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Presentation for TMAC

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The "Who, What, When, Where, Why" of blogging as well as social media tips for travel writers.

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Presentation for TMAC

  1. 1. REBECCA BOLLWITT @Miss604 Miss604.com/contact
  2. 2. BLOGS Who What When Where Why
  3. 3. BLOGS Who What Who What Why Where When Where When Where Who Why Why
  4. 4. BLOGS Who What Who What Why Where When Where When Where Who Why Why
  5. 5. BLOGS Who What Who What Why Where When Where When Where Who Why Why
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  18. 18. BLOGS Who What Who What Why Where When Where When Where Who Why Why
  19. 19. BLOGS What Who What Why Where When Where When Who Why
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  21. 21. BLOGS Who What When Where Why Technorati State of the Blogosphere 2009
  22. 22. BLOGS Who What When Where Why Technorati State of the Blogosphere 2009
  23. 23. BLOGS Who What When Where Why Technorati State of the Blogosphere 2009
  24. 24. BLOGS Who What What Why Where When When Where Who Why • Themed blog •Directory Group •Corporate blog
  25. 25. BLOGS Who What What Why Where When When Where Who Why •Themed blog • Directory Group •Corporate blog
  26. 26. BLOGS Who What What Why Where When When Where Who Why •Themed blog •Directory Group •Corporate blog
  27. 27. BLOGS Who What When Where Why Whatever you do, even if you don’t know what you’re doing yet... be YOU YOU
  28. 28. BLOGS Who What When Where Why •You.com •Get your profiles on social networks •Build your home base online YOU
  29. 29. BLOGS Who What What Why Where When When Where Who Why •Home base online •Your interests •Your passions •Personal •Professional YOU •Mix of both
  30. 30. BLOGS Who What What Why Where When When Where Who Why •Home base online •Personal •Your body of work •Your industry, be a resource •Professional YOU •Mix of both
  31. 31. BLOGS Who What What Why Where When When Where Who Why •Home base online •Personal •Professional •Keep it personal •Keep it professional YOU •Mix of both •Promote both
  32. 32. BLOGS Who What When Where Why
  33. 33. BLOGS Who What What Why Where When When Where Who Why
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  41. 41. BLOGS Who What What Why Where When When Where Who Why
  42. 42. BLOGS Who What What Why Where When When Where Who Why
  43. 43. BLOGS Who What What Why Where When When Where Who Why •Start anytime
  44. 44. BLOGS Who What What Why Where When When Where Who Why •Start anytime •Write anytime
  45. 45. BLOGS Who What What Why Where When When Where Who Why •Start anytime •Write anytime •Update often
  46. 46. BLOGS Who What What Why Where When When Where Who Why •Start anytime •Write anytime •Update often •Promote your writing
  47. 47. BLOGS Who What What Why Where When When Where Who Why •Start anytime •Write anytime •Update often •Promote your writing
  48. 48. BLOGS Who What What Why Where When When Where Who Why •Start anytime •Write anytime •Update often •Promote your writing Users: 300 million
  49. 49. BLOGS Who What What Why Where When When Where Who Why •Start anytime •Write anytime •Update often •Promote your writing Users: 10 million
  50. 50. BLOGS Who What What Why Where When When Where Who Why •Start anytime •Write anytime •Update often •Promote your writing Users: 100 million
  51. 51. BLOGS Who What What Why Where When When Where Who Why •Start anytime •Write anytime •Update often •Promote your writing Users: 300 million
  52. 52. BLOGS Who What What Why Where When When Where Who Why
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  57. 57. BLOGS Who What What Why Where When When Where Who Why
  58. 58. BLOGS Who What What Why Where When When Where Who Why •Free •Online-based •Owned by Google •http://YourSite.Blogspot.com
  59. 59. BLOGS Who What What Why Where When When Where Who Why •Free •Online-based •Owned by Google •http://YourSite.Blogspot.com
  60. 60. BLOGS Who What What Why Where When When Where Who Why •Free •Online-based •Owned by Google •http://YourSite.Blogspot.com •Free •Online-based •Powering 10 million + counting •http://YourSite.WordPress.com
  61. 61. BLOGS Who What What Why Where When When Where Who Why •Free •Online-based •Powering 10 million + counting •http://YourSite.WordPress.com
  62. 62. BLOGS Who What What Why Where When When Where Who Why •Free •Online-based •Powering 10 million + counting •http://YourSite.WordPress.com WordPress.org •80-90% of SEO is covered •You control 100% •Endless theme & design possibilities •Plugins •Advertising
  63. 63. BLOGS Who What Who What Why Where When Where When Where Who Why Why It's easy to see the associated risks of a life-logging device. From stalkers to identity theft, recording such information (and to unlock its true value, posting it online) makes us vulnerable to all manner of bad actors. But what about the cost of not sharing? In the online realm, that might mean you simply don't exist. Pete Cashmore of Mashable on CNN.com
  64. 64. BLOGS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result?
