Getting Started with Social
Media
Presented by
Dawn Raquel Jensen
Virtual Options Coaching & Training
Social media is the
use of technology
combined with
social interaction to
create or
co-create value.
It’s a conversation.
Fish Where the Fish Are
SOCIAL PLATFORMS:
DIGITAL EMBASSIES AND OUTPOSTS
Website
Blog
(Hybrid)
Site
Facebook
Linkedin Pinterest
Twitter
“Fish Where The Fish Are”
In Social Media,
it’s all about the three F’s:
Your Facebook Profile Your Timeline
profile is the
starting point
for Facebook.
Think of it as
your front
door.
What can you do on
a profile page?
• It’s your “Face” on Facebook.
• The personal side of the professional***
• Posting up...
SOCIAL MEDIA PROFILE: LINKEDIN
F a n s F r i e n d s F o l l o w e r s
What is LinkedIn
LinkedIn is an interconnected network of
experienced professionals from around
the world, representing 17...
Linkedin homepage: Your Dashboard
What to do on LinkedIn
that’s publicly available about you
to potential clients, service providers,
and subject experts wh...
What to do on LinkedIn
that can help you
land jobs and close deals
from discussions with like-
minded professionals in pri...
LinkedIn Public Profile
Good Reasons to Use
VISUAL BOARD WHERE YOU CAN COLLECT AND
SHARE YOUR INTERESTS, HOBBIES, AND
INFORMATION
The average Pinterest user has 171 pins distributed over three
boards, and have just over 200 followers.
How Does Pinterest Work?
The Pinterest Board
The Pins
HOW ARE YOU
DOING SO FAR?
Twitter is a microblogging social network
service.
Each entry – known as a ‘tweet’ – can be no
more than 140 characters lo...
A tweet can consist of almost anything:
- your own thoughts
- a link to a website
- other people’s comments
- replies to o...
What do you think?
CONNECTING IT ALL TOGETHER
33
Questions??
Social Media for Beginners: Getting Started - Dawn Jensen
Social Media for Beginners: Getting Started - Dawn Jensen
Social Media for Beginners: Getting Started - Dawn Jensen
Social Media for Beginners: Getting Started - Dawn Jensen
Social Media for Beginners: Getting Started - Dawn Jensen
Social Media for Beginners: Getting Started - Dawn Jensen
Social Media for Beginners: Getting Started - Dawn Jensen
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Social Media for Beginners: Getting Started - Dawn Jensen

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Social Media Speaker Dawn Raquel Jensen presents on Getting Started with Social Media - an overview as guest lecturer in Roseau, Dominica. Dawn (@dawnrjensen) is a social media and digital marketing trainer at Virtual Options Coaching & Training (@virtualoptions). For more information email Dawn at training@virtualoptions.net

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Social Media for Beginners: Getting Started - Dawn Jensen

  1. 1. Getting Started with Social Media Presented by Dawn Raquel Jensen Virtual Options Coaching & Training
  2. 2. Social media is the use of technology combined with social interaction to create or co-create value.
  3. 3. It’s a conversation.
  4. 4. Fish Where the Fish Are
  5. 5. SOCIAL PLATFORMS: DIGITAL EMBASSIES AND OUTPOSTS Website Blog (Hybrid) Site Facebook Linkedin Pinterest Twitter
  6. 6. “Fish Where The Fish Are”
  7. 7. In Social Media, it’s all about the three F’s:
  8. 8. Your Facebook Profile Your Timeline profile is the starting point for Facebook. Think of it as your front door.
  9. 9. What can you do on a profile page? • It’s your “Face” on Facebook. • The personal side of the professional*** • Posting updates about your life • Connect with family & friends • You can share videos, pictures, sending messages, writing on “walls”, and socializing within Facebook.
  10. 10. SOCIAL MEDIA PROFILE: LINKEDIN F a n s F r i e n d s F o l l o w e r s
  11. 11. What is LinkedIn LinkedIn is an interconnected network of experienced professionals from around the world, representing 170 industries and 200 countries.
  12. 12. Linkedin homepage: Your Dashboard
  13. 13. What to do on LinkedIn that’s publicly available about you to potential clients, service providers, and subject experts who come recommended on projects, gather data, share files and solve problems
  14. 14. What to do on LinkedIn that can help you land jobs and close deals from discussions with like- minded professionals in private group settings
  15. 15. LinkedIn Public Profile
  16. 16. Good Reasons to Use
  17. 17. VISUAL BOARD WHERE YOU CAN COLLECT AND SHARE YOUR INTERESTS, HOBBIES, AND INFORMATION
  18. 18. The average Pinterest user has 171 pins distributed over three boards, and have just over 200 followers.
  19. 19. How Does Pinterest Work?
  20. 20. The Pinterest Board
  21. 21. The Pins
  22. 22. HOW ARE YOU DOING SO FAR?
  23. 23. Twitter is a microblogging social network service. Each entry – known as a ‘tweet’ – can be no more than 140 characters long.
  24. 24. A tweet can consist of almost anything: - your own thoughts - a link to a website - other people’s comments - replies to other comments as long as it stays within the 140-character limit.
  25. 25. What do you think? CONNECTING IT ALL TOGETHER 33
  26. 26. Questions??

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