Hulu: The Future of TV is You | Seattle Interactive 2017

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Seattle Interactive Conference

Presenter: Richard Irving, Hulu, Vice President, Product Management TV used to be a medium of one-to-the-masses as defined by the limitations of technology. Today, technology has afforded us the ability to watch the content we want, when we want on the device of our choice. Despite the changes in viewer consumer behavior thanks to the proliferation of over-the-top devices, the TV viewing experience has remained largely unchanged for years. In a hyper-personal, one-to-one world the TV for the masses no longer applies. Join Richard Irving, Hulu’s VP of Product, as he takes you on the journey of the evolution of the television experience. In this session Richard will provide a glimpse into what it took to develop an entirely new viewing experience from ideation to design to product execution.

Richard Irving
VP of Product

The Rise of Demand
Culture
I WANT IT NOW!
The Rise of Demand
Culture

VISION
Revolutionize and Revitalize TV
as we’ve known it for the last decade

MISSION
Get our viewers all their TV – live, news,
sports and on-demand – all in one place

OUR CHALLENGE
Seamlessly Marry Live and On-Demand

OUR APPROACH
Create an Entirely New User Experience

An Experience That’s
DEEPLY PERSONAL
GENRES

An Experience That’s
DEEPLY PERSONAL
GENRES
SHOWS

An Experience That’s
DEEPLY PERSONAL
GENRES
SHOWS
TEAMS

An Experience That’s
DEEPLY PERSONAL
GENRES
SHOWS
TEAMS
LINEUP

An Experience with
EVERYTHING ON DEMAND

An Experience with
EVERYTHING ON DEMAND

An Experience with a
SINGULAR EXPERIENCE
ON ALL DEVICES

An Experience with the
BROADEST SELECTION OF
CONTENT, LIVE AND ON-DEMAND

98% Increase in Sign-Ups
5% Increase in Engagement
70% Increase in Live viewing in 2 months

So we think we’ve delivered,
TV built around you

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Photography In the Metaverse by Bryan O'Neil Hughes, Adobe | SIC 2022

Seattle Interactive Conference

Getting people to your website is just the first step. Once they're there, your content needs to keep them engaged long enough to get them to the call to action. The best way to engage readers is through stories, so in this presentation, Alison Ver Halen will provide actionable tips you can use to include stories in your content that demonstrate the value your business provides so your target audience is primed to take your call to action.

What Does Cinderella Have to Do with Blogging by Alison Ver Halen, AV Writing...

What Does Cinderella Have to Do with Blogging by Alison Ver Halen, AV Writing...

What Does Cinderella Have to Do with Blogging by Alison Ver Halen, AV Writing...

Seattle Interactive Conference

The constant pressure on marketers to prove return on ad spend (ROAS) is receiving particular emphasis heading into 2023. Economic headwinds are signaling uncertainty, retail is transforming rapidly as shoppers return to stores after over two years of quarantine and a mainstay of digital advertising — third-party cookies — are continuing to collapse. The good news is that marketers don’t have to navigate these challenges (and opportunities) alone. Learn how this fast-evolving digital landscape can remake programmatic advertising to benefit marketers and consumers alike. Heading into next year, what trends can marketers expect in digital advertising, and how can they leverage the power of people-based advertising to succeed in the evolving landscape?

A Renaissance for the Web: Moving on from Cookies by Ruben Ayala, Viant | SIC...

A Renaissance for the Web: Moving on from Cookies by Ruben Ayala, Viant | SIC...

A Renaissance for the Web: Moving on from Cookies by Ruben Ayala, Viant | SIC...

Seattle Interactive Conference

Your superpower is developing strategic copy that's grounded in rationale. But when it comes to writing creative headlines, it might not come easy. From left brain to right brain, Brianne will share her journey to enhanced creativity and share four frameworks you can use to get out of your head and write headlines that stick. You won't explore your typical 'how-to' and listicle headlines in this session. Go beyond the surface and walk away with immediately actionable strategies and the confidence to generate a sea of creative headlines for your next copywriting project.

Craft Killer Headlines: Embracing Creativity as an Analytical Copywriter by B...

Craft Killer Headlines: Embracing Creativity as an Analytical Copywriter by B...

Craft Killer Headlines: Embracing Creativity as an Analytical Copywriter by B...