  65. 65. BLOGS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result? Website Wiki Twitter Outside Site
  66. 66. BLOGS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result? •Have an online presence to share your work
  67. 67. BLOGS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result? •Have an online presence to share your work •Share your passion
  68. 68. BLOGS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result? •Have an online presence to share your work •Share your passion •Keep up on your writing
  69. 69. BLOGS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result? •Have an online presence to share your work •Share your passion •Keep up on your writing •Monitor traffic sources with stats
  70. 70. BLOGS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result? •Have an online presence to share your work •Share your passion •Keep up on your writing •Monitor traffic sources with stats
  71. 71. BLOGS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result? •Have an online presence to share your work •Share your passion •Keep up on your writing •Monitor traffic sources with stats
  72. 72. BLOGS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result? •Have an online presence to share your work •Share your passion •Keep up on your writing •Monitor traffic sources with stats •Be social, make connections
  73. 73. BLOGS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result? •Have an online presence to share your work •Share your passion •Keep up on your writing •Monitor traffic sources with stats •Be social, make connections Users: 300 million
  74. 74. BLOGS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result? •Have an online presence to share your work •Share your passion •Keep up on your writing •Monitor traffic sources with stats •Be social, make connections Users: 10 million
  75. 75. BLOGS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result? •Have an online presence to share your work •Share your passion •Keep up on your writing •Monitor traffic sources with stats •Be social, make connections Users: 100 million
  76. 76. BLOGS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result? •Have an online presence to share your work •Share your passion •Keep up on your writing •Monitor traffic sources with stats •Be social, make connections Users: 300 million
  77. 77. BLOGS What Why Where When Who
  78. 78. TRAVEL & SOCIAL MEDIA Engagement
  79. 79. TRAVEL & SOCIAL MEDIA Engagement Read blogs to get blog readers
  80. 80. TRAVEL & SOCIAL MEDIA Engagement Read blogs to get blog readers Follow to get followers
  81. 81. TRAVEL & SOCIAL MEDIA Updates Engagement Photos Build Buzz
  82. 82. TRAVEL & SOCIAL MEDIA Updates Engagement Photos Build Buzz
  83. 83. TRAVEL & SOCIAL MEDIA Updates Engagement Photos Build Buzz
  84. 84. TRAVEL & SOCIAL MEDIA Updates Engagement Photos Build Buzz 290 Views
  85. 85. TRAVEL & SOCIAL MEDIA Updates Engagement Photos Build Buzz
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  88. 88. TRAVEL & SOCIAL MEDIA Engagement
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  95. 95. TRAVEL & SOCIAL MEDIA Updates Engagement Photos As a business
  96. 96. TRAVEL & SOCIAL MEDIA Updates Engagement Photos As a business
  97. 97. TRAVEL & SOCIAL MEDIA Updates Engagement Photos As a business
  98. 98. TRAVEL & SOCIAL MEDIA Updates Engagement Photos As a business
  99. 99. TRAVEL & SOCIAL MEDIA Tools
  100. 100. TRAVEL & SOCIAL MEDIA Tools Twitter Search.Twitter.com
  101. 101. TRAVEL & SOCIAL MEDIA Tools Twitter Search for... Search.Twitter.com you, others, or brands
  102. 102. TRAVEL & SOCIAL MEDIA Tools Twitter Search.Twitter.com HootSuite.com
  103. 103. TRAVEL & SOCIAL MEDIA Tools Twitter Manage Lists Search.Twitter.com Manage Multiple Accounts HootSuite.com
  104. 104. TRAVEL & SOCIAL MEDIA Tools Twitter Search.Twitter.com HootSuite.com Tweetie
  105. 105. TRAVEL & SOCIAL MEDIA Tools Twitter Tweet on the go Search.Twitter.com HootSuite.com Tweetie
  106. 106. TRAVEL & SOCIAL MEDIA Tools Twitter Search.Twitter.com HootSuite.com Tweetie UberTwitter
  107. 107. TRAVEL & SOCIAL MEDIA Tools Twitter Tweet on the go Search.Twitter.com HootSuite.com Tweetie UberTwitter
  108. 108. TRAVEL & SOCIAL MEDIA Tools Twitter Search.Twitter.com HootSuite.com Tweetie UberTwitter TwitPic
  109. 109. TRAVEL & SOCIAL MEDIA Tools Twitter Photos to Twitter Search.Twitter.com From most apps HootSuite.com Tweetie UberTwitter TwitPic
  110. 110. TRAVEL & SOCIAL MEDIA Tools Video YouTube Viddler Vimeo Flickr
  111. 111. TRAVEL & SOCIAL MEDIA Tools Video Audience YouTube Viddler Vimeo Flickr
  112. 112. TRAVEL & SOCIAL MEDIA Tools Video YouTube Customize Viddler Vimeo Flickr
  113. 113. TRAVEL & SOCIAL MEDIA Tools Video YouTube Viddler HD video Vimeo Flickr
  114. 114. TRAVEL & SOCIAL MEDIA Tools Video YouTube Viddler Vimeo Audience Max 90 seconds Flickr
  115. 115. TRAVEL & SOCIAL MEDIA What Why Where When Who Engagement Tools
  116. 116. REBECCA BOLLWITT @Miss604 @sixty4media Miss604.com/contact sixty4media.com/contact

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