's
and hey know how up to date the
featured in that specific page, in
information, gigs and interviews are.
this issue it's kirk Hammett
answering questions, ths helps to
involve the reader. It tells you the
SUBHEADINGS - the subheadings
page number, trying to get the
have been put into a black box with a
reader to have a look.
large bold yellow font, fit across the
boxes to attract the readers eye to
the page number and the main
MAIN IMAGE - the main image is article. The page numbers are in a
very large on the page so that it bold font so that it doesn't take the
attract the readers attention, they reader ages to find the number,
ave done this because people who making it easier for everyone.
are fans of this artist will see him
immediately and want to find what COLOURS OF FONTS - the
page number he is on. This is an black and the yellow
important thing to have on a represent the music genres
contents page, images separate the that are featured in this
text make it easier for the reader. It magazine. It also links with
adds colour and interest, it can also the front cover and the rest
tell a story and tell you who's of the theme to this issue
featured in the magazine without magazine.
actually saying anything. The main
image on the contents page is
smaller than the image on the front MINI IMAGES - the littles images used on the contents page are to tell the reader which page the specific artists are featured
cover, the editor has done this on, the other contents page I analysed on the other page didn't have this. It's a unique feature to this magazine, even though
because they want the front cover t other magazine contents pages have it you don't come across it as much in the music genre, because normally they have one
be the most attractive and main image to attract the reader. By using mini images you get to catch the main articles, and the images help attract the eyes
important page. of the reader, adding colour and making the contents page more effective. The image includes the page number and a mini
introduction to what the article is about and what the artist/bands have been up to recently.
5. ANALYSIS OF LAYOUT/DESIGNFEATURES OF
KERRANG CONTENTS PAGE
The word contents has been
placed at the top of the screen
because its an important part of
the page, its telling the reader
what they are reading and what
the page is about.
The contents is structured into columns
so that the reader finds it easy to get
around the page and find the
page/article they want painless and
quick.
The introduction/editors message is there to
involve the reader and make them feel as if
it’s a personal message to them. The
signature at the end it effective as well
because it makes it like the editor cares and
out effort into the magazine.
The main image and the use of the little
images helps give the contents page a little
more character and makes it more
colourful, because a contents page is the
most boring page and unless you want to
find something you don’t normally bother
with it much. So the editor is trying to
promote it and get it noticed more.
6. Contents page classical FM (dec 07) analysis
IMAGES – instead of having DATE - the date has been added on to
just one main image to attract the contents page so that the reader
the reader, classical FM have knows what issue this contents belongs
decided to use six main to and how up to date it is. It is also
images, this adds more colour very noticeable because its not just
to the contents page, as well as numeric like the kerrang contents date,
filling an extra space, and it makes it easier for the reader.
making the page much more
interesting from the boring MAIN HEADING – the main
layout and colours scheme. heading is the same logo as the
The images also include the radio channel and they have
page numbers they are related also used the magazine name
to, this not only fills the gaps on the contents page unlike
but it makes the list of pages kerrang, so that the reader
not as long and tedious and knows what magazine the
attracts the reader to the main contents page belongs to.
pages or pages people may
skip, image is a good way of
PAGE NUMBERS – the page numbers
doing this.
and the article names are all linking in
with the magazines colour scheme of
COLOURS – as I said in the other the red and white, they have done this
section, the colours all match the front because it makes it more professional
cover and throughout the magazine and effective, red is an elegant colour as
and the font. The colour red might well as being bold and effective. The
mean danger to some, but this is the font and the numbers are in a calm font
December issue of classical FM which they aren't bouncing out the page at you
means the colour red works well with making it look messy, but they are still
the time of year linked with Christmas. easy to read and effective against the
This makes people more attracted to it pale background.
because it’s a special time of year and
people will be getting excited at PROMOTION – the magazine
everything with the Christmas theme. have added a little box to help
Also classical can be to do with church promote the magazine, and
and the religious side of Christmas make more people buy it
that people may forget about in other monthly, but allowing the to
months of the year, this will bring in a have a offer that will not only
wider audience for the magazine in save them money but to rise the
December because it’s the main time amount of people actually
people go to church and probably the buying the magazine because
only time for some. its through a yearly contract.
They haven’t made the box very
BANNER – the banner at the bottom of the page allows the contents page in other cases to add in a little bit extra information appealing nor have the made it
when there is not a lot of space yet, although this is not a problem for this specific magazine contents, they have decided to use stand out against the other
this cleverly. the red banner is keeping to the colour scheme well, however it is effective and stands out of the page, but not too writing, its just a darker red
much to ruin the tone of the magazine genre. Its trying to persuade people to buy this magazine buy giving away a present, and the fonts a similar size.
linked to the Christmas theme, getting everyone ready and excited.
7. Analysis of layout/design features of classical FM contents
page
The word contents has been placed at the
top of the screen because its telling the
reader what page they are on. The big red
box the heading is in allows into be noticed
because the white it very effective over the
top of the red.
The page numbers are all structured, going
down in a list, allowing the reader to easily
read the page numbers and the subheadings, it
also gives a little description to what the page
includes so you have a brief idea of what you
should expect. It is not a confusing bunch of
words that you would loose the numbers in.
the images linked to the page numbers allows
the reader to have a break from all the writing
and almost catch the top headlines featured
within the magazine.
The promotion allows the magazine to increase
their audience who buy their magazine, because
everybody likes a bargain especially when you
are new to the product.
The colours used are well linked in with the calm
tone the magazine wants to represent, it also
allows the reader to not get confused because its
not fussy it’s a very simple structure. The colours
link in with the theme of the time of year the
issue has come out in.