Seattle Interactive Conference

When you started your business you probably didn’t think about all the day-to-day marketing and promotion you’d be doing. You’re not a marketer but you know you need marketing. Outsourcing your social media marketing is great way to establish consistency in your online presence, while allowing you to focus on what you do best — your business. However, a company’s marketing strategy should be integrated into every part of your business to be more effective. Learn how you can bring marketing in-house and build a social media team that can thrive over time.

How to Bring Social Media In-House and Make it thrive! by Marisa Peacock, The...

How to Bring Social Media In-House and Make it thrive! by Marisa Peacock, The...

How to Bring Social Media In-House and Make it thrive! by Marisa Peacock, The...

Seattle Interactive Conference

Website marketing has an altruism problem. While forward-thinking professionals are beginning to understand that successful websites are built for humans, too many of us are still trying to ""game the system"" to stay in Google's good graces. Decision-makers have been burnt by cookie-cutter agencies and frustrated by strategies that don't seem to spark movement. The key to accelerating and future-proofing your online presence is in rethinking your SEO program to involve more teams, inform more decisions, and bring the focus back to your users. In this session, you'll learn: + How to think beyond page titles and meta descriptions to design a modern, sophisticated website strategy + How to tell whether your SEO agency is worth the price tag + How to maximize your investment in SEO by removing silos and adopting a 360-degree perspective" Kavi Kardos Corporate Finance Institute / Director of SEO

Websites for Humans: Holistic SEO in 2022 by Kavi Kardos, Director of SEO | S...

Websites for Humans: Holistic SEO in 2022 by Kavi Kardos, Director of SEO | S...

Websites for Humans: Holistic SEO in 2022 by Kavi Kardos, Director of SEO | S...

Seattle Interactive Conference

Are you still manually managing granular campaigns, but your ROAS are dropping? With the progress of Artificial Intelligence over the past few years, machines can now predict trends and make automated decisions in real-time. With this, it is crucial for advertisers to explore this new modern approach. By making the shift from overly segmented targeting and using too many keywords, to a simplified and more efficient account structure, you’re allowing machine learning to work to its best ability. In this session, Ashley Royalty, Director of Add3SHOP, will discuss modern practices and full-funnel activations that helped transform brands like IT Cosmetics, Nuun, and Elemis into million-dollar assets.

Modern Marketing by Ashley Royalty, Add3 | SIC 2022

Modern Marketing by Ashley Royalty, Add3 | SIC 2022

Modern Marketing by Ashley Royalty, Add3 | SIC 2022

Seattle Interactive Conference

As the market has become saturated with advertisements for consumers, leaning into pop culture has proved to be the key to standing apart, especially since 38% of people consider brand involvement in pop culture either important or very important. Still, many brands opt to stay on the conservative side and avoid taking big (albeit culturally relevant) risks. When The Narrative Group took a seemingly “boring” product like yogurt and made it bold by championing the sometimes controversial “cannabis holiday” with Harmless Harvest’s “Harmless Hits Different” Pack a Bowl campaign for 4/20, they were met with 168M earned media impressions, 11M influencer impressions, and record-breaking sales. The success continued with their “thirstiest summer” campaign promoting their coconut water, tapping into “thirst traps” and recognizing “the thirst is real” with their consumers, and logging over 3M impressions in the first 3 months alone. Rebecca can share why bold, culturally relevant, and sometimes “risky” ideas can lead to the most successful campaigns. At the end of this session, the audience will be able to: + Understand what “brand swagger” is and how you can use that confidence and boldness to boost your brand and campaigns + Navigate and find the right threshold for trying new ideas that still align with the brand + Develop a strategy to connect to an audience who “gets it” - building trust with your current audience but also expanding to new ones

Pushing the Boundaries: How the Wildest Ideas Make the Best Campaigns by Rebe...

Pushing the Boundaries: How the Wildest Ideas Make the Best Campaigns by Rebe...

Pushing the Boundaries: How the Wildest Ideas Make the Best Campaigns by Rebe...

Seattle Interactive Conference

The Metaverse will require more content than we can realistically build manually, and it will need to be dynamically generated, personalised and completely interactive. This talk focuses on two groundbreaking projects: Creating an entirely AI-generated and interactive TV show and our inevitable future of 3D streamed media, specifically interactive streamed volumetric sports broadcasts. Adam will show how both projects work under the hood with live demos of the technology and breakdowns of the key points. Components include procedural cinematography, shot evaluation, ML pose estimation, dialogue and narrative synthesis, touch interactivity, intuitive UX and the challenges of streaming huge amounts of content to mobile devices. You’ll see what will hopefully be the very first, fully AI-generated TV show running 24 hours a day and never before presented versions of the latest Metacast technology, transforming how media is broadcast.

