SlideShare a Scribd company logo

Social Networks for Recruitment - SWA 2008

•
•
Chris Hoyt
Chris Hoyt

Chris Hoyt (aka: RecruiterGuy) spoke at Southwest Airlines on the benefits and growing trend of recruiting via Social Networks.

BusinessTechnology
1 of 38
Southwest Airlines - Summer 2008 Social Networking for Recruitment Recruiting 2.0 | Chic Geek and Open Discussion Christopher Hoyt, Associate Director Talent Attraction, AT&T aka: RecruiterGuy (www.RecruiterGuy.net)
Recruiting Today – Leveraging the Internet Niche Job Boards Niche Job Boards ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Internet Overall vs. Top Job Boards Source: ComScore 30% Missing 70% of total US Internet audience But some companies spend over 70% of budget to reach 30% of audience 70%
Leveraging the Internet – 100% Niche Job Boards Niche Job Boards ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Internet Overall vs. Top Job Boards Source: ComScore 30% 70%
Keys to an Integrated Strategy Web Strategy Having a solid website is the foundation. It should be the baseline where customers get their news about the company and products. Internet Marketing Strategy Outreach with traditional affiliate networks, advertising, PPC, search, press and media online. Social Media Strategy Leveraging relationships and networks. The power of networks, raw and open feedback, existing social network tools that people use.
The communication eras WEB1.0 > WEB2.0 > ?
Web 1.0 Connecting people to information.
Web 2.0 Connecting people to each other. Self Publishing.
Web 3.0 SOCIAL NETWORKING SITES MOBILE VIRTUAL WORLDS TELEVISION VIDEO
Web 2.0 | 3.0 Options for Recruitment ,[object Object],Social Networking features Online Games Interactive talent networks Virtual site hosts Interactive timelines Video testimonials Choose your path site design Where do I fit? modules Online polls RSS—Really Simply Syndication Dynamic content Interactive career pathing Mobile job agents Online scheduling Recruiter chat Company blogs Podcasts Free downloads (music, screensavers, job roll, etc.)
Social Networking Defined Source: Wikipedia “ A social network service focuses on the building and verifying of online social networks for communities of people who share interests and activities, or who are interested in exploring the interests and activities of others, and which necessitates the use of software.” “ Most social network services are primarily web based and provide a collection of various ways for users to interact, such as chat, messaging, email, video, voice chat, file sharing, blogging, discussion groups, and so on.”
Geek vs. Nerd ,[object Object],[object Object],[object Object]
Geek vs. Nerd ,[object Object],[object Object],[object Object]
Web 2.doh! HR’s Current Attitude ,[object Object],[object Object],[object Object],[object Object],[object Object],Source: Clearswift, October 2007
Why Social Networks are Important to Recruiting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Where Talent is Going ,[object Object]
Where Talent is Going ,[object Object]
How Social Networks are used—for now.
 
MySpace for Recruiters Create a Career Page Source by Profile Data
Advertising on MySpace ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
FaceBook for Recruiters Career Page Alumni Groups Intern Groups
Advertising on Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
“Work With Me”
“Work With Me”
LinkedIn for Recruiters ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Career Portal: Interactivity
 
Podcasting… (can you hear me now?)
Twittering? ,[object Object],[object Object],[object Object]
Hiring Twits? ,[object Object],[object Object],[object Object],[object Object]
Best Practices of Active Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Network Do’s & Don’ts 3 rules of social computing: Contact is king; the response is the message, and consumers call the shots. 2006 Consumer Marketing Forum EMEA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Networking for Recruitment Recruiting 2.0 | Chic Geek and Open Discussion Christopher Hoyt, Associate Director Talent Attraction, AT&T aka: RecruiterGuy (www.RecruiterGuy.net) Dialogue…

Recommended

Social Media and HR
Social Media and HRSocial Media and HR
Social Media and HRLance Haun
 
HR and Social Media
HR and Social MediaHR and Social Media
HR and Social MediaNational HRD Network
 
Eight Things Economic Developers Should be Doing with Social Media
Eight Things Economic Developers Should be Doing with Social MediaEight Things Economic Developers Should be Doing with Social Media
Eight Things Economic Developers Should be Doing with Social MediaAtlas Integrated
 
From Linked In To Linked Together
From Linked In To Linked TogetherFrom Linked In To Linked Together
From Linked In To Linked TogetherBrayman Construction
 
Intro to Social Media, (Update)
Intro to Social Media, (Update)Intro to Social Media, (Update)
Intro to Social Media, (Update)guestf2b2152
 
Marketing solutions braziloption2_final
Marketing solutions braziloption2_finalMarketing solutions braziloption2_final
Marketing solutions braziloption2_finalAdrianaForni
 
Ali Social Media Conference Edmonton - Introduction to Social Media
Ali Social Media Conference Edmonton - Introduction to Social MediaAli Social Media Conference Edmonton - Introduction to Social Media
Ali Social Media Conference Edmonton - Introduction to Social MediaUlistic Inc.
 
