SlideShare a Scribd company logo
1 of 58
Ā 
Rebecca Bollwitt
Ā 
Ā 
for Business
Ā 
What is it?
[object Object]
Saying as much as you can... ...in 140 characters at a time
How Twitter works
How Twitter works
How Twitter works
How Twitter works
How Twitter works
Replies: @
The Retweet: RT
#hashtags http://search.twitter.com http://twitterfall.com
How Do You Use Twitter for Business?
Common Uses for Twitter ,[object Object]
Word of Mouth Effect @LuxorLV
Word of Mouth Effect @RagingBean
Real World: Japadog @japadog Ā  (Photo by Roland Tanglao on Flickr.com)
Real World: Japadog
Real World: Japadog Photos by @tinybites (Karen Hamilton) on Flickr.com
Real World: Japadog Photos by @tinybites (Karen Hamilton) on Flickr.com Brand ambassadors
Real World: Twestival @twestival @yvrtwestival
Real World: Twestival Globally: $250,000+  Vancouver: $4,000+
How To Get YOUR Business Started on...
How To Get Started ,[object Object],[object Object]
How To Get Started ,[object Object],[object Object],[object Object],[object Object]
How To Get Started ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How To Get Started ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How To Get Started ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Rules of Engagement
twitter.com/YourBusiness
twitter.com/YourBusiness ,[object Object]
twitter.com/YourBusiness ,[object Object],[object Object]
twitter.com/YourBusiness ,[object Object],[object Object],[object Object]
twitter.com/YourBusiness ,[object Object],[object Object],[object Object],[object Object],[object Object]
twitter.com/YourBusiness ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter Effect: Miss604.com twitter updates per month website traffic over same period of time
twitter.com/YourBusiness ,[object Object],[object Object],[object Object],[object Object],[object Object]
twitter.com/YourBusiness ,[object Object],[object Object],[object Object],[object Object]
twitter.com/YourBusiness ,[object Object],[object Object],[object Object],[object Object]
twitter.com/YourBusiness ,[object Object],[object Object],[object Object],[object Object]
twitter.com/YourBusiness ,[object Object],[object Object],[object Object],[object Object]
Using Twitter Efficiently
Using Twitter Efficiently Ā    @WholeFoods  - From Austin, TX corporate offices @FordDriveOne @FordTrucks @FordDriveGreen @umassdilo  - NHL Director of Corporate Communications
Using Twitter Efficiently ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Using Twitter Efficiently ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tracking Your Impact  Choose Custom Links http://tinyurl.com/twitterapps09 Shorten URLs http://bit.ly http://is.gd Track Stats http://ow.ly   http://snipurl.com  http://tr.im
Going Beyond Twitter Live Feedback with Polls http://twitter.polldaddy.com/ http://twtpoll.com/  Ā  Take it Offline http://twtvite.com/ http://vancouvertweetup.com
Going Beyond Twitter ...beyond 140 characters
Going Beyond Twitter ...beyond 140 characters
Going Beyond Twitter ...beyond 140 characters
Going Beyond Twitter ...beyond 140 characters
for Business
@miss604 http://miss604.com @sixty4media http://sixty4media.com

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