NME magazine evaluation as media.

1. Masthead
Skyline
Cover
Lines
Main Image
The Left Third
Lead Article
Pull Quote

2. NME Front Cover Analysis
The general forms and conventions are similar to most magazines for example the mast head is at the top
left so it can been seen easily on a magazine shelf in a shop and also to help it to be clear its is in bold
font, uses capital letters and is in a strong red colour which contrasts with the white background to make
it really stand out. The left third which is showing all the important information that NME want potential
buyers to see such as the masthead, the pull quote and Dizzee Rascals face as he is the main feature of
this issue, this is good that people can see the best and most important parts about the magazine before
they even pick it up as on the magazine shelf only the left third will be showing so it is vital if they want to
entice different and new buyers. Other general forms and conventions such as the skyline and cover lines
suggest how packed this magazine is in a bid to entice new readers for example the skyline mentions how
it is a autumn special and when the public see something's special they are more likely to buy it as it’s a
one off, also the cover lines feature some big names in the music industry such as Muse and Kasabian
which fans would definitely buy the magazine to read and as they have a lot of fans this would be quite a
few people. The main Image on the front cover is a medium close up of Dizzee Rascal’s whole body as he
is crouched down, his facial expression is a big laughing smile and his body positioning and what he is
doing with his arms up in the airs which connotes that he is happy and all about having fun which is also
what feeling you get from his up beat modern rap music, From this image you can gather that the article
inside this magazine on Dizzee will be a fast paced up beat interview probably not about anything serious.
The pull quote in the left third that reads ‘“I’M SPREADING JOY AROUND THE WORLD, MAN”’ denotes
that he wants to spread joy which links up with the connotation from the main image as they are both
saying and implying the same thing which is he is happy, having fun and wants to spread his joy around,
this shows that NME have got Dizzee to do this pose for a reason and it is relevant to his article. The
language used throughout the front cover of NME is modern but at the same time not really applying
much slang so they keep it casual and young and modern and this connotes the same vibe and feeling you
get from this images of graffiti in the background and the way Dizzee is posing, you would expect
teenagers and young adults to be the majority of the readers of this type of magazine just from looking at
the front cover.

3. The picture on the contents The Contents page has kept to
page which is a mid shot of the house style using the red
the performer Little Boots bold NME title. Also using the
and what looks to be her tour bold writing which NME is known
bus, this is there as it is for.
relevant to the head article
on the contents page which is
called ‘TOURING SPECIAL’
and this was also listed as the
skyline piece of information
on the front cover. Also I
think that the fact that this is
the only image is a good
thing as NME don’t want to
give away to much so having
one picture s enough and it is
The index of the magazine is
good to have a different main
very clear and put into
feature on the contents page
different category's and they
to the front cover so its not
are clearly shown in white on
boring and repetitive.
black bold text which is a
regularly used feature in NME.
Most of the contents page is
text and this is what it should
be as you can find everything
quicker which are the best
As this is a touring special contents pages. They have also
they have incorporated divided the index into
explaining what's included different categories which are
in the touring special with denoted in bold, black on
the page numbers I like this white writing this connotes
as its quite unique because that they are important and
not many magazine do this they draw attention so the
they usually just have block reader can navigate through
lists as they are clearer, so it the index with more ease.
would have been clearer to
use if they have stuck lists
but its more interesting this
way.

4. The Stand first
which Denotes
Double Page Spread. Pages 1 and 2 ‘FROM TAGS TO
RICHES’ and is in
capital letters also
it is in an informal
This lead image of Dizzee font which is all
rascal which denotes a mid wonky. The actual
shot of him spray painting a content of the
wall which is the first side of stand first connotes
the double page spread and again to the fact
looking behind his back that Dizzee Rascal
whilst he is spraying the was at some point
paint, this connotes that he getting into trouble
was a law breaker and was i.e. the tag meaning
maybe getting into trouble police tag or tag as
quite a lot of the time hence in spraying paint
why he is looking over his either way without
shoulders. This I mage reading the article
would appeal strongly to his it connotes he has
target audience and people been naughty in
who enjoy his music which the past but has
is generally people who now become rich
have the same background and successful. The
to what he would have had style which is the
before he found fame and stand first is
wealth and in other cases written in gives an
people would like this image informal casual
as it represents what his look to the
style of music is which is magazine which
outspoken, rude and mirrors the front
modern. page writing. Due
These other images of beer bottles to the actual
The drop cap at the and a stereo combine the image that content of the
beginning of the article adds Dizzee likes to promote himself as stand first and the
a bit of style and is a common which is a musical person which the bold writing of it
occurrence in most NME stereo connotes and a fun person people would be
magazines. having a good time which is drawn in to read
connoted by the beer bottles. the whole article.

5. Double Page Spread. Page 3
The pull quote denotes how Dizzee
rascal can’t walk down the street
because of his celebrity status and is
in a significantly larger and bolder
font size than the rest of the article .
The larger font size and bold font is
there to make it stand out so when
the reader scans across the page
they see it and get drawn into
reading the rest. The pull quote
which ends in ‘”I’m a celebrity, aren’t
I ?”’ this could connote that he is
relating with the image he had
before he was a music star living in
London being a nobody and this
shows he still feels a normal person.