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Learning To  Make Your Own Reality Jane McGonigal, PhD INSTITUTE FOR THE FUTURE
<ul><li>Are you  optimistic  about  the future? </li></ul>Jane McGonigal, PhD INSTITUTE FOR THE FUTURE
“ Well, it's probably better than inventing the past. but I wonder…” “ ‘ Invent The Future ’, it says….”
“ what proportion of people  in the world  really have the slightest chance of even  altering their own futures ?” at leas...
Game industry  hotspots 3 million game designers, developers, hackers and counting...
 
<ul><li>The  Great Work  of   </li></ul><ul><li>Game Designers   </li></ul><ul><li>Over the Next Decade  </li></ul><ul><li...
 
<ul><li>5 key forces   </li></ul><ul><li>are driving us toward  </li></ul><ul><li>A  Game Designer’s  Future. </li></ul>
<ul><li>2.  Persuasive  Technology </li></ul>1. Sustainable  happiness 3. The  Engagement  Economy 4.  Programmable   Real...
STEAL THESE SLIDES slides @avantgame .com
1. Sustainable  happiness
1. Sustainable  happiness <ul><li>A  measurably higher quality of life  that: </li></ul><ul><ul><li>flows from  scientific...
 
What humans crave: 1. satisfying  work  to do 2. the experience of  being good  at something 3. time spent with  people we...
<ul><li>The Quality of Life Index </li></ul><ul><li>The Happy Planet Index </li></ul><ul><li>“ Gross National Happiness” <...
 
How well do countries use their resources to deliver longer lives, greater physical well-being, and life satisfaction?
 
<ul><li>“ Happiness consists in  activity . It is a running stream, not a stagnant pool.” </li></ul><ul><li>- John Mason G...
 
 
What humans crave: 1. satisfying  work  to do 2. the experience of  being good  at something 3. time spent with  people we...
<ul><li>Multiplayer games   </li></ul><ul><li>are the  </li></ul><ul><li>ULTIMATE </li></ul><ul><li>happiness engines. </l...
My life is BROKEN.
Dancing together =  Happy
Humiliated together =  Even Happier
 
 
 
 
 
 
<ul><li>“ Flower has peace, it has wonder, it has twists, it has despair, and it has a catharsis.” – Jenova Chen </li></ul>
1. Sustainable  happiness FORECAST 2009 – 2019:  Game designers become  happiness hackers . They are called upon to help  ...
1. Sustainable  happiness WHAT TO  READ
1. Sustainable  happiness WHAT TO  WATCH
1. Sustainable  happiness WHAT TO  TRY <ul><li>THE DESIGN CHALLENGE: </li></ul><ul><li>If you could:  </li></ul><ul><ul><l...
<ul><li>2.  Persuasive  Technology </li></ul>
<ul><li>Human-computer interaction  intentionally designed to   change  the way someone:  </li></ul><ul><ul><li>thinks ,  ...
Computers in Persuasive Roles <ul><ul><li>TOOL: </li></ul></ul><ul><ul><li>Increases capability </li></ul></ul><ul><ul><li...
 
<ul><li>Google Power… </li></ul>
 
 
 
 
 
World Without Oil
 
 
 
 
FORECAST 2009 - 2019 :  Game designers become  change agents . They are called upon to create systems that  change minds ,...
WHAT TO  READ
WHAT TO  WATCH
<ul><li>THE DESIGN CHALLENGE: </li></ul><ul><li>If you could change:  </li></ul><ul><li>what  one person does every day , ...
3. The  Engagement  Economy
<ul><li>The growing need  to  compete  for and  harness : </li></ul><ul><ul><li>crowd  resources </li></ul></ul><ul><li>an...
 
<ul><li>We must ‘ collaborate or perish ’—across borders, cultures, disciplines, and firms, and increasingly with masses o...
<ul><li>Cognitive resources </li></ul><ul><li>+ </li></ul><ul><li>Cognitive diversity </li></ul><ul><li>= </li></ul>PARTIC...
 
