08NTC Social Media ROI Case Study Slam: ROI of Listening
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http://socialmediametrics.wikispaces.com/ntc2008
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08NTC Social Media ROI Case Study Slam: ROI of Listening
- 1. ROI of Listening American Red Cross Case Study Slam
- 4. Project Listen The What
- 5. Project Listen The Why
- 6. Project Listen The Outcome
- 16. Project Listen Challenges Firewall
- 19. Project Listen Key Learning Listening really is a gateway drug. Easy to aggregate data to make systemic change recommendations. Don’t forget the little guys and one-on-one relationships.