From AI-Generated Stories to Interactive Volumetric Content by Adam Myhill, U...

From AI-Generated Stories to Interactive Volumetric Content by Adam Myhill, U...

From AI-Generated Stories to Interactive Volumetric Content by Adam Myhill, U...

Seattle Interactive Conference

Growing as a Designer: How to Master a Craft in 100 Days | Seattle Interactive

Growing as a Designer: How to Master a Craft in 100 Days | Seattle Interactive

Growing as a Designer: How to Master a Craft in 100 Days | Seattle Interactive

Seattle Interactive Conference

As the amount of personal data we produce continues to grow, so does the sophistication of the technology used to collect it. However, this ever-expending ecosystem of customer data is becoming so complex that few people actually understand how it all works, creating a widening divide between the data haves and haven-nots. To level the playing field, we’ll explain how customer data is used for personalization and targeted marketing in words that even a 5-year-old can understand—literally. In this session, we’ll tell the story of Parker, a data manifestation who travels through the strange world of the digital information on a journey to find his way home. Along the way, we’ll explain concepts like Customer Data Platforms (CDPs), predictive modeling, data on-boarding and more. It’s a story the whole family can enjoy, including technologists, marketers and privacy advocates.

Parker's Big Adventure in the Land of Digital Data | Seattle Interactive 2019

Parker's Big Adventure in the Land of Digital Data | Seattle Interactive 2019

Parker's Big Adventure in the Land of Digital Data | Seattle Interactive 2019

Seattle Interactive Conference

Grant Munro (Speaker) Senior Vice President, Shutterstock Custom, Shutterstock With increased digital media consumption, comes increased expectations. Brands are challenged on a daily basis to share engaging visual media across all social channels. In this imagery-driven environment, we have seen video come out on top as the most valued type of content. While video is expected to continue to grow, another major consideration is the increased importance of personalization. Personalization requires brands to look at content differently. How do you scale the required content while meeting the personalization needs that brands are looking for? This talk will discuss strategies that brands are using to localize and personalize content as it becomes an increasingly crucial element of consumer engagement and loyalty.

Future of Content | Seattle Interactive 2019

Future of Content | Seattle Interactive 2019

Future of Content | Seattle Interactive 2019

Seattle Interactive Conference

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Photography In the Metaverse by Bryan O'Neil Hughes, Adobe | SIC 2022

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WA | 0821-8888-6412 | Apotik Jual Obat Aborsi Cytotec Asli Di Magetan

WA | 0821-8888-6412 | Apotik Jual Obat Aborsi Cytotec Asli Di Magetan

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Licença Lotter Pro - Conheça o Certificado Oficial da Licença Lotter Pro, a 1ª Loteria Alternativa Internacional Online. Então, se você está pronto para embarcar em uma jornada emocionante de apostas internacionais e oportunidades de crescimento, junte-se à Lotter Pro hoje mesmo. Não perca a chance de se tornar parte de uma comunidade global de jogadores e consultores lotéricos afiliados. O sucesso espera por você na Lotter Pro. Nossa empresa está comprometida em fornecer uma plataforma segura, transparente e emocionante para todos os amantes de loteria ao redor do mundo. Com nosso amplo portfólio de loterias internacionais, você terá acesso a algumas das maiores e mais emocionantes oportunidades de prêmios do mundo. Além disso, nosso programa de afiliados oferece uma maneira única de ganhar dinheiro ao mesmo tempo em que ajuda a promover a Lotter Pro para novos jogadores. Com comissões generosas e oportunidades de ganhos em vários níveis, você pode transformar sua paixão por loterias em uma fonte de renda estável e lucrativa. Aqui está o Link para você se Cadastrar na Lotter Pro ➤ https://bo.thelotter.pro/thelotterbrasil O ID do Indicante da Maior Equipe Lotter pro Brasil é o ➤ TheLotterBrasil Página de Cadastro Lotter Pro ➤ http://lotterpro.com.br Artigos e Tutoriais Lotter Pro ➤ / lotterpro Site Lotter Pro Brasil ➤ https://thelotterbrasil.com Mais informações e contato ➤ https://linktr.ee/lotterpro Mas lembre-se, a responsabilidade é fundamental. Certifique-se sempre de jogar de forma consciente, definindo limites para suas apostas e garantindo que o jogo permaneça uma atividade divertida e emocionante, sem comprometer sua saúde financeira. Então, o que você está esperando? Junte-se à Lotter Pro hoje mesmo e comece sua jornada rumo a prêmios emocionantes, oportunidades de crescimento e sucesso duradouro. Estamos ansiosos para recebê-lo em nossa comunidade e ajudá-lo a alcançar seus objetivos de jogo e financeiros. Vamos jogar e ganhar juntos na Lotter Pro! A apresentação do Plano de Negócios Lotter Pro é uma oportunidade única para os participantes entenderem todos os detalhes sobre os ganhos, bônus e premiações disponíveis ao se tornarem parte da nossa comunidade. Durante a apresentação, são abordados os seguintes aspectos: Ganhos como Apostador: Os participantes aprenderão sobre os ganhos potenciais ao participar das loterias internacionais disponíveis na Lotter Pro. Eles entenderão como podem aumentar suas chances de ganhar e as diferentes opções de apostas disponíveis. Bônus de Indicação: Será explicado como os participantes podem ganhar comissões ao indicar novos jogadores para a Lotter Pro. Eles descobrirão como podem ganhar até 10% de comissão em cada indicação, ajudando a expandir nossa comunidade. Bônus de Recarga: Os participantes aprenderão sobre os benefícios de recarregar suas contas na Lotter Pro e como podem ganhar até 15% de comissão em cada recarga feita por seus indicados.