<ul><li>100 million  mental hours from a highly diverse knowledge community     WIKIPEDIA </li></ul><ul><li>*as calculate...
 
 
 
<ul><li>100 million mental hours ( xref WIKIPEDIA ) </li></ul><ul><li>= 5 days  of  World of Warcraft </li></ul>
<ul><li>“ The purpose of all video games is to train a player to  work harder  while still enjoying it …” </li></ul><ul><l...
<ul><li>“…  and the success of online games demonstrates how  seductive and concealed  the work treadmill can be.”  </li><...
 
FOLD IT
 
lab.signtific.org “ What will you do when it’s as easy and affordable to launch a personal satellite as it is to launch a ...
<ul><li>Screenshot of Lab playtest </li></ul>
 
ETech’s modus operandi Positive imagination outweighed dark imagination 2:1 (650:312)
ETech’s modus operandi Highly collaborative: Momentum cards most often played (870)
<ul><li>You are a SUPER-CHALLENGING crowd: </li></ul><ul><ul><li>>450 ANTAGONISM (“I disagree!”)  </li></ul></ul><ul><ul><...
The start of SPACE MEDICINE?
The start of SOLAR PROSPERITY?
The start of SPACE SOURCING?
 
<ul><li>Within 24 hours of launch, the site was receiving 70,000 classifications an hour. More than 50 million classificat...
<ul><li>4 published, peer-reviewed  scientific papers  and 4 more in progress </li></ul><ul><li>1 new solar object discove...
FORECAST 2009-2019:   Game designers become “ fungineers ” and “ mass collab architects ” . They are asked to invent fun n...
WHAT TO  READ
WHAT TO  WATCH
WHAT TO  TRY <ul><li>THE DESIGN CHALLENGE: </li></ul><ul><li>If your game could get:  </li></ul><ul><li>100 people  to  do...
4.  Programmable   Reality
<ul><li>Our growing ability  to embed   sensors ,   micro-controller boards ,   and  networks   in: </li></ul><ul><ul><li>...
The HOW: Location ! Sensing! Bio metrics! Motion! Crowd-  sourcing! Augmented reality!
 
 
Nike+ e-crusade
 
The Lost Ring
JEtSET
 
Neurosky gaming headset
JUDECCA
 
 
 
 
 
 
 
 
FORECAST 2009 - 2019:   Game designers learn to  blend realities . For every screen-based experience, there is a correspon...
WHAT TO  READ
WHAT TO  WATCH
WHAT TO  TRY <ul><li>THE DESIGN CHALLENGE: </li></ul><ul><li>If your could make a game by:  </li></ul><ul><ul><li>embeddin...
5.  SuperStructing
<ul><li>A method of  extreme-scale  problem-solving that: </li></ul><ul><ul><li>emphasizes  flexibility ,  transparency , ...
<ul><li>“ And  wouldn’t  it be easier to innovate if life were  more like a game .” </li></ul><ul><li>- Dan Newman,  publi...
<ul><li>“ Games are the most elevated form of investigation.” </li></ul><ul><li>- Albert Einstein </li></ul>
 
<ul><li>Spore -ish </li></ul>
Jill Tarter + Will Wright a CONVERSATION
<ul><li>“ I’m interested in the possibility that learning to be good at a game makes you good at life,  makes you good at ...
<ul><li>“ There’s real value in being pushed toward  global awareness and looking long-term . That’s one of the things tha...
 