Social Media and Human Resource Management
Social Media and Human Resource Management Social Media and Human Resource Management
Social Media and Human Resource Management Gaurav Wadhwa
 

Recommended

Social Media and HR
Social Media and HRSocial Media and HR
Social Media and HRLance Haun
 
HR and Social Media
HR and Social MediaHR and Social Media
HR and Social MediaNational HRD Network
 
Eight Things Economic Developers Should be Doing with Social Media
Eight Things Economic Developers Should be Doing with Social MediaEight Things Economic Developers Should be Doing with Social Media
Eight Things Economic Developers Should be Doing with Social MediaAtlas Integrated
 
From Linked In To Linked Together
From Linked In To Linked TogetherFrom Linked In To Linked Together
From Linked In To Linked TogetherBrayman Construction
 
Intro to Social Media, (Update)
Intro to Social Media, (Update)Intro to Social Media, (Update)
Intro to Social Media, (Update)guestf2b2152
 
Marketing solutions braziloption2_final
Marketing solutions braziloption2_finalMarketing solutions braziloption2_final
Marketing solutions braziloption2_finalAdrianaForni
 
Ali Social Media Conference Edmonton - Introduction to Social Media
Ali Social Media Conference Edmonton - Introduction to Social MediaAli Social Media Conference Edmonton - Introduction to Social Media
Ali Social Media Conference Edmonton - Introduction to Social MediaUlistic Inc.
 
Social Media and Human Resource Management
Social Media and Human Resource Management Social Media and Human Resource Management
Social Media and Human Resource Management Gaurav Wadhwa
 
Introduction to Social Media for Economic Development
Introduction to Social Media for Economic DevelopmentIntroduction to Social Media for Economic Development
Introduction to Social Media for Economic DevelopmentAtlas Integrated
 
From Linked In To Linked Together
From Linked In To Linked TogetherFrom Linked In To Linked Together
From Linked In To Linked TogetherBrayman Construction
 
Social Media Recruitment PPT
Social Media Recruitment PPTSocial Media Recruitment PPT
Social Media Recruitment PPTSuman Banerjee
 
Social Recruitment, Social Media Recruitment, Social Hire ppt
Social Recruitment, Social Media Recruitment, Social Hire pptSocial Recruitment, Social Media Recruitment, Social Hire ppt
Social Recruitment, Social Media Recruitment, Social Hire pptSanvels Consulting Services I Pvt Ltd
 
How Does Social Media Impact Seo Ian Hendry
How Does Social Media Impact Seo Ian HendryHow Does Social Media Impact Seo Ian Hendry
How Does Social Media Impact Seo Ian HendryVariety Events
 
Socially Recruiting
Socially RecruitingSocially Recruiting
Socially RecruitingHarold G. Ford III, SPHR
 
Rob Garner, Search Marketing Now: Real time marketing on the socially connect...
Rob Garner, Search Marketing Now: Real time marketing on the socially connect...Rob Garner, Search Marketing Now: Real time marketing on the socially connect...
Rob Garner, Search Marketing Now: Real time marketing on the socially connect...Rob Garner
 
PR 21.0: Increasing your non-profits exposure using social media
PR 21.0: Increasing your non-profits exposure using social mediaPR 21.0: Increasing your non-profits exposure using social media
PR 21.0: Increasing your non-profits exposure using social mediaLisa Kaslyn - Social Content Marketing + PR
 
Social Media Recruitment & Employer Branding
Social Media Recruitment & Employer BrandingSocial Media Recruitment & Employer Branding
Social Media Recruitment & Employer BrandingJatin Singh
 
