2. The youngest of two kids. Matt Fabiano grew up
in small town named Hudsonville, Michigan. Matt
was known by almost everyone as he is very
friendly and personable. He is a huge
professional wrestling fan, he knows almost
everything about the industry. His main goal is to
be a commentator for WWE. After High School
he enrolled in Full Sail’s Sportscasting program.
IDENTITY
Picture of You
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3. PROFESSION
Potential Job Titles:
• Ring announcer
• Interviewer
• Backstage Interviewer
Innocent Archetype - Keeping the
fans happy with straightforward
comments or questions to keep
them engaged. Also move the story
along the right way and not with a
bunch of winding roads.
Commentator for Professional Wrestling Companies
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to Your Industry
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4. • DEMOGRAPHICS: Men
62.6%,Women 37.4%, 18-25
21.9%, 25-34 19.9%, 35-44
28.3%
• PSYCHOGRAPHICS: Pro-
wrestling fans tend to watch a
lot of other sports. Watch as
many promotions as they can.
Some even train to become a
wrestler.
• IDEAL AUDIENCE MEMBERS:
John Cone: Second in command
of Talent relations: WWE
• Tony Khan: Owner of AEW
[Talent Relations Department at WWE, AEW, NJPW
TARGET AUDIENCE
5. GOALS
Short Term: (Immediately After Graduation, 2022)
• Intern at a pro-wrestling company
‣ Connect with the people who run the NXT
internship at school.
Mid Term: (2025)
• Become a backstage interviewer
‣ Prove to the company that I have what it takes
to be on tv and keep bettering myself.
Long Term: (2035)
• Get promoted to commentator
‣ After working really hard and doing many
interviews and proving myself try my hand at
commentating a match to show them my skills.
6. SKILLS ANALYSIS
Notable Skills & Current
Proficiencies:
Notable Skills REQUIRED in TRADE & Current
Proficiencies:
Story writing 90 %
Adobe Suite 50%
Public Speaking 90%
Time Management 60%
SOFT
HARD
Script reading 40%
Monitor hookup 25%
Personable 80%
Adobe Audition 70%
SOFT
HARD
7. I will help pro-wrestling companies to
increase interest and attendance by being
entertaining and enthusiastic about the
show.
PROMISE
8. CREDENTIALS
Work Experience:
• PA announcer for high school girls soccer
• Videographer for football and girls
basketball teams at the high school level
Education:
• Sportscasting, B.S., Full Sail University (Exp. 2022)
Awards:
• Videographer for football and girls
basketball teams at the high school level
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9. COMPETITION
Shamell Peterkin
Industry Experience:
• None so far
Education:
• Full Sail University
Leadership Experience:
• Nothing yet
Skills and Proficiencies:
• Nothing yet
Matt Fabiano
Overall Online Presence:
• Not much of an online presence
HEADSHOT HEADSHOT
Industry Experience:
• None
Education:
• Full Sail University
Leadership Experience:
• Managing sports teams
Skills and Proficiencies:
• Great with technology
• Good presence
Overall Online Presence:
• Not much of an online presence
10. COMPETITION
Mike Corey
Noteworthy Experience:
• Sportscaster for ESPN
• Sportscaster for NBC
Matt Fabiano
HEADSHOT HEADSHOT
Industry Experience:
• Sportscaster at ESPN,NBC, and
WESTWOOD ONE
Education:
• University of Massachusetts
Skills and Proficiencies:
• Radio - 99+ endorsements
• Event Planning - 3 endorsements
• Adobe Audition - 17 endorsements
Overall Online Presence:
• 500+, banner image customized?: No, professionalism
of headshot?: Very Professional, how detailed is the
profile?: Very, published articles?: None, active on other
social media?: Yes, is their LinkedIn URL customized?:
No
• Grade: Superior?, 98 out of 100
Industry Experience:
• None so far
Education:
• Full Sail University
Leadership Experience:
• Managing sports teams
Skills and Proficiencies:
• Technology skills
• Sports writing
• Editing
Overall Online Presence:
• No customizations yet.
• Grade: Poor, 10 out of 100
11. BRAND POSITION
For promoters and owners who are struggling to
keep the audience engaged, I provide
enthusiasm, entertainment and energy into the
product because I truly love the industry and have
a massive passion for it.
MATT“THE PROFESSOR JR”FABIANO
12. NETWORKING &
MARKETING
Industry Events & Organizations
• Name of event or professional organization
‣ DATE | LOCATION
• Name of event or professional organization
‣ DATE | LOCATION
• Name of event or professional organization
‣ DATE | LOCATION
Digital Marketing
• Primary Content: I will create many videos of me practicing
my craft.
• Primary Tools:I would use Instagram and Twitter the most. I
would use it to show how my commentating practice is coming
along
• Website:I will use it by posting my practice videos and demo
reels onto my website.
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13. PROFESSIONAL DEVELOPMENT
Mentor
• I want to have someone that not only will help me move
me along but be a life long friend. DATE TO EST.
PARTNERSHIP
Formal Education
• Sportscasting Bachelors degree 2022
Technical Skills
• Setup LinkedIn -, April 2021
• Get Better at Adobe Premiere- Adobe, August 2021
• Learn Microsoft Visio - , August 2022
Soft Skills
• Learn how to be more original - Full Sail University,
August 2021
• Get better at speech clarity, May 2021
• Specific task to address a technical skill gap -
organization name, MONTH YEAR
14. Matt Fabiano
You know how the interest in pro-wrestling has
been slowly declining over the years? Well, what I
do is keep the viewer engaged with my passion and
excitement during matches so they keep watching and tuning to the product.
In fact, I have continuously practiced my commentating and showed my
passion through this practice videos. Practicing helps me get more
comfortable.
“
15. REFERENCES
Oz, Drake. (2012). WWE News: Breakdown of Ages of WWE
Audience Illustrates Interesting Trend
https://bleacherreport.com/articles/1040312-wwe-news-
breakdown-of-ages-of-wwe-audience-shows-interesting-trend
https://www.linkedin.com/in/mikecoreysports/
https://www.onetonline.org/link/summary/
15-2031.00#TechnologySkills