Tussa Rodraluk has over 20 years of experience in customer service and program administration for direct mail marketing companies. She specializes in finding cost-effective marketing strategies and audiences through demographic mapping. Rodraluk has a proven track record of reducing mailing costs by 4-50% and increasing revenues and productivity. She is skilled in Microsoft Office, design software, and database management.
1. Tussa Rodraluk
11652 Luau Lane, Cypress, CA 90630 (562) 299-8899
trodraluk@gmail.com
I am a results oriented, innovative and adaptable technical professional specializing in solving diverse
problems. My background in Customer Service and Program Administration has taught me how to anticipate
the client’s needs and assist them in meeting or exceeding their objective goals. Proven ability to support
campaigns, bridge technical gaps, and manage technical escalations for large or small enterprises.
EXPERIENCE
Premier Mail Marketing, Huntington Beach, CA July 2010 – Present
Marketing Consultant
Support sale team in logistic and innovated customer focused strategies in business to business and
business to consumers
Mapping – created comprehensive demographic/physical mailing area
Managing Customer’s database and maximize price per piece potential
Analyze consumer, business, and/or saturation counts for cost effective advertising campaigns
Manage and maintain multiple local and nationwide accounts
Money Mailer, Garden Grove, CA May 1989 – July 2010
Program Administrator
Provided customer service up to 200+ franchisees and sale team located nationwide
Direct mail marketing strategist – finding the best demographic – offering the cost-effective
compelling audiences. Shown track record in the average of 10% - 50% cost saving
Coordinated customers’ marketing campaign needs with correspondence departments. Ability to
execute project plans from start to finish
Expertise in cost saving potential with USPS postal compliances. Able to reduce postage cost
estimate to be 4% - 10%
Developed customer relations for multiple mailing contracts; increase revenue for the department
and overall company’s growth
Collaborated with purchasing dept. in out-side vendors contractual pricing negotiations
Created and maintained an inventory control program for material planning
Known for developing and executing innovative corporate policies and procedures. Proven track
record of increasing revenues, streamlining workflow and creating a team environment to increase
productivity
Handled multiple projects and campaigns with records of meeting or exceeded expectations
Generated and forecasted dept. budget and revenue matrix reports
Mapping – created comprehensive demographic/physical mailing area
Honored with multiple awards for customer service excellence
EDUCATION
Studied at California State University of Long Beach
COMPUTER SKILLS
Microsoft Word Microsoft Excel Microsoft PowerPoint
Adobe Photoshop Adobe Pagemaker Visual FoxPro
Firstlogic Postalsoft Techsys 60 WPM
LANGUAGE SKILLS
Spanish, Thai, Sign Language