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CLIENT PROJECT
EVALUATION
Joseph Headford
Client Project Constraints
During the process of my project I had varying constraints that would slow or cause some
difficulties through my production.
I found that the greatest constraint during the process of my production was my access to a
powerful computor at my own home as my personal pc was no where near capable of
processing my more demanding documents. Because of this I was made to travel to the college
to gain access to a better computor that wouldn’t prevent me from being able to complete my
work.
Additionally I also had to plan ahead plenty with my client as I was unable to meet with them
often and so much of my feedback was received through correspondence through email.This
prevented greater, more in depth discussion about my clients likes and dislikes and so I needed
to work off assumptions and try to gain a greater insight through the few meetings that we did
have in regards to what they wanted my to change and improve in my works.
I also was limited by the assets that I had to work with because my client wanted, in many of his
ideas, wanted to include art from already published books such as the gruffalo.
Client Project Constraints
This was a subject that I then had to explain and redirect my client’s wants with. Utilising
published graphics such as the Gruffalo would breach the UK ‘Copyright, Designs and
Patents Act of 1988’ as my work is not strictly transformative and so does not fall under
fair use law and may put my client and myself in danger of being sued and charged with
breach of copyright law.
I therefore had to take time to explain this matter to my client and present other potential
ideas that could be used instead in order to provide them with an equally appealing
product without the danger of copyright.
Client Project Constraints
I had no financial constraints in regards to my project work as I already had access to the
required software at home and at college as well as all the resources that I required, such
as a camera, assets, free fonts and access to the shop front for photography.
Getting to college was inexpensive (though a company car would have been nice) so I
required no assistance in that regard.
Time was a big constraint as I found that 2 weeks was not a particularly sufficient amount
of time to have to produce a varying degree of designs as specified by my client. I would
have liked for example to spend more time on my production ensuring the best quality
products possible. I also found that this 2 weeks was so restrictive because of the lack of
time to meet with my client when travel was taken into account.This meant that I could
only have a few meetings with my client meaning that I had a limited amount of time to
fully invest and gain a proper understanding of his expectations in regards to my project. I
attempted to work around this with email correspondence, however this did slow me
down.
Time Management During the Project
As previously mentioned I did feel that the 2 week time period was not particularly long
considering the demands of the project and the time required to meet with my client and
fully develop a fine product exactly in line with their specification.
However otherwise I easily worked around this and made sure that I continued working
through my targets to meet my deadline. I found that the most efficient way to work with
my constraints considered was to travel to the college when working on my Photoshop
documents and meet with my client at least 4 time during the production fortnight and
continuously email completed and updated works to make sure that my client was
completely up to date with all designs that I produced.
Did IAchieve the Desired Outcomes?
I feel that I have easily fulfilled the requirements of my project in the time scale provided
and that my works represent varying skills that I have developed. I also feel that my client
could utilise these works in his business to promote the shop as well as inform potential
and current customers.
Throughout all of my work I tried my hardest to ensure that the work that I produced was
appropriate for not just my client but the target audience of people that make use ofThe
Little Ripon Bookshop through my use of simple yet colourful design.
I followed a specific design brief put together by my client that specified the wants,
wishes, and design features that my client wanted to be included in the works that I
produced for him.
What did I learn?
As this was the first time that I have ever worked for an actual client and so I learned a lot
during the process of my production.
I found the challenges of the works to be a new and interesting experience that provided me
with a small insight into the work that may be asked of me and the work flow that I may be
involved with in the future of my career in the media industry.
I first discovered the process of meeting with my client and decided on the details that were to
be included was an interesting experience and in some ways frustrating. I was to follow a more
specific design brief than I am used to and so had a little less freedom than I have become
accustomed to. However this restriction led to a more creative role placed on my work as I had
to work harder to create interesting work while fitting my client’s brief still.
This was the first time that my production process had a strict day to day deadline plan with
multiple meetings and so my time management were pressed and improved during the week
as I had to ensure that I had completed works ready for my next meeting with my client for
their evaluation.

