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Social Media for Job seekers
 

Social Media for Job seekers

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Social Media for Job seekers

Social Media for Job seekers

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    Social Media for Job seekers Social Media for Job seekers Presentation Transcript

    • Social Media for Job Seekers
      Maureen Kerr, Kerr Consulting
      April 2011
      Credit:Flickr.comby Rosaura Ochoa
    • Agenda
      What is Social Media?
      What are the benefits
      Forjob seekers?
      Where does one begin?
      Credit: Flickr.com by AngelaArcher.com
    • What’s All the Buzz?
      Credit: Flickr.com by deanmeyersnet
    • Definition of Social Media
      Social media is an umbrella term that defines the various activities that integrate technology, social interaction, and the construction of words, pictures, videos and audio. (Wikipidia)
      4
    • Adoption of Social Media
      Chart From: Wikipedia
      Crossing the Chasm by Geoffrey A. Moore
    • The Longtail
      # of Search Results
      Amazon.com
      Search Engines
      iTunes
      --------More Generic More Specific ------
    • Rules of Social Media
      Listen & Learn
      Engage
      Measure
      Photo credit: Flickr: by niclindh
    • One of the reasons Facebook is so important as a job search tool is because every business and brand that knows the power of web are already there. 
    • From Flickr.com: by N'ayez pas peur !! La Fabrique de Blogs
    • 140 characters or less
      Short, succinct
      Networking
    • TwitJobSearch
    • Benefits: Networking
      Anytime, day or night
      Exponential
      Effective
      From: Flickr.com by MyTudut
    • Benefits: Marketing
    • Benefits: Branding
    • Benefits: Measurement
      Credit:Flickr.om: by aussiegall
    • Video Resumes (not recommended)
    • Do you have digital dirt? 
      Don't Let Your Online Persona Undermine Your Resume
    • A 25-year-old teacher from northeastern Ohio says she's "an aggressive freak in bed”, "sexy" and “an outstanding kisser."
      A 31-year-old dentist from a rural county offers that, during the past month, she has been married, gotten drunk, smoked cigarettes, taken drugs and gone skinny-dipping.
      Hospitals want doctors with great skills to provide great services to communities. They also don’t want patients to say to each other, 'Heard about Dr. Jones? You’ve got to see those pictures.’
      From: How Social Media Affects the Workplace: Greg Rollett
      Rollett Marketing
      Maureen Kerr Kerr Consulting YourMarketingMavens.com
      19
      Google = Frienemy
    • Google Me
      • Branding
      • Networking
      • Expertise
      • Blogging
      • Linkedin
      • Conversations
      Maureen Kerr Kerr Consulting YourMarketingMavens.com
      20
    • Li
      LinkedIn.com: Maureen Kerr
      Slideshare.net/moekerr
      Training, consulting, workshops and seminars
      Maureen Kerr Kerr Consulting YourMarketingMavens.com
      21
    • Resources
      http://www.socialmedia123.org/jobseekers/
      http://mashable.com/2010/03/08/job-seeker-results/
      http://www.omarkattan.com/2011/04/13/job-seekers-and-social-media/
      http://qrazy.info/2009/11/19/brizzly-vs-friendbar-vs-tweetdeck-vs-ping-vs-tweetminer/
      http://applicant.com/facebook-as-a-job-search-tool/
      http://bloggertone.com/management/2010/09/24/job-seekers-you-don%E2%80%99t-have-to-be-gaga-to-get-value-from-twitter/
      http://www.catalyst-noetic.com/vresumes/VideoResumeResources.html