 
 
GLOBAL SUPERTHREATS
 
 
Participation bandwidth harnessed in 6 weeks: a community of   >7000 forecasters > 1000 stories  about the future > 500  a...
OUR SECRET MISSION:   Create a league of  Super-Empowered Hopeful Individuals  (SEHIs)* <ul><li>Jamais Cascio </li></ul>
RubysBequest.com
FORECAST 2009 - 2019:   Game designers are in charge of extreme-scale,  global collaboration jams . They are asked to desi...
WHAT TO  READ SuperStruct
WHAT TO  WATCH
WHAT TO  TRY <ul><li>THE DESIGN CHALLENGE: </li></ul><ul><li>If you could make a game that:  </li></ul><ul><ul><li>connect...
<ul><li>So what’s important? </li></ul>
MAKE YOUR OWN REALITY:  Happier ,   Smarter ,  More Engaging , &   More Resilient
<ul><li>2.  Persuasive  Technology </li></ul>1. Sustainable  happiness 3. The  Engagement  Economy 4.  Programmable   Real...
[email_address] Thank you
Images <ul><li>Creative Commons IMAGE & PHOTO CREDITS via Flickr </li></ul><ul><li>“ make your own reality” – H. koppdelan...
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Learning to Make Your Own Reality - IGDA Education Keynote 2009

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What new kinds of games will we play in the future, and what key knowledge and skills will game developers need to invent them? Futurist and game designer Jane McGonigal argues that over the next decade, games will become a powerful interface for managing our real work, organizing society, and optimizing our real lives. Increasingly, she predicts, game developers will be charged with the task of making people happier, smarter, friendlier, greener, and healthier -- and hundreds of millions of new gamers will be playing together at home, at school, at work, and everywhere in between. The result? Game design and development expertise will become a sought-after talent in virtually every industry and field, from Fortune 500 companies to top government agencies. Indeed, the future is brighter for game developers than ever before. But making games that aim to improve our quality of life and to re-invent society as we know it will require a new set of design skills and content expertise beyond what we traditionally teach in game programs. In this keynote, you'll find out the top five design competencies (such as 'technology foresight' and the ability to generate and measure 'participation bandwidth') and the five most important subject areas (such as positive psychology and mass collaboration) for this new class of reality-changing game developers.

The key takeaway of this talk: We can live in any world we want but only if we teach the next generation of game developers what they need to know in order to imagine and make new and better realities.

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  • Great work. Very inspiring. I’m Ana Mui Stanley, working on my latest site on lyrics, www.lyrics-search.org/ . I enjoy reading the slide.
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  • Wonderful work.

    Azlan
    www.freepolyphonicringtones.org/
    www.free-nokia-ringtones.net/
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  • Such a great presentation. A+++.

    John.
    www.freeringtones.ws/
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  • Hey

    Thanks for the uploads.. Very Informative I say..

    Regards
    Anisa
    http://phonehut.info
    http://www.jpolls.net
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  • Happiness games. Yes. And again yes! Thanks for this loveliness, Jane.
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  • Transcript of "Learning to Make Your Own Reality - IGDA Education Keynote 2009"