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Client project evaluation

  • 2. Client Project Constraints During the process of my project I had varying constraints that would slow or cause some difficulties through my production. I found that the greatest constraint during the process of my production was my access to a powerful computor at my own home as my personal pc was no where near capable of processing my more demanding documents. Because of this I was made to travel to the college to gain access to a better computor that wouldn’t prevent me from being able to complete my work. Additionally I also had to plan ahead plenty with my client as I was unable to meet with them often and so much of my feedback was received through correspondence through email.This prevented greater, more in depth discussion about my clients likes and dislikes and so I needed to work off assumptions and try to gain a greater insight through the few meetings that we did have in regards to what they wanted my to change and improve in my works. I also was limited by the assets that I had to work with because my client wanted, in many of his ideas, wanted to include art from already published books such as the gruffalo.
  • 3. Client Project Constraints This was a subject that I then had to explain and redirect my client’s wants with. Utilising published graphics such as the Gruffalo would breach the UK ‘Copyright, Designs and Patents Act of 1988’ as my work is not strictly transformative and so does not fall under fair use law and may put my client and myself in danger of being sued and charged with breach of copyright law. I therefore had to take time to explain this matter to my client and present other potential ideas that could be used instead in order to provide them with an equally appealing product without the danger of copyright.
  • 4. Client Project Constraints I had no financial constraints in regards to my project work as I already had access to the required software at home and at college as well as all the resources that I required, such as a camera, assets, free fonts and access to the shop front for photography. Getting to college was inexpensive (though a company car would have been nice) so I required no assistance in that regard. Time was a big constraint as I found that 2 weeks was not a particularly sufficient amount of time to have to produce a varying degree of designs as specified by my client. I would have liked for example to spend more time on my production ensuring the best quality products possible. I also found that this 2 weeks was so restrictive because of the lack of time to meet with my client when travel was taken into account.This meant that I could only have a few meetings with my client meaning that I had a limited amount of time to fully invest and gain a proper understanding of his expectations in regards to my project. I attempted to work around this with email correspondence, however this did slow me down.
  • 5. Time Management During the Project As previously mentioned I did feel that the 2 week time period was not particularly long considering the demands of the project and the time required to meet with my client and fully develop a fine product exactly in line with their specification. However otherwise I easily worked around this and made sure that I continued working through my targets to meet my deadline. I found that the most efficient way to work with my constraints considered was to travel to the college when working on my Photoshop documents and meet with my client at least 4 time during the production fortnight and continuously email completed and updated works to make sure that my client was completely up to date with all designs that I produced.
  • 6. Did IAchieve the Desired Outcomes? I feel that I have easily fulfilled the requirements of my project in the time scale provided and that my works represent varying skills that I have developed. I also feel that my client could utilise these works in his business to promote the shop as well as inform potential and current customers. Throughout all of my work I tried my hardest to ensure that the work that I produced was appropriate for not just my client but the target audience of people that make use ofThe Little Ripon Bookshop through my use of simple yet colourful design. I followed a specific design brief put together by my client that specified the wants, wishes, and design features that my client wanted to be included in the works that I produced for him.
  • 7. What did I learn? As this was the first time that I have ever worked for an actual client and so I learned a lot during the process of my production. I found the challenges of the works to be a new and interesting experience that provided me with a small insight into the work that may be asked of me and the work flow that I may be involved with in the future of my career in the media industry. I first discovered the process of meeting with my client and decided on the details that were to be included was an interesting experience and in some ways frustrating. I was to follow a more specific design brief than I am used to and so had a little less freedom than I have become accustomed to. However this restriction led to a more creative role placed on my work as I had to work harder to create interesting work while fitting my client’s brief still. This was the first time that my production process had a strict day to day deadline plan with multiple meetings and so my time management were pressed and improved during the week as I had to ensure that I had completed works ready for my next meeting with my client for their evaluation.