Licença Lotter Pro - Conheça o Certificado Oficial da Licença Lotter Pro.pdf

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Lotter Pro Brasil

Give your father an experience steeped in elegance and comfort this Father's Day instead of just a gift. The top ten luxury scents have been carefully chosen to highlight each dad's distinct personality. Picture the look of satisfaction on his face as he opens a bottle of classic elegance, each spritz exuding confidence and flair. Our selection of the best perfumes will make your father feel like a real treasure, with notes of rich, woody undertones and crisp, energizing aromas. Explore a world where tradition and modern charm collide, and discover the ideal fragrance to express your gratitude to the guy in your life. With a scent that lingers long, much like dad, make this Father's Day one to remember.Give your father an experience steeped in elegance and comfort this Father's Day instead of just a gift. The top ten luxury scents have been carefully chosen to highlight each dad's distinct personality. Picture the look of satisfaction on his face as he opens a bottle of classic elegance, each spritz exuding confidence and flair. Our selection of the best perfumes will make your father feel like a real treasure, with notes of rich, woody undertones and crisp, energizing aromas. Explore a world where tradition and modern charm collide, and discover the ideal fragrance to express your gratitude to the guy in your life. With a scent that lingers long, much like dad, make this Father's Day one to remember.

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Discover the essential strategies for building a strong personal brand on LinkedIn with our "Ultimate Guide to Personal Branding on LinkedIn." This guide is designed for aspiring thought leaders who want to enhance their presence, build credibility, and expand their professional network. Learn how to create authentic content, engage meaningfully with your audience, and leverage LinkedIn's tools to increase your visibility and opportunities. Whether you want to establish your expertise or connect with industry leaders, this guide provides actionable insights to help you succeed on LinkedIn.

Ultimate Guide to Personal Branding on LinkedIn.pdf

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Online cricket betting applications, such as fantasy cricket platforms, have transformed how fans interact with the sport. In this presentation, we have mentioned the top betting applications that allow users to create virtual teams of real cricket players and earn points based on their performance in live matches. Players take part in tournaments to earn the highest score and ranking on leaderboards, providing a dynamic and interactive betting experience. For more details visit us:- https://cricketbettingonline.in/

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Cricket Betting Online

5 BENEFITS OF SOCIAL MEDIA MARKETING.pptx

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Imagine you're rowing crew. If even one person rows in the wrong direction, the boat turns in circles. Your B2B go-to-market is the same way. Watch to discover how to craft a compelling brand and PMF, as we walk through the critical infrastructure you need, and the reliances and dependences of the core digital marketing disciplines. You’ll hear: - Why traditional marketing silos are doomed to fail (now more than ever). - How to identify your silos and plug your biggest leaks. - How to successfully integrate brand strategy, digital infrastructure, and pipeline generation. With Ben Childs and Jordan Gibson, we’ll explore why having a cohesive brand, infrastructure, and pipeline generation effort are critical to success in your business. If you’re wondering how to create a holistic strategy that avoids the pitfalls of silos and poor content while still driving revenue, then this webinar is for you.