    1. 1. Learning To Make Your Own Reality Jane McGonigal, PhD INSTITUTE FOR THE FUTURE
    2. 2. <ul><li>Are you optimistic about the future? </li></ul>Jane McGonigal, PhD INSTITUTE FOR THE FUTURE
    3. 3. “ Well, it's probably better than inventing the past. but I wonder…” “ ‘ Invent The Future ’, it says….”
    4. 4. “ what proportion of people in the world really have the slightest chance of even altering their own futures ?” at least 1 in 2,000* * not super-scientific
    5. 5. Game industry hotspots 3 million game designers, developers, hackers and counting...
    6. 7. <ul><li>The Great Work of </li></ul><ul><li>Game Designers </li></ul><ul><li>Over the Next Decade </li></ul><ul><li>will be to </li></ul><ul><li>Re-Invent Real Life </li></ul><ul><li>as we know it. </li></ul>
    7. 9. <ul><li>5 key forces </li></ul><ul><li>are driving us toward </li></ul><ul><li>A Game Designer’s Future. </li></ul>
    8. 10. <ul><li>2. Persuasive Technology </li></ul>1. Sustainable happiness 3. The Engagement Economy 4. Programmable Reality 5. SuperStructing
    9. 11. STEAL THESE SLIDES slides @avantgame .com
    10. 12. 1. Sustainable happiness
    11. 13. 1. Sustainable happiness <ul><li>A measurably higher quality of life that: </li></ul><ul><ul><li>flows from scientific findings about optimal human experience, </li></ul></ul><ul><li>and </li></ul><ul><ul><li>requires fewer non-renewable resources to generate well-being </li></ul></ul>
    12. 15. What humans crave: 1. satisfying work to do 2. the experience of being good at something 3. time spent with people we like 4. the chance to be a part of something bigger
    13. 16. <ul><li>The Quality of Life Index </li></ul><ul><li>The Happy Planet Index </li></ul><ul><li>“ Gross National Happiness” </li></ul><ul><li>Subjective Life Satisfaction </li></ul><ul><li>The Canadian Index of Well-Being </li></ul><ul><li>World’s Most Livable Cities </li></ul><ul><li>The Vanderford Riley Well Being Schedule </li></ul><ul><li>The Authentic Happiness Inventory </li></ul>
    14. 18. How well do countries use their resources to deliver longer lives, greater physical well-being, and life satisfaction?
    15. 20. <ul><li>“ Happiness consists in activity . It is a running stream, not a stagnant pool.” </li></ul><ul><li>- John Mason Good </li></ul>
    16. 23. What humans crave: 1. satisfying work to do 2. the experience of being good at something 3. time spent with people we like 4. the chance to be a part of something bigger
    17. 24. <ul><li>Multiplayer games </li></ul><ul><li>are the </li></ul><ul><li>ULTIMATE </li></ul><ul><li>happiness engines. </li></ul>
    18. 25. My life is BROKEN.
    19. 26. Dancing together = Happy
    20. 27. Humiliated together = Even Happier
    21. 34. <ul><li>“ Flower has peace, it has wonder, it has twists, it has despair, and it has a catharsis.” – Jenova Chen </li></ul>
    22. 35. 1. Sustainable happiness FORECAST 2009 – 2019: Game designers become happiness hackers . They are called upon to help individuals , communities , and entire populations better structure their everyday lives for authentic happiness and sustainable well-being .
    23. 36. 1. Sustainable happiness WHAT TO READ
    24. 37. 1. Sustainable happiness WHAT TO WATCH
    25. 38. 1. Sustainable happiness WHAT TO TRY <ul><li>THE DESIGN CHALLENGE: </li></ul><ul><li>If you could: </li></ul><ul><ul><li>make one person measurably happier </li></ul></ul><ul><li>Who would it be, and what game would you make for them? </li></ul>
    26. 39. <ul><li>2. Persuasive Technology </li></ul>
    27. 40. <ul><li>Human-computer interaction intentionally designed to change the way someone: </li></ul><ul><ul><li>thinks , </li></ul></ul><ul><ul><li>acts , or </li></ul></ul><ul><ul><li>behaves </li></ul></ul>
    28. 41. Computers in Persuasive Roles <ul><ul><li>TOOL: </li></ul></ul><ul><ul><li>Increases capability </li></ul></ul><ul><ul><li>SOCIAL ACTOR: </li></ul></ul><ul><ul><li>Creates dynamics </li></ul></ul><ul><ul><li>MEDIUM: </li></ul></ul><ul><ul><li>Provides experience </li></ul></ul>B.J. FOGG
