2. ■ What is a digipak?
- A type of packaging for CDs or DVDs, typically made from cardboard with an internal plastic holder for one or more
discs.
■ What are the sizes?
- Dimensions: Standard Size "CD style" Digipaks: 1-Disc Digipak (4 or 6-panel): 5.45"W x 4.95"H x 0.25"D. 2-Disc
Digipak (4 or 6-panel): 5.5"W x 4.95"H x 0.44"D.
■ What information/text is included in a digipak?
- Name of the album, information about the artist and songs included within the CD
■ What is featured/highlighted on the front? The back? The inside?
- The front cover of an album is used to promote the artist to an audience, freely expressing their style and genre, which
will encourage the audience to purchase the album. Back is where all the important information is shown such as list of
all the songs included in the album and other relevant information about the artist and record label.
■ Where does the cd go?
- Plastic trays capable of holding a CD or DVD attached to the inside.
■ What is conventional or expected about the graphics or photography?
- Usually graphics are very relevant to the genre of music. Photo usually attracts and grabs consumers attention in order
to buy the album. Therefore, it’s vital to be creative and produce well looking Digipak.
■ Is the artist featured? Why or why not? How?
- In most digipaks it tends to be that the artist is at the front of the digipak, the reason for this is because people
purchase the music album to listen to their favourite artist. However, in some cases they tend to add different
graphics and pictures on to the digipak to attract different and new consumers to listen to the music or it can add a
meaning to the album.
3. Digipak Examples
The CD matches with the
background of the Digipak.
Which is pretty good concept
for the consumers. The Leaf suggests
that this album is for
the fall season.
This digipak concept
is very creative
compare to other
digipak’s in this
example, it features
the 4 artist who’s in
the band.
Personally, it gives
out good exposure
to the consumers.
The CD
features the
name of the
album with
creative
image.
The CD is very
simple
compare to
other albums.
