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Social Media From College to Business
Feel Welcome to Tweet <ul><li>If you are a tweeter please feel free to Tweet while I am talking </li></ul><ul><li>Find me ...
SHRM &  Social Media
Platforms Where you Should have a Presence before you Graduate <ul><li>Facebook </li></ul><ul><li>Google </li></ul><ul><li...
Facebook <ul><li>Join appropriate fan pages  </li></ul><ul><li>Unjoin inappropriate fan pages </li></ul><ul><li>Adjust you...
Clean it up ? <ul><li>This is Amy – a friend of my sons. She attends S.I.U. </li></ul><ul><li>This was her twitter avatar ...
Clean it up ? <ul><li>Let’s not forget my son, the kid with the B.S./ME </li></ul>
Clean it up ? <ul><li>And then from my son at SIU this is what I get on St. Pat’s 2011. </li></ul>
Google <ul><li>Set Up a Google Account </li></ul><ul><li>Google yourself </li></ul><ul><li>Go several pages into your sear...
LinkedIn The company was founded by  Reid Hoffman  and founding team members from Paypal and Socialnet.com With  80 millio...
LinkedIn <ul><li>Set Up a LinkedIn Account </li></ul><ul><li>Complete your profile </li></ul><ul><li>Ask for recommendatio...
LinkedIn <ul><li>How to Set Up a LinkedIn Account  http://www.cornonthejob.com/social-media/the-beginners-guide-to-linkedi...
LinkedIn <ul><li>My Profile  http:// www.linkedin.com/in/davidryansphr   </li></ul>
LinkedIn <ul><li>Company Profile  http://www.linkedin.com/company/321967?trk= pro_other_cmpy </li></ul><ul><li>State Counc...
Twitter <ul><li>Since its creation in March 2006 and its launch in July 2006 by  Jack Dorsey , Twitter has gained populari...
Twitter <ul><li>My Account </li></ul><ul><li>http://twitter.com/#!/DaveTheHRCzar </li></ul><ul><li>IL SHRM Account </li></...
Twitter <ul><li>www.twitter.com </li></ul><ul><li>www.seesmic.com   </li></ul><ul><li>www.hootsuite.com </li></ul><ul><li>...
Twitter <ul><li>A twitter primer for H.R. Folks from  Mark Stelzner </li></ul><ul><li>http://www.slideshare.net/markstelzn...
Twitter <ul><li>Twitter Chats  </li></ul><ul><li>#HFChat  - #JobHuntChat  #TChat #Linkedinchat </li></ul><ul><li>From Jess...
Setting up A Blog <ul><li>Getting a job using SM /Setting up a blog site </li></ul><ul><li>http://www.bloggodown.com/2010/...
Setting up A Blog <ul><li>Two main formats </li></ul><ul><li>WORDPRESS (WP is free must buy hosting space)  </li></ul><ul>...
Setting up A Blog <ul><li>Have a “Voice” for your blog – what are you talking about – your focus </li></ul><ul><li>Keep th...
Student Bloggers <ul><li>http:// www.snc.edu/futurestudents/blogs.html   </li></ul><ul><li>http://www.uis.edu/bloggers/ </...
Pictures & Videos <ul><li>Youtube </li></ul><ul><li>Vimeo </li></ul><ul><li>Picasa </li></ul><ul><li>Flickr </li></ul>
Other Video Applications <ul><li>How recruiting for employers is changing  http:// www.myjstn.com/ad/why_jstn /  </li></ul...
On-Line Hiring <ul><li>http:// www.hirevue.com /   </li></ul><ul><li>http://www.mysensay.com/ </li></ul>
Take Aways <ul><li>Scrub & Secure Facebook </li></ul><ul><li>Make a Google Account </li></ul><ul><li>Build LinkedIn Profil...
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SHRM North Central Student Conference

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This was the presentation from Dave Ryan at the SHRM Student Conference in Romeoville, IL at Lewis University on Saturday April 9, 2011.