    29. 43. <ul><li>Google Power… </li></ul>
    30. 49. World Without Oil
    31. 54. FORECAST 2009 - 2019 : Game designers become change agents . They are called upon to create systems that change minds , teach new habits , and transform everyday practices .
    32. 55. WHAT TO READ
    33. 56. WHAT TO WATCH
    34. 57. <ul><li>THE DESIGN CHALLENGE: </li></ul><ul><li>If you could change: </li></ul><ul><li>what one person does every day , or </li></ul><ul><li>how one group thinks about one thing </li></ul><ul><li>What would you change, and how would your game do it? </li></ul>WHAT TO TRY
    35. 58. 3. The Engagement Economy
    36. 59. <ul><li>The growing need to compete for and harness : </li></ul><ul><ul><li>crowd resources </li></ul></ul><ul><li>and </li></ul><ul><ul><li>participation bandwidth </li></ul></ul>
    37. 61. <ul><li>We must ‘ collaborate or perish ’—across borders, cultures, disciplines, and firms, and increasingly with masses of people at one time. </li></ul><ul><li>— Tapscott & Williams in Wikinomics </li></ul>
    38. 62. <ul><li>Cognitive resources </li></ul><ul><li>+ </li></ul><ul><li>Cognitive diversity </li></ul><ul><li>= </li></ul>PARTICIPATION RESOURCES
    39. 64. <ul><li>100 million mental hours from a highly diverse knowledge community  WIKIPEDIA </li></ul><ul><li>*as calculated by Clay Shirky </li></ul>
    40. 68. <ul><li>100 million mental hours ( xref WIKIPEDIA ) </li></ul><ul><li>= 5 days of World of Warcraft </li></ul>
    41. 69. <ul><li>“ The purpose of all video games is to train a player to work harder while still enjoying it …” </li></ul><ul><li>– Nick Yee </li></ul>
    42. 70. <ul><li>“… and the success of online games demonstrates how seductive and concealed the work treadmill can be.” </li></ul><ul><li>– Nick Yee </li></ul>
    43. 72. FOLD IT
    44. 74. lab.signtific.org “ What will you do when it’s as easy and affordable to launch a personal satellite as it is to launch a website or social network today?”
    45. 75. <ul><li>Screenshot of Lab playtest </li></ul>
    46. 77. ETech’s modus operandi Positive imagination outweighed dark imagination 2:1 (650:312)
    47. 78. ETech’s modus operandi Highly collaborative: Momentum cards most often played (870)
    48. 79. <ul><li>You are a SUPER-CHALLENGING crowd: </li></ul><ul><ul><li>>450 ANTAGONISM (“I disagree!”) </li></ul></ul><ul><ul><li>>200 ADAPTATION (“a different take”) </li></ul></ul><ul><ul><li>>350 INVESTIGATION (“explain it!”) </li></ul></ul>ETech’s modus operandi
    49. 80. The start of SPACE MEDICINE?
    50. 81. The start of SOLAR PROSPERITY?
    51. 82. The start of SPACE SOURCING?
    52. 84. <ul><li>Within 24 hours of launch, the site was receiving 70,000 classifications an hour. More than 50 million classifications were received during its first year, from almost 150,000 people. </li></ul>
    53. 85. <ul><li>4 published, peer-reviewed scientific papers and 4 more in progress </li></ul><ul><li>1 new solar object discovery – “the Voorwerp” mystery! </li></ul>
    54. 86. FORECAST 2009-2019: Game designers become “ fungineers ” and “ mass collab architects ” . They are asked to invent fun new ways for more people to participate in mass collaboration efforts, and to develop more engaging platforms for crowds to contribute .
    55. 87. WHAT TO READ
    56. 88. WHAT TO WATCH
    57. 89. WHAT TO TRY <ul><li>THE DESIGN CHALLENGE: </li></ul><ul><li>If your game could get: </li></ul><ul><li>100 people to do one thing online </li></ul><ul><li>What would it be, and what would it add up to? </li></ul>
    58. 90. 4. Programmable Reality
    59. 91. <ul><li>Our growing ability to embed sensors , micro-controller boards , and networks in: </li></ul><ul><ul><li>physical objects </li></ul></ul><ul><ul><li>built environments </li></ul></ul><ul><li>and </li></ul><ul><ul><li>ourselves </li></ul></ul>
