Ancillary task research

1. Digipak research
Georgia Lidster

2. INITIAL RESEARCH
• A digipak has the size and look of a CD jewel case but it is made of paper
stock with a plastic tray glued to hold the CD.With a typical clear tray, a
digipak has 4-panels for putting the artwork on. One advantage of digipak
over jewel case is that it has better shock absorption than jewel case.When
a jewel case is dropped it breaks. But a digipak will still be in one piece even
it is dropped.
• http://www.answers.com/Q/What_is_a_digipak_CD#slide4

3. Conventions of a digipak
• Images representing or related to the artist or album
• Album name
• Artists name
• Tracklist
• Record label
• Extras

4. Continued…
• They normally have a gatefold like a book.
• The outer packaging is made from card/paper and the inner packaging is made
of plastic.
• They come in all shapes and sizes.
• DigiPak style cases are commonly used for deluxe or a special edition of an
album, whereas a plastic case is usually used for the regular one.
• They became popular with artists and record labels in the early 2000s.
•

5. …
• DigiPaks are designed to fold into a square CD case
• The front and back panels are the main ‘promoters’ of the CD, as the front
cover enables people to recognise what it is, and the back panel includes the
song tracks.
• The inside of the DigiPak is used for extra information/images.
•

6. FRONT COVER
• The front of a DigiPak tends to have a large eye-catching image on it.
• The image tends to have some relation o the artist or songs
• The album title is also usually found on the front panel
•

7. Back cover
Barcode
Artists name
Track list
Record label
Album name

8. INSIDE
• Inside the DigiPak is where the plastic holder itself
is. It’s usually clear so that you can see the
artwork behind it.
• You can also find extra information inside, such as
personal thankyou’s, artwork and lyrics.
•