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SHRM North Central Student Conference

  1. 1. Social Media From College to Business
  2. 2. Feel Welcome to Tweet <ul><li>If you are a tweeter please feel free to Tweet while I am talking </li></ul><ul><li>Find me on Twitter as @DaveTheHRCzar </li></ul><ul><li>The hashtag for our event is #SHRMNCStudent </li></ul>
  3. 3. SHRM & Social Media
  4. 4. Platforms Where you Should have a Presence before you Graduate <ul><li>Facebook </li></ul><ul><li>Google </li></ul><ul><li>LinkedIn </li></ul><ul><li>Twitter </li></ul><ul><li>A Blog Site </li></ul>
  5. 5. Facebook <ul><li>Join appropriate fan pages </li></ul><ul><li>Unjoin inappropriate fan pages </li></ul><ul><li>Adjust your security </li></ul><ul><li>Test & Check your security from other machines and locations </li></ul><ul><li>Scrub your page… </li></ul>
  6. 6. Clean it up ? <ul><li>This is Amy – a friend of my sons. She attends S.I.U. </li></ul><ul><li>This was her twitter avatar </li></ul><ul><li>I suggested she change it </li></ul>
  7. 7. Clean it up ? <ul><li>Let’s not forget my son, the kid with the B.S./ME </li></ul>
  8. 8. Clean it up ? <ul><li>And then from my son at SIU this is what I get on St. Pat’s 2011. </li></ul>
  9. 9. Google <ul><li>Set Up a Google Account </li></ul><ul><li>Google yourself </li></ul><ul><li>Go several pages into your search </li></ul><ul><li>Check back regularly </li></ul><ul><li>Set up Employment (ONLY) email account </li></ul><ul><li>Google has a no charge Blogging Application </li></ul>
  10. 10. LinkedIn The company was founded by Reid Hoffman and founding team members from Paypal and Socialnet.com With 80 million users , LinkedIn is ahead of its competitors Viadeo (30 million) and XING (10 million). The membership grows by a new member approximately every second. About half of the members are in the United States and 11 million are from Europe. With 3 million users, India has the fastest-growing network of users as of 2009. The Netherlands has the highest adoption rate per capita outside the US at 30%. LinkedIn recently reached 4 million users in UK and 1 million in Spain
  11. 11. LinkedIn <ul><li>Set Up a LinkedIn Account </li></ul><ul><li>Complete your profile </li></ul><ul><li>Ask for recommendations </li></ul><ul><li>Seek out connections </li></ul><ul><li>Seek out and join groups </li></ul><ul><li>Lay out your mission on LI </li></ul><ul><li>Add on other features (Reading list, box net, blog address, twitter name etc.) </li></ul>
  12. 12. LinkedIn <ul><li>How to Set Up a LinkedIn Account http://www.cornonthejob.com/social-media/the-beginners-guide-to-linkedin/ </li></ul><ul><li>Using Linkedin to find a job </li></ul><ul><li>http://blog.linkedin.com/2009/02/03/the-basics-of-using-linkedin-to-find-a-job/ </li></ul><ul><li>http://www.intuitive.com/blog/how_to_use_linkedin_to_find_a_job.html </li></ul><ul><li>http://blog.guykawasaki.com/2009/02/10-ways-to-use.html#axzz1IZuTeOHI </li></ul>
  13. 13. LinkedIn <ul><li>My Profile http:// www.linkedin.com/in/davidryansphr </li></ul>
  14. 14. LinkedIn <ul><li>Company Profile http://www.linkedin.com/company/321967?trk= pro_other_cmpy </li></ul><ul><li>State Council Group http:// www.linkedin.com/groups?mostPopular =& gid =1984788 </li></ul>