    60. 92. The HOW: Location ! Sensing! Bio metrics! Motion! Crowd- sourcing! Augmented reality!
    61. 95. Nike+ e-crusade
    62. 97. The Lost Ring
    63. 98. JEtSET
    64. 100. Neurosky gaming headset
    65. 101. JUDECCA
    66. 107.
    67. 108.
    68. 112. FORECAST 2009 - 2019: Game designers learn to blend realities . For every screen-based experience, there is a corresponding real-world object , physical environment , or social interaction .
    69. 113. WHAT TO READ
    70. 114. WHAT TO WATCH
    71. 115. WHAT TO TRY <ul><li>THE DESIGN CHALLENGE: </li></ul><ul><li>If your could make a game by: </li></ul><ul><ul><li>embedding 1 micro-controller board or 1 sensor in 1 physical object </li></ul></ul><ul><li>What would it be, and how would you play with it? </li></ul>
    72. 116. 5. SuperStructing
    73. 117. <ul><li>A method of extreme-scale problem-solving that: </li></ul><ul><ul><li>emphasizes flexibility , transparency , and rapid prototyping </li></ul></ul><ul><li>and </li></ul><ul><ul><li>requires a high threshold for frustration , the ability to handle uncertainty </li></ul></ul>
    74. 118. <ul><li>“ And wouldn’t it be easier to innovate if life were more like a game .” </li></ul><ul><li>- Dan Newman, public strategist </li></ul>
    75. 119. <ul><li>“ Games are the most elevated form of investigation.” </li></ul><ul><li>- Albert Einstein </li></ul>
    76. 121. <ul><li>Spore -ish </li></ul>
    77. 122. Jill Tarter + Will Wright a CONVERSATION
    78. 123. <ul><li>“ I’m interested in the possibility that learning to be good at a game makes you good at life, makes you good at changing the world , and gives you skills that are going to allow you to reinvent your environment. Because, in the game, you play against an environment that’s been given to you.” </li></ul>
    79. 124. <ul><li>“ There’s real value in being pushed toward global awareness and looking long-term . That’s one of the things that I find very useful about games…. I think these are the timelines we need to be looking — the 100- or 200-year horizons. Because most of the really bad stuff that’s happening right now is the result of very short-term thinking.” </li></ul>
    80. 128. GLOBAL SUPERTHREATS
    81. 131. Participation bandwidth harnessed in 6 weeks: a community of >7000 forecasters > 1000 stories about the future > 500 active strategy forums > 500 collaborative superstructures
    82. 132. OUR SECRET MISSION: Create a league of Super-Empowered Hopeful Individuals (SEHIs)* <ul><li>Jamais Cascio </li></ul>
    83. 133. RubysBequest.com
    84. 134. FORECAST 2009 - 2019: Game designers are in charge of extreme-scale, global collaboration jams . They are asked to design games that help diverse massively-multiplayer communities tackle real-world, open-ended problems .
    85. 135. WHAT TO READ SuperStruct
    86. 136. WHAT TO WATCH
    87. 137. WHAT TO TRY <ul><li>THE DESIGN CHALLENGE: </li></ul><ul><li>If you could make a game that: </li></ul><ul><ul><li>connects two unlikely communities </li></ul></ul><ul><ul><li>to do 1 extraordinary thing together </li></ul></ul><ul><li>Who would it be, and what would they collaborate on? </li></ul>
    88. 138. <ul><li>So what’s important? </li></ul>
    89. 139. MAKE YOUR OWN REALITY: Happier , Smarter , More Engaging , & More Resilient
    90. 140. <ul><li>2. Persuasive Technology </li></ul>1. Sustainable happiness 3. The Engagement Economy 4. Programmable Reality 5. SuperStructing
    91. 141. [email_address] Thank you
    92. 142. Images <ul><li>Creative Commons IMAGE & PHOTO CREDITS via Flickr </li></ul><ul><li>“ make your own reality” – H. koppdelaney </li></ul><ul><li>“ making the future” – Jason Tester </li></ul><ul><li>“ invent the future” – stuant63 </li></ul><ul><li>“ optimistic about” – Jon Young UK </li></ul><ul><li>“ invent” - Gyongy Laky </li></ul><ul><li>“ refresh sunrise” - rk.balla </li></ul><ul><li>“ 5 forces” Londongraffiti2 </li></ul>
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