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Integrating Lean Startup - Lean UX 2014

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Melissa Perri
Melissa Perri

How to get started integrating lean startup in your company. Talk for Lean UX 2014.

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Integrating Lean Startup So you want to get Lean… Melissa Perri melissa@produxlabs.com melissperri.com ! @lissijean
@lissijean Company B
@lissijean Company B
Let’s get LEAN!! @lissijean
NO @lissijean
STOP TRYING TO MAKE ! “LEAN” ! HAPPEN @lissijean
why? @lissijean
@lissijean
So, Lean = crap. Got it. @lissijean
Lean scares people @lissijean
Ugly Broken Cheap @lissijean
@lissijean@lissijean Lean is flexible. @lissijean
C @lissijean Company B
Accepting @lissijean Company B
Company BAccepting Rejecting @lissijean
Company BAccepting Rejecting WTF are we doing? @lissijean
Getting Lean Demonstrate Educate @lissijean
Getting Lean Demonstrate Educate TRUST @lissijean
“Match your taste with the exceptional finds of industry insiders.” @lissijean
Demonstrate @lissijean
@lissijean
Make them an offer they can’t refuse. @lissijean
They say it’s going to take 8 weeks and 5 people to build this, but… @lissijean
10% time and money. No sacrifices. ! Can I run this experiment? @lissijean
@lissijean
$ money ! opportunity cost @lissijean
Saved $77,000 @lissijean @lissijean
Saved 1600 hours @lissijean @lissijean
how? @lissijean
Educate @lissijean
I am so Lean @lissijean
@lissijean What do we think? ASSUMPTION How do we test that? MVP What do we do now? PIVOT
LEARN @lissijean
DO IT AGAIN. @lissijean
@lissijean
Demonstrate Educate @lissijean TRUST
@lissijean Company B
Demonstrate @lissijean
Start small. @lissijean
Start comfortable. @lissijean
one assumption. @lissijean
User Research @lissijean
how? @lissijean
Educate @lissijean
LEAN MVP PIVOT @lissijean
What do we know? Assumptions MVPs Lean educate @lissijean
one assumption problem exploration Design Studios Full Lean Experiment Cycles demonstrate @lissijean
TRUST TRUST TRUST TRUST @lissijean
@lissijean Yes, Lean. Of course.
NO @lissijean
Build Measure Learn @lissijean
Getting Lean is hard @lissijean
@lissijean @lissijean
Melissa Perri melissa@produxlabs.com ! produxlabs.com melissaperri.com ! ! @lissijean

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