Ibm Swg Social Media Marketing Delphine Remy Boutang 3rd March
Ibm Swg Social Media Marketing Delphine Remy Boutang 3rd MarchIbm Swg Social Media Marketing Delphine Remy Boutang 3rd March
Ibm Swg Social Media Marketing Delphine Remy Boutang 3rd Marchguestca2060b
 
Social Media for Non-profits
Social Media for Non-profitsSocial Media for Non-profits
Social Media for Non-profitsRachel Levy
 
Coordinating a social media presence for the library
Coordinating a social media presence for the libraryCoordinating a social media presence for the library
Coordinating a social media presence for the librarySarah Houghton
 
“You’re Linkedin-Now What? Using Social Networking Sites like Linkedin and F...
“You’re Linkedin-Now What? Using Social Networking Sites like Linkedin and F...“You’re Linkedin-Now What? Using Social Networking Sites like Linkedin and F...
“You’re Linkedin-Now What? Using Social Networking Sites like Linkedin and F...Wayne Kessler
 
The role of social networking sites in recruitment
The role of social networking sites in recruitmentThe role of social networking sites in recruitment
The role of social networking sites in recruitmentMonika S
 
Report on social media and hr
Report on social media and hrReport on social media and hr
Report on social media and hrHITESH JAIN
 
Social Media Policy for School Districts
Social Media Policy for School DistrictsSocial Media Policy for School Districts
Social Media Policy for School DistrictsOxiem Brand Interactions
 
Use of Social media in HR
Use of Social media in HRUse of Social media in HR
Use of Social media in HRSMITA RASTOGI
 
The Social Media Phenomenon
The Social Media PhenomenonThe Social Media Phenomenon
The Social Media PhenomenonJoan Murphy Byron
 
Networking in the North
Networking in the NorthNetworking in the North
Networking in the NorthAerin Guy
 
LinkedIn 101: Basics and Advanced
LinkedIn 101: Basics and AdvancedLinkedIn 101: Basics and Advanced
LinkedIn 101: Basics and AdvancedLEAP
 
How to Build a Brand in the Age of Social Media
How to Build a Brand in the Age of Social MediaHow to Build a Brand in the Age of Social Media
How to Build a Brand in the Age of Social MediaAtlas Integrated
 
Social Media Marketing Shahzad Khan
Social Media Marketing Shahzad KhanSocial Media Marketing Shahzad Khan
Social Media Marketing Shahzad KhanShahzad Khan
 

More Related Content

What's hot

Introduction to Social Media for Economic Development
Introduction to Social Media for Economic DevelopmentIntroduction to Social Media for Economic Development
Introduction to Social Media for Economic DevelopmentAtlas Integrated
 
Social Media Recruitment PPT
Social Media Recruitment PPTSocial Media Recruitment PPT
Social Media Recruitment PPTSuman Banerjee
 
How Does Social Media Impact Seo Ian Hendry
How Does Social Media Impact Seo Ian HendryHow Does Social Media Impact Seo Ian Hendry
How Does Social Media Impact Seo Ian HendryVariety Events
 
Rob Garner, Search Marketing Now: Real time marketing on the socially connect...
Rob Garner, Search Marketing Now: Real time marketing on the socially connect...Rob Garner, Search Marketing Now: Real time marketing on the socially connect...
Rob Garner, Search Marketing Now: Real time marketing on the socially connect...Rob Garner
 
Social Media Recruitment & Employer Branding
Social Media Recruitment & Employer BrandingSocial Media Recruitment & Employer Branding
Social Media Recruitment & Employer BrandingJatin Singh
 
Ibm Swg Social Media Marketing Delphine Remy Boutang 3rd March
Ibm Swg Social Media Marketing Delphine Remy Boutang 3rd MarchIbm Swg Social Media Marketing Delphine Remy Boutang 3rd March
Ibm Swg Social Media Marketing Delphine Remy Boutang 3rd Marchguestca2060b
 
Social Media for Non-profits
Social Media for Non-profitsSocial Media for Non-profits
Social Media for Non-profitsRachel Levy
 
Coordinating a social media presence for the library
Coordinating a social media presence for the libraryCoordinating a social media presence for the library
Coordinating a social media presence for the librarySarah Houghton
 
“You’re Linkedin-Now What? Using Social Networking Sites like Linkedin and F...
“You’re Linkedin-Now What? Using Social Networking Sites like Linkedin and F...“You’re Linkedin-Now What? Using Social Networking Sites like Linkedin and F...
“You’re Linkedin-Now What? Using Social Networking Sites like Linkedin and F...Wayne Kessler
 
