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Connecting  Games  +  Reality Jane McGonigal, PhD Institute for the Future
Context
For many gamers today, reality is broken.
 
Networked games work better than reality. ,[object Object],[object Object],[object Object]
I’m not the first to notice this. ,[object Object],[object Object]
It’s an exodus  of  time  (16+ hrs/wk) … of  attention  (10 hrs/wk}    … of  money  ($1.5 B)     … and of  passion . Believe it or not, this is perfectly rational behavior .
[object Object],[object Object]
[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
Signals
Signal #1: “ Life Hacking” Games Mobile Content:  Foresight
 
 
 
 
 
 
 
 
 
 
 
Signal #2: Content is Increasingly 360 Mobile Content:  Foresight
 
 
 
 
“ Life Hacking” Games + Abundant 360 Content  = A new kind of mobile experience:  reality-based gaming Mobile Content:  Foresight
Forecast
One of the most important technology trends over the next 3-5 years will be the effort to embed the dynamics of networked gaming in everyday life.   Mobile Content in 2012:   A Future Forecast
Instead of demanding games that are more and more realistic, players will demand that ordinary reality start working more and more like their favorite games. Mobile Content in 2012:   A Future Forecast
A new wave of immersive,  reality-based mobile games  will be developed to meet this rising demand.  Mobile Content in 2012:   A Future Forecast
Drivers
[object Object],[object Object],[object Object],[object Object],Mobile Content in 2012:   A Future Forecast
[object Object],[object Object],[object Object],[object Object],Mobile Content in 2012:   A Future Forecast
[object Object],[object Object],[object Object],[object Object],Mobile Content in 2012:   A Future Forecast
[object Object],[object Object],Mobile Content in 2012:   A Future Forecast
Foresight
Multiplayer Mobile Scrabble ® :  Today Pass  +  Play!  Or… Wait  +  Play!
Multiplayer Mobile Scrabble ® :  Tomorrow Can we better connect this game with reality?
Multiplayer Mobile Scrabble ® :  Tomorrow FUTURE MOBILE SCRABBLE We need future play testers .  If you are game, please  stand up now !
Multiplayer Mobile Scrabble ® :  Tomorrow COLLECT  AND TRADE You have  60 seconds  to make sure  every player  has a tile.
Multiplayer Mobile Scrabble ® :  Tomorrow COLLABORATE You have  60 seconds  to  join forces  with other players to spell the highest scoring word possible.
Multiplayer Mobile Scrabble ® :  Tomorrow COMPETE Which team earned the most points?
Multiplayer Mobile Scrabble ® :  Tomorrow RULE THE WORLD You have  60 seconds  to  spell out a command  that the rest of the audience will have to immediately follow. (Surprise!)
Foresight     Insight
Foresight    Insight ,[object Object],[object Object],[object Object]
Foresight    Insight FUTURE PLAY 2) Mobile will meet  Motion (connecting games +  physical  reality)
Foresight    Insight FUTURE PLAY 3) Escape turns to  Engagement (connecting games +  local  reality)
Insight     Action
As a design exercise, repeat the “Future Scrabble” experiment.  Imagine a future version of your most popular or promising content, enhanced by emerging mobile network technologies. How is it more social?  How is it more physical? How is it more local? Insight     Action
Find your own signals  -- Watch the leading-edge experimental 360 gaming space: argn.com comeoutandplay.org playareacode.com avantgame.com seriousgames.org Insight     Action
Finally, commit now to paying closer attention to current “ happiness gaps ” between virtual worlds and the real-world.  These gaps, and the growing desire among gamers to fill them, present an extraordinary and not yet widely understood opportunity: Insight     Action
The opportunity to create innovative, life-changing mobile games.   Insight     Action
Connecting  Games  +  Reality Jane McGonigal, PhD Institute for the Future [email_address]

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Jane McGonigal on the Future of Mobile Gaming

  • 1. Connecting Games + Reality Jane McGonigal, PhD Institute for the Future
  • 3. For many gamers today, reality is broken.
  • 4.  
  • 5.
  • 6.
  • 7. It’s an exodus of time (16+ hrs/wk) … of attention (10 hrs/wk} … of money ($1.5 B) … and of passion . Believe it or not, this is perfectly rational behavior .
  • 8.
  • 9.
  • 10.
  • 12. Signal #1: “ Life Hacking” Games Mobile Content: Foresight
  • 13.  
  • 14.  
  • 15.  
  • 16.  
  • 17.  
  • 18.  
  • 19.  
  • 20.  
  • 21.  
  • 22.  
  • 23.  
  • 24. Signal #2: Content is Increasingly 360 Mobile Content: Foresight
  • 25.  
  • 26.  
  • 27.  
  • 28.  
  • 29. “ Life Hacking” Games + Abundant 360 Content = A new kind of mobile experience: reality-based gaming Mobile Content: Foresight
  • 31. One of the most important technology trends over the next 3-5 years will be the effort to embed the dynamics of networked gaming in everyday