1. AURNAB PANDEY
Mobile: 09709101415 & 7004229744 Phone No.: 0651-2242968
E-Mail: pandeyaurnab@yahoo.com / aurnab_pandey@yahoo.com
Seeking assignments in Sales & Marketing ~ Business Development ~ Dealer Management with an
organisation of repute.
EXECUTIVE DIGEST
 A dynamic professional with over 10 years’ experience in Business Development, Sales & Marketing,
Channel Management and Team Management.
 Excels in devising and implementing strategies to ensure smooth business operations, attainment of top-
line/ bottom-line, promotion of products & services, and achievement of business goals.
 Proficient in managing customer relations, dealer administration, finalisation of strategic alliances, market
analysis, and development & pricing of products based on market/ customer specifications.
 Hands on experience in the development and implementation of the DSI (Dealer Satisfaction Index)
framework, as well as supporting the entire dealer network in terms of infrastructure, sales guidance and
training.
 Proficient in exploring & developing new markets, organizing promotional programs, accelerating growth and
achieving desired sales goals.
 Strong organizer, motivator, team player and a decisive leader with successful track record in directing from
original concept through implementation to handle diverse market dynamics.
 An effective communicator with good presentation, negotiation, relationship and leadership skills.
PROFICIENCY FORTE
Sales & Marketing
 Developing sales plans and solutions designed to assure achievement of the agreed to volume, market
share and profit objectives.
 Setting-up territory goals, short term and long term budgets and developing business plans for the
achievement of these goals.
Business Development
 Conceptualising & implementing strategies for acquiring business from clients and utilising potential of
existing accounts.
 Analysing latest marketing trends and tracking competitors’ activities; providing valuable inputs for fine
tuning sales & marketing strategies.
Chanel Management
 Implementing a consistent methodology for measuring, reviewing and reporting distributor performance on
an ongoing basis.
 Establishing and maintaining relationships with key distributor executives; enabling business growth by
developing/ managing channel partners across assigned territories.
Key Account Management
 Mapping client’s requirements and providing business solutions through new proposals, presentations and
demonstrations.
 Identifying and networking with prospective clients, generating business from the existing accounts and
achieving profitability and increased sales growth.
Team Management
 Leading, recruiting, training & monitoring the performance of team members to ensure efficiency in sales
operations and meeting of individual & group targets.
 Creating and sustaining a dynamic environment that fosters career development opportunities and
motivates high performance amongst team members.

2. ORGANISATIONAL EXPERIENCE
Currently working at Carrier Midea India (P) Ltd as Branch Sales Manager (Air conditioners Div)
Since Nov 2013 to till date
Primary Sales, Collection, Team Management, Product Mix Plan, BTL plan and execution, strategy
development for market expansion, volume growth with consistency & sustainability, Leading the sales
team from front, overall control of service, Branch commercial, logistic and also derive plans for
secondary sales, channel expansion and channel satisfaction.
PANASONIC INDIA PVT LTD (Oct 2010 to November 2013)
Worked as Branch Aircon Sales Head wef May 2013 for entire Rajasthan (JAIPUR-JODHPUR
BRANCH) leading a team of Area Sales Manager and Sales Executives.
Oct’2010 – to May 2013; Branch Aircon Sales Manager (CAC- RAC) of Air Con (Air Conditioners)
division in Jharkhand
Panasonic India. Pvt. Ltd., Ranchi, Jharkahnd
Key Deliverables:
 Heading a team of 3 Sales Executives & 12 In Shop Demonstrators in entire Jharkhand.
 Achieving brand wise/product wise / territory wise / dealer-wise Sales and Collection target in accordance
with the broad supervisory guidelines of the Business Plan Targets.
 Providing complete assistance to the Dealers and AWDs within the assigned territory to ensure secondary
sales movement, viz. timely product supply, brief of product USP, Price Structure, advertisement material
supply like POP.
 Ensuring that the Customers-Dealers are served for their requirements in the quickest time to ensure
Dealer Satisfaction particularly in issues pertaining to customer service, logistics, accounting, etc.
 Ensuring proper product positioning, in dealers outlet, availability and display of POP materials at dealers
outlets.
 Analysing the performance of sales executives & ISDs in accordance to the target given to them.
 Maintaining effective rapport with the Accounts Team for ensuring that the Dealer Accounts are updated
and dealers are supplied necessary accounting statements well in time to avoid confusions.
 Ensuring 100% SAP Compliance and keeping the Portal updated on a daily basis for daily sales report &
sales tour cycle plan.
Major Attainments:
1. Promoted as HEAD of CAC- RAC for Rajasthan with effect from May 2013
2. Facilitated & awarded for Target achievement for the year 2012-13.
3. Consistently maintained good & high Market share for Panasonic Air conditioners
in Jharkhand.
4. Rated as outstanding & strong performer in KRA appraisal letter & recognised with best slab
of annual increment for the year 2012-13 and 2013- 14
5. Attended various trainings & knowledge enrichment programs and also was 1st
runner up
for knowledge cum learning program while working in Panasonic
6. Certification from Indian school of business Hyderabad.
2009 - 2010 Area Sales Manager- Air Conditioning Division
VOLTAS Ltd., Jamshedpur
Key Deliverables:
 Spearheaded sales for the entire state of Jharkhand.
 Single handedly managed all the counters in the state of Jharkhand.
2008-2009 Business Head
Visionary Knowledge & Management Services (P) Ltd., Ranchi
Key Deliverables:
 Developed new schools & colleges as clients for the company’s project and prepared commercials of the
project.
 Formulated Sales & Marketing plans for promotion of new projects of E learning, workshop modules and
assessment tests.
2007 - 2008 Area Sales Manager (Air-Conditioners Division) - North, South Bengal & Bhutan
LG Electronics (I) Pvt. Ltd., Asansol, West Bengal
Key Deliverables:
 Bagged order from dealers, distributors & institutional group of customers on advance basis.

3.  Developed new dealers & distributors as well as managed sales officers.
 Co-ordinated with Service Manager, Executives & Channel Owned Sales Officers.
Major Attainments:
 Successfully achieved the annual target of 14 crores.
 Single handedly planned, organised & executed the business plans
Commenced career with Navdeep Chemicals Pvt. Ltd., Mumbai as Territory In Charge for East Zone.
(2005 – 2007)
INTERNSHIP (short term job)
Organisation : Dr. Reddy’s Laboratory, Patna
Role : Professional Sales Representative
INDUSTRIAL TRAINING
 On job training in Metal Power Analytical India Pvt. Ltd., Mumbai at their Ranchi Branch.
 Training in International Club Systems, Indore.
 Two day Management training certification program from Indian School of Business (ISB), Hyderabad.
EDUCATIONAL QUALIFICATIONS
BBA (Bachelors of Business Administration, Specialisation : Marketing) : Pioneer Institute Of Professional
Studies, Indore 2005
Devi Ahilliya University, Indore.
GRADE: 1st
DIVISION
Presently pursuing 1 year Executive EMBA for working professional from Karnataka State Open University
Specialisation : Marketing
Session: Jan- Dec 2015 ( 1 year Program)
IT FORTE
 Adequate exposure of MS Word, MS Excel, MS Power Point, C & Internet Application.
PERSONAL MINUTIAE
Date of Birth : 15th
November, 1983
Marital Status : Married
Contact Address : M-6 D.S.TYPE, Harmu Housing Colony, Ranchi -834002
Languages Known : English, Hindi & Bengali