The role of social networking sites in recruitment
The role of social networking sites in recruitmentThe role of social networking sites in recruitment
The role of social networking sites in recruitmentMonika S
 
Report on social media and hr
Report on social media and hrReport on social media and hr
Report on social media and hrHITESH JAIN
 
Use of Social media in HR
Use of Social media in HRUse of Social media in HR
Use of Social media in HRSMITA RASTOGI
 
Networking in the North
Networking in the NorthNetworking in the North
Networking in the NorthAerin Guy
 
LinkedIn 101: Basics and Advanced
LinkedIn 101: Basics and AdvancedLinkedIn 101: Basics and Advanced
LinkedIn 101: Basics and AdvancedLEAP
 

What's hot (20)

Introduction to Social Media for Economic Development
Introduction to Social Media for Economic DevelopmentIntroduction to Social Media for Economic Development
Introduction to Social Media for Economic Development
 
From Linked In To Linked Together
From Linked In To Linked TogetherFrom Linked In To Linked Together
From Linked In To Linked Together
 
Social Media Recruitment PPT
Social Media Recruitment PPTSocial Media Recruitment PPT
Social Media Recruitment PPT
 
Social Recruitment, Social Media Recruitment, Social Hire ppt
Social Recruitment, Social Media Recruitment, Social Hire pptSocial Recruitment, Social Media Recruitment, Social Hire ppt
Social Recruitment, Social Media Recruitment, Social Hire ppt
 
How Does Social Media Impact Seo Ian Hendry
How Does Social Media Impact Seo Ian HendryHow Does Social Media Impact Seo Ian Hendry
How Does Social Media Impact Seo Ian Hendry
 
Socially Recruiting
Socially RecruitingSocially Recruiting
Socially Recruiting
 
Rob Garner, Search Marketing Now: Real time marketing on the socially connect...
Rob Garner, Search Marketing Now: Real time marketing on the socially connect...Rob Garner, Search Marketing Now: Real time marketing on the socially connect...
Rob Garner, Search Marketing Now: Real time marketing on the socially connect...
 
PR 21.0: Increasing your non-profits exposure using social media
PR 21.0: Increasing your non-profits exposure using social mediaPR 21.0: Increasing your non-profits exposure using social media
PR 21.0: Increasing your non-profits exposure using social media
 
Social Media Recruitment & Employer Branding
Social Media Recruitment & Employer BrandingSocial Media Recruitment & Employer Branding
Social Media Recruitment & Employer Branding
 
Ibm Swg Social Media Marketing Delphine Remy Boutang 3rd March
Ibm Swg Social Media Marketing Delphine Remy Boutang 3rd MarchIbm Swg Social Media Marketing Delphine Remy Boutang 3rd March
Ibm Swg Social Media Marketing Delphine Remy Boutang 3rd March
 
Social Media for Non-profits
Social Media for Non-profitsSocial Media for Non-profits
Social Media for Non-profits
 
Coordinating a social media presence for the library
Coordinating a social media presence for the libraryCoordinating a social media presence for the library
Coordinating a social media presence for the library
 
“You’re Linkedin-Now What? Using Social Networking Sites like Linkedin and F...
“You’re Linkedin-Now What? Using Social Networking Sites like Linkedin and F...“You’re Linkedin-Now What? Using Social Networking Sites like Linkedin and F...
“You’re Linkedin-Now What? Using Social Networking Sites like Linkedin and F...
 
The role of social networking sites in recruitment
The role of social networking sites in recruitmentThe role of social networking sites in recruitment
The role of social networking sites in recruitment
 
Report on social media and hr
Report on social media and hrReport on social media and hr
Report on social media and hr
 
Social Media Policy for School Districts
Social Media Policy for School DistrictsSocial Media Policy for School Districts
Social Media Policy for School Districts
 
Use of Social media in HR
Use of Social media in HRUse of Social media in HR
Use of Social media in HR
 
The Social Media Phenomenon
The Social Media PhenomenonThe Social Media Phenomenon
The Social Media Phenomenon
 
Networking in the North
Networking in the NorthNetworking in the North
Networking in the North
 
LinkedIn 101: Basics and Advanced
LinkedIn 101: Basics and AdvancedLinkedIn 101: Basics and Advanced
LinkedIn 101: Basics and Advanced
 

