Raquel	   Jensen	  Dawn	                ss 	  Catalyst                                        	    So   ci al	  Busine    ...
 	             q Handout           q Feedback Form           q Q & A           q Additional support	                  ...
•  SocialMen+on.com	  •  Hyperalerts.no	  •  Alerts.google.com	  Find	  out	  what’s	  been	     posted	  and	  being	    ...
“It’s	  the	  Indian…	  not	  	  	   the	  arrow”	    Note:	  	  Dawn’s	  a@empt	  	            at	  pun	  humor	  
“It’s	  the	  Indian…	  not	   the	  arrow”	    Put	            and	  your	  Social	       Media	  branding	  in	       pl...
Digital	  Embassy	  &	  Outpost:	  Overview	  	  Visibility                        CredibilityStart Small                 ...
Your	  PlaLorms:	  	              Digital	  Embassies	  and	  Outposts	             Pinterest                             ...
Digital	  Embassy	  &	  Outpost:	  Linkedin	                                                             Why You Would Use...
What to do on LinkedIn	                                        that’s	  publicly	  available	  about	  you	  	            ...
Good	  Reasons	  to	  Use	  Find	  Clients,	  Promote	  RelaEonships	  Build	  Your	  Buzz	  Hire	  Professionals/Network	...
F a n s 	   F r i e n d s 	   F o l l o w e r s 	  SOCIAL	  MEDIA	  PROFILE:	  LINKEDIN	  
About Public Profiles…                            This.	                   	  Not	  This.	                   This,	  maybe...
Linkedin Public Profile
LinkedIn Company Profile
•  Never	  ask	  someone	  to	  join	  you	  if	  you	  not	     prepared	  to	  endorse	  their	  work	  	  •  Never**	  ...
Or as we like to call it..
 	   	  Prospecting                           	  
Leveraging Your Network                          	  
Leveraging Your Network                          	  
Your Network By Region, Industry                              	  
Your Network By Region, Industry                              	  
Network Statistics**Be	  unreasonable	  Put	  yourself	  out	  there	  Be	  more	  interested	  than	  interes+ng	  
Crea+ng	  Social	  Content	        $100 - Social Content Workbook      $375** - Social Content Workbook      Package inclu...
Raquel	   Jensen	  Dawn	                ss 	  Catalyst                                        	    So   ci al	  Busine    ...
 	  
Its easy to join our mailinglist!Just send your email addressby text message:TextDAWNto 42828 to get started.Message and d...
http://www.dawnraqueljensen.com
Linkedin Tips and Strategies by Dawn Jensen
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Linkedin Tips and Strategies by Dawn Jensen

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Linkedin presentation given by Social Media speaker Dawn Raquel Jensen from Virtual Options Coaching & Training presenting to the Working Women of Central Florida- September 2012

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Linkedin Tips and Strategies by Dawn Jensen

  1. 1. Raquel   Jensen  Dawn   ss  Catalyst   So ci al  Busine Web    Fan   Email: speaker@dawnraqueljensen.com Web: www.dawnraqueljensen.com Linkedin: dawnonLinkedin.com
  2. 2.     q Handout q Feedback Form q Q & A q Additional support   Me: @dawnrjensen Work: @virtualoptions
  3. 3. •  SocialMen+on.com  •  Hyperalerts.no  •  Alerts.google.com  Find  out  what’s  been   posted  and  being   said  about  you,  your   business,  and  brand  
  4. 4. “It’s  the  Indian…  not       the  arrow”   Note:    Dawn’s  a@empt     at  pun  humor  
  5. 5. “It’s  the  Indian…  not   the  arrow”   Put   and  your  Social   Media  branding  in   place:   •  to  use  in  the  right  way     •  for  the  right  reason   •  at  the  right  Eme  
  6. 6. Digital  Embassy  &  Outpost:  Overview    Visibility CredibilityStart Small Tribe Builder• Top Social Networks Build• Honed By Industry Deliberately Be Consistent• Shaped by market • Content Curated • Blogs • Dedicated Tools & • Posts Tech • Engagement • Automatic system • Timing
  7. 7. Your  PlaLorms:     Digital  Embassies  and  Outposts   Pinterest YouTube TwitterLinkedin FourSquare * WebsiteFacebook Google+ Blog (Hybrid) Site
  8. 8. Digital  Embassy  &  Outpost:  Linkedin   Why You Would Use It Over  161M   q Networking within particular   industry  80%  drive   business   q Share expertise &gain knowledge decisions   q Increase brand visibility/awareness   - your potential audience lives on Tues/Thurs   the platform & communicated Before/aPer   with in groups business  hours     q Leverage individual knowledge by answering questions and further AT:    17   expressing expertise  3rd  LTS:  15.2M            
  9. 9. What to do on LinkedIn   that’s  publicly  available  about  you     to  potenEal  clients,  service  providers,  and  subject  experts  who  come  recommended   on  projects,  gather  data,  share  files  and  solve  problems   that  can  help  you  land  jobs  and  close  deals   from  discussions  with  like-­‐minded  professionals  in  private  group  seTngs      
  10. 10. Good  Reasons  to  Use  Find  Clients,  Promote  RelaEonships  Build  Your  Buzz  Hire  Professionals/Network  Get  Feedback  and  Research  
  11. 11. F a n s   F r i e n d s   F o l l o w e r s  SOCIAL  MEDIA  PROFILE:  LINKEDIN  
  12. 12. About Public Profiles… This.    Not  This.   This,  maybe..  
  13. 13. Linkedin Public Profile
  14. 14. LinkedIn Company Profile
  15. 15. •  Never  ask  someone  to  join  you  if  you  not   prepared  to  endorse  their  work    •  Never**  respond  to  a  request  to  join  someones   network  unless  you  know  them   Things  to  remember  in  any     social  networking  community:    •  You  are  always  in  control  of  who  you  invite  •  You  can  always  decline  an  invitaEon  •  You  are  rarely  inundated  with  invitaEons   Best  PracEces  for      
  16. 16. Or as we like to call it..
  17. 17.      Prospecting  
  18. 18. Leveraging Your Network  
  19. 19. Leveraging Your Network  
  20. 20. Your Network By Region, Industry  
  21. 21. Your Network By Region, Industry  
  22. 22. Network Statistics**Be  unreasonable  Put  yourself  out  there  Be  more  interested  than  interes+ng  
  23. 23. Crea+ng  Social  Content   $100 - Social Content Workbook $375** - Social Content Workbook Package includes: •  Social Media Workbook •  Social Media Strategy Session •  Workbook Extras download •  Bonus Content includes: 1.  Social Content Calendar Planner 2.  Embassies and Outpost 3.  Facebook Fan Page Template **Limited number on hand**  
  24. 24. Raquel   Jensen  Dawn   ss  Catalyst   So ci al  Busine Web    Fan   Email: speaker@dawnraqueljensen.com Web: www.dawnraqueljensen.com Linkedin: dawnonLinkedin.com
  25. 25.    
  26. 26. Its easy to join our mailinglist!Just send your email addressby text message:TextDAWNto 42828 to get started.Message and data rates may apply.
  27. 27. http://www.dawnraqueljensen.com

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