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WA | 0821-8888-6412 | Apotik Jual Obat Aborsi Cytotec Asli Di Pasuruan

WA | 0821-8888-6412 | Apotik Jual Obat Aborsi Cytotec Asli Di Pasuruan

WA | 0821-8888-6412 | Apotik Jual Obat Aborsi Cytotec Asli Di Pasuruan

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Marketing automation insights provide valuable data and analysis regarding the performance and effectiveness of marketing automation strategies. These insights encompass various aspects such as campaign engagement, lead generation, conversion rates, and customer journey mapping. By leveraging data analytics and reporting tools, businesses can gain a deeper understanding of customer behavior, identify trends, and optimize their marketing efforts for better results. Marketing automation insights empower organizations to make data-driven decisions, refine their strategies, and enhance the overall efficiency and effectiveness of their marketing initiatives.

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infoobataborsi24

### Introduction #### What is Affiliate Marketing? Affiliate marketing is a performance-based marketing strategy where businesses reward affiliates for driving traffic or sales to their products and services. It’s a symbiotic relationship that benefits both the merchant and the affiliate. The merchant gains increased exposure and sales, while the affiliate earns a commission for their promotional efforts. This model has gained significant traction in the digital age, becoming a cornerstone for many online business strategies. The concept of affiliate marketing isn't new; it dates back to the late 1990s when Amazon launched its Associates Program, one of the first major affiliate marketing programs. Since then, the industry has evolved, incorporating advanced tracking technologies, diverse promotional methods, and a vast array of niches, making it accessible to anyone with an internet connection and a bit of entrepreneurial spirit. #### Why Choose Affiliate Marketing? Affiliate marketing presents a unique opportunity for individuals to earn income with relatively low upfront costs. Unlike traditional business models that require significant investment in inventory, infrastructure, or staffing, affiliate marketing allows you to start with just a computer and an internet connection. Here are some key benefits: 1. **Passive Income Potential**: Once you set up your affiliate links and content, they can generate income continuously, even while you sleep. This passive income aspect is one of the most attractive features of affiliate marketing. 2. **Flexibility**: You can work from anywhere and set your own schedule. Whether you’re a stay-at-home parent, a student, or someone looking for a side hustle, affiliate marketing offers the flexibility to fit around your lifestyle. 3. **Diverse Revenue Streams**: By promoting various products and services across different niches, you can diversify your income streams. This diversification can provide financial stability and reduce the risk associated with relying on a single source of income. 4. **Scalability**: As your knowledge and experience grow, so does the potential to scale your affiliate marketing business. By leveraging tools, automation, and outsourcing, you can expand your reach and increase your earnings. In this ebook, we will guide you through the fundamentals of affiliate marketing, from understanding the basics and choosing a niche, to building your platform, generating traffic, and optimizing conversions. Whether you're a complete beginner or someone with a bit of experience, this comprehensive guide is designed to equip you with the knowledge and tools needed to succeed in the world of affiliate marketing. Join us on this journey to unlock the potential of affiliate marketing and pave the way to financial freedom and entrepreneurial success. Let's get started!

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Affiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdf

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1. Richard Irving VP of Product

2. The Rise of Demand Culture I WANT IT NOW! The Rise of Demand Culture

3.

4.

5. VISION Revolutionize and Revitalize TV as we’ve known it for the last decade

6. MISSION Get our viewers all their TV – live, news, sports and on-demand – all in one place

7. OUR CHALLENGE Seamlessly Marry Live and On-Demand

8. OUR APPROACH Create an Entirely New User Experience

9.

10. An Experience That’s DEEPLY PERSONAL GENRES

11. An Experience That’s DEEPLY PERSONAL GENRES SHOWS

12. An Experience That’s DEEPLY PERSONAL GENRES SHOWS TEAMS

13. An Experience That’s DEEPLY PERSONAL GENRES SHOWS TEAMS LINEUP

14. An Experience with EVERYTHING ON DEMAND

15. An Experience with EVERYTHING ON DEMAND

16. An Experience with a SINGULAR EXPERIENCE ON ALL DEVICES

17. An Experience with the BROADEST SELECTION OF CONTENT, LIVE AND ON-DEMAND

18. 98% Increase in Sign-Ups 5% Increase in Engagement 70% Increase in Live viewing in 2 months

19. So we think we’ve delivered, TV built around you

Editor's Notes

My role is focused on customer service and a good feedback loop for getting viewer feedback back to the product teams in a way that is actionable Focus of today’s discussion is delivering a great experience in touchpoints beyond the product