  15. 15. Twitter <ul><li>Since its creation in March 2006 and its launch in July 2006 by Jack Dorsey , Twitter has gained popularity worldwide and currently has more than 175 million users </li></ul><ul><li>Twitter is a website, owned and operated by Twitter Inc., which offers a social networking and microblogging service, enabling its users to send and read messages called tweets . Tweets are text-based posts of up to 140 characters displayed on the user's profile page. Tweets are publicly visible by default, however senders can restrict message delivery to their friends list. Users may subscribe to other users' tweets—this is known as following and subscribers are known as followers . </li></ul><ul><li>All users can send and receive tweets via the Twitter website, compatible external applications (such as for smartphones ), or by Short Message Service (SMS) available in certain countries. While the service is free, accessing it through SMS may incur phone service provider fees. </li></ul>
  16. 16. Twitter <ul><li>My Account </li></ul><ul><li>http://twitter.com/#!/DaveTheHRCzar </li></ul><ul><li>IL SHRM Account </li></ul><ul><li>http:// twitter.com /#!ILSHRM </li></ul>
  17. 17. Twitter <ul><li>www.twitter.com </li></ul><ul><li>www.seesmic.com </li></ul><ul><li>www.hootsuite.com </li></ul><ul><li>www.tweetdeck.com </li></ul><ul><li>www.flock.com </li></ul><ul><li>Ubertwitter (Blackberry Mobile & now iphone beta version/blocked for Droid) </li></ul>
  18. 18. Twitter <ul><li>A twitter primer for H.R. Folks from Mark Stelzner </li></ul><ul><li>http://www.slideshare.net/markstelzner/twitter-101-for-hr-professionals </li></ul>
  19. 19. Twitter <ul><li>Twitter Chats </li></ul><ul><li>#HFChat - #JobHuntChat #TChat #Linkedinchat </li></ul><ul><li>From Jessica Miller-Merrill blogging4jobs </li></ul><ul><li>https://spreadsheets.google.com/ccc?key=ruaz3GZveOsoXUOOt86B3AQ#gid=0 </li></ul>
  20. 20. Setting up A Blog <ul><li>Getting a job using SM /Setting up a blog site </li></ul><ul><li>http://www.bloggodown.com/2010/04/how-to-get-any-job-you-want-using-social-media.html </li></ul>
  21. 21. Setting up A Blog <ul><li>Two main formats </li></ul><ul><li>WORDPRESS (WP is free must buy hosting space) </li></ul><ul><li>www.hrofficial.com </li></ul><ul><li>GOOGLE BLOGGER (free from Google) </li></ul><ul><li>http://www.ilshrm.blogspot.com/ </li></ul>
  22. 22. Setting up A Blog <ul><li>Have a “Voice” for your blog – what are you talking about – your focus </li></ul><ul><li>Keep the Rants to a minimum </li></ul><ul><li>Most posts 250 to 650 words </li></ul><ul><li>Use pictures to accent your posts </li></ul><ul><li>Use video - VLogs </li></ul>
  23. 23. Student Bloggers <ul><li>http:// www.snc.edu/futurestudents/blogs.html </li></ul><ul><li>http://www.uis.edu/bloggers/ </li></ul>
  24. 24. Pictures & Videos <ul><li>Youtube </li></ul><ul><li>Vimeo </li></ul><ul><li>Picasa </li></ul><ul><li>Flickr </li></ul>
  25. 25. Other Video Applications <ul><li>How recruiting for employers is changing http:// www.myjstn.com/ad/why_jstn / </li></ul><ul><li>Here is a creative video resume http:// www.youtube.com/watch?v =zvv1fKpV3Y0&feature= player_embedded </li></ul><ul><li>And another example…perhaps not as good http:// www.youtube.com/watch?v =_fCSSBA0dGg </li></ul>
  26. 26. On-Line Hiring <ul><li>http:// www.hirevue.com / </li></ul><ul><li>http://www.mysensay.com/ </li></ul>
  27. 27. Take Aways <ul><li>Scrub & Secure Facebook </li></ul><ul><li>Make a Google Account </li></ul><ul><li>Build LinkedIn Profile </li></ul><ul><li>Sign up for Twitter </li></ul><ul><li>Start A Blog </li></ul><ul><li>Work each of these platforms </li></ul><ul><li>Get Noticed </li></ul><ul><li>Get Employed </li></ul><ul><li>Click here to see a list of tweets from the event </li></ul>

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