Similar to Social Networks for Recruitment - SWA 2008

How to Build a Brand in the Age of Social Media
How to Build a Brand in the Age of Social MediaHow to Build a Brand in the Age of Social Media
How to Build a Brand in the Age of Social MediaAtlas Integrated
 
Social Media Marketing Shahzad Khan
Social Media Marketing Shahzad KhanSocial Media Marketing Shahzad Khan
Social Media Marketing Shahzad KhanShahzad Khan
 
Jskipper using social media for recruitment 201004
Jskipper using social media for recruitment 201004Jskipper using social media for recruitment 201004
Jskipper using social media for recruitment 201004Jeff Skipper
 
ADP MOTM 2009 - "Social Networking & Recruiting Passive Candidates"
ADP MOTM 2009 - "Social Networking & Recruiting Passive Candidates"ADP MOTM 2009 - "Social Networking & Recruiting Passive Candidates"
ADP MOTM 2009 - "Social Networking & Recruiting Passive Candidates"Cielo
 
Social Media As A Recruitment Tool
Social Media As A Recruitment ToolSocial Media As A Recruitment Tool
Social Media As A Recruitment ToolAylin Aron (Ahmet)
 
2014 - Get Social Get Hired
2014 - Get Social Get Hired2014 - Get Social Get Hired
2014 - Get Social Get HiredRobin Ritrovato
 
Social Networking and the Job Search
Social Networking and the Job SearchSocial Networking and the Job Search
Social Networking and the Job SearchDavid Swinney
 
Build Your Pipeline in Web 2.0
Build Your Pipeline in Web 2.0Build Your Pipeline in Web 2.0
Build Your Pipeline in Web 2.0alicegrey
 
How to Do Social Media Marketing: Bloggers, Social Networks, Metrics, and More
How to Do Social Media Marketing: Bloggers, Social Networks, Metrics, and MoreHow to Do Social Media Marketing: Bloggers, Social Networks, Metrics, and More
How to Do Social Media Marketing: Bloggers, Social Networks, Metrics, and MoreGerris
 
Social Media for the Equipment Finance Company
Social Media for the Equipment Finance CompanySocial Media for the Equipment Finance Company
Social Media for the Equipment Finance CompanySuzanne Henry
 
Social media in recruiting
Social media in recruitingSocial media in recruiting
Social media in recruitingSneha Joy
 
Leadership & Social Media Aicpa Leadership Academy
Leadership & Social Media Aicpa Leadership AcademyLeadership & Social Media Aicpa Leadership Academy
Leadership & Social Media Aicpa Leadership AcademyTom Hood, CPA,CITP,CGMA
 
A Social Media Primer Driving Better Engagement For Your Events
A Social Media Primer Driving Better Engagement For Your EventsA Social Media Primer Driving Better Engagement For Your Events
A Social Media Primer Driving Better Engagement For Your EventsLumen Consulting
 
Bloomington Workforce Center
Bloomington Workforce CenterBloomington Workforce Center
Bloomington Workforce Centerjifreed
 
Leverage the Power of Social Media for Your Business: Presented by Cisco
Leverage the Power of Social Media for Your Business: Presented by CiscoLeverage the Power of Social Media for Your Business: Presented by Cisco
Leverage the Power of Social Media for Your Business: Presented by CiscoSquareOne|Consulting
 

Similar to Social Networks for Recruitment - SWA 2008 (20)

How to Build a Brand in the Age of Social Media
How to Build a Brand in the Age of Social MediaHow to Build a Brand in the Age of Social Media
How to Build a Brand in the Age of Social Media
 
Social Media Marketing Shahzad Khan
Social Media Marketing Shahzad KhanSocial Media Marketing Shahzad Khan
Social Media Marketing Shahzad Khan
 
Jskipper using social media for recruitment 201004
Jskipper using social media for recruitment 201004Jskipper using social media for recruitment 201004
Jskipper using social media for recruitment 201004
 
ADP MOTM 2009 - "Social Networking & Recruiting Passive Candidates"
ADP MOTM 2009 - "Social Networking & Recruiting Passive Candidates"ADP MOTM 2009 - "Social Networking & Recruiting Passive Candidates"
ADP MOTM 2009 - "Social Networking & Recruiting Passive Candidates"
 
Social Media As A Recruitment Tool
Social Media As A Recruitment ToolSocial Media As A Recruitment Tool
Social Media As A Recruitment Tool
 
2014 - Get Social Get Hired
2014 - Get Social Get Hired2014 - Get Social Get Hired
2014 - Get Social Get Hired
 
JSEC presentation
JSEC presentationJSEC presentation
JSEC presentation
 
Social Networking and the Job Search
Social Networking and the Job SearchSocial Networking and the Job Search
Social Networking and the Job Search
 
Build Your Pipeline in Web 2.0
Build Your Pipeline in Web 2.0Build Your Pipeline in Web 2.0
Build Your Pipeline in Web 2.0
 
How to Do Social Media Marketing: Bloggers, Social Networks, Metrics, and More
How to Do Social Media Marketing: Bloggers, Social Networks, Metrics, and MoreHow to Do Social Media Marketing: Bloggers, Social Networks, Metrics, and More
How to Do Social Media Marketing: Bloggers, Social Networks, Metrics, and More
 
Social Media for the Equipment Finance Company
Social Media for the Equipment Finance CompanySocial Media for the Equipment Finance Company
Social Media for the Equipment Finance Company
 
Social media in recruiting
Social media in recruitingSocial media in recruiting
Social media in recruiting
 
HEEG conference
HEEG conferenceHEEG conference
HEEG conference
 
Social Media Marketing Course Training
Social Media Marketing Course TrainingSocial Media Marketing Course Training
Social Media Marketing Course Training
 
Leadership & Social Media Aicpa Leadership Academy
Leadership & Social Media Aicpa Leadership AcademyLeadership & Social Media Aicpa Leadership Academy
Leadership & Social Media Aicpa Leadership Academy
 
Arbita Sourcing Master Class ERE Spring 2011
Arbita Sourcing Master Class ERE Spring 2011Arbita Sourcing Master Class ERE Spring 2011
Arbita Sourcing Master Class ERE Spring 2011
 
Social networking tools for enterprises 2
Social networking tools for enterprises 2Social networking tools for enterprises 2
Social networking tools for enterprises 2
 
A Social Media Primer Driving Better Engagement For Your Events
A Social Media Primer Driving Better Engagement For Your EventsA Social Media Primer Driving Better Engagement For Your Events
A Social Media Primer Driving Better Engagement For Your Events
 
Bloomington Workforce Center
Bloomington Workforce CenterBloomington Workforce Center
Bloomington Workforce Center
 
Leverage the Power of Social Media for Your Business: Presented by Cisco
Leverage the Power of Social Media for Your Business: Presented by CiscoLeverage the Power of Social Media for Your Business: Presented by Cisco
Leverage the Power of Social Media for Your Business: Presented by Cisco
 

Recently uploaded

PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationAnamaria Contreras
 
business environment micro environment macro environment.pptx
business environment micro environment macro environment.pptxbusiness environment micro environment macro environment.pptx
business environment micro environment macro environment.pptxShruti Mittal
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdfChris Skinner
 
NAB Show Exhibitor List 2024 - Exhibitors Data
NAB Show Exhibitor List 2024 - Exhibitors DataNAB Show Exhibitor List 2024 - Exhibitors Data
NAB Show Exhibitor List 2024 - Exhibitors DataExhibitors Data
 
EUDR Info Meeting Ethiopian coffee exporters
EUDR Info Meeting Ethiopian coffee exportersEUDR Info Meeting Ethiopian coffee exporters
EUDR Info Meeting Ethiopian coffee exportersPeter Horsten
 
Pitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckPitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckHajeJanKamps
 
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxGo for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxRakhi Bazaar
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsKnowledgeSeed
 
Driving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerDriving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerAggregage
 
Excvation Safety for safety officers reference
Excvation Safety for safety officers referenceExcvation Safety for safety officers reference
Excvation Safety for safety officers referencessuser2c065e
 
Supercharge Your eCommerce Stores-acowebs
Supercharge Your eCommerce Stores-acowebsSupercharge Your eCommerce Stores-acowebs
Supercharge Your eCommerce Stores-acowebsGOKUL JS
 
Guide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDFGuide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDFChandresh Chudasama
 
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxThe-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxmbikashkanyari
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMVoces Mineras
 
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfWSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfJamesConcepcion7
 
Onemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
Onemonitar Android Spy App Features: Explore Advanced Monitoring CapabilitiesOnemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
Onemonitar Android Spy App Features: Explore Advanced Monitoring CapabilitiesOne Monitar
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdftrending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdfMintel Group
 

Recently uploaded (20)

PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement Presentation
 
The Bizz Quiz-E-Summit-E-Cell-IITPatna.pptx
The Bizz Quiz-E-Summit-E-Cell-IITPatna.pptxThe Bizz Quiz-E-Summit-E-Cell-IITPatna.pptx
The Bizz Quiz-E-Summit-E-Cell-IITPatna.pptx
 
business environment micro environment macro environment.pptx
business environment micro environment macro environment.pptxbusiness environment micro environment macro environment.pptx
business environment micro environment macro environment.pptx
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf
 
NAB Show Exhibitor List 2024 - Exhibitors Data
NAB Show Exhibitor List 2024 - Exhibitors DataNAB Show Exhibitor List 2024 - Exhibitors Data
NAB Show Exhibitor List 2024 - Exhibitors Data
 
EUDR Info Meeting Ethiopian coffee exporters
EUDR Info Meeting Ethiopian coffee exportersEUDR Info Meeting Ethiopian coffee exporters
EUDR Info Meeting Ethiopian coffee exporters
 
Pitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckPitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deck
 
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxGo for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applications
 
Driving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerDriving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon Harmer
 
Excvation Safety for safety officers reference
Excvation Safety for safety officers referenceExcvation Safety for safety officers reference
Excvation Safety for safety officers reference
 
WAM Corporate Presentation April 12 2024.pdf
WAM Corporate Presentation April 12 2024.pdfWAM Corporate Presentation April 12 2024.pdf
WAM Corporate Presentation April 12 2024.pdf
 
Supercharge Your eCommerce Stores-acowebs
Supercharge Your eCommerce Stores-acowebsSupercharge Your eCommerce Stores-acowebs
Supercharge Your eCommerce Stores-acowebs
 
Guide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDFGuide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDF
 
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxThe-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQM
 
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfWSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdf
 
Onemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
Onemonitar Android Spy App Features: Explore Advanced Monitoring CapabilitiesOnemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
Onemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdftrending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
 

Social Networks for Recruitment - SWA 2008

  • 1. Southwest Airlines - Summer 2008 Social Networking for Recruitment Recruiting 2.0 | Chic Geek and Open Discussion Christopher Hoyt, Associate Director Talent Attraction, AT&T aka: RecruiterGuy (www.RecruiterGuy.net)
  • 2.
  • 3.
  • 4. Keys to an Integrated Strategy Web Strategy Having a solid website is the foundation. It should be the baseline where customers get their news about the company and products. Internet Marketing Strategy Outreach with traditional affiliate networks, advertising, PPC, search, press and media online. Social Media Strategy Leveraging relationships and networks. The power of networks, raw and open feedback, existing social network tools that people use.
  • 5. The communication eras WEB1.0 > WEB2.0 > ?
  • 6. Web 1.0 Connecting people to information.
  • 7. Web 2.0 Connecting people to each other. Self Publishing.
  • 8. Web 3.0 SOCIAL NETWORKING SITES MOBILE VIRTUAL WORLDS TELEVISION VIDEO
  • 9.
  • 10. Social Networking Defined Source: Wikipedia “ A social network service focuses on the building and verifying of online social networks for communities of people who share interests and activities, or who are interested in exploring the interests and activities of others, and which necessitates the use of software.” “ Most social network services are primarily web based and provide a collection of various ways for users to interact, such as chat, messaging, email, video, voice chat, file sharing, blogging, discussion groups, and so on.”
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17. How Social Networks are used—for now.
  • 18.  
  • 19. MySpace for Recruiters Create a Career Page Source by Profile Data
  • 20.
  • 21. FaceBook for Recruiters Career Page Alumni Groups Intern Groups
  • 22.
  • 23.  
  • 24.  
  • 25.  
  • 26.  
  • 27.  
  • 30.
  • 32.  
  • 33. Podcasting… (can you hear me now?)
  • 34.
  • 35.
  • 36.
  • 37.
  • 38. Social Networking for Recruitment Recruiting 2.0 | Chic Geek and Open Discussion Christopher Hoyt, Associate Director Talent Attraction, AT&T aka: RecruiterGuy (www.RecruiterGuy.net) Dialogue…

Editor's Notes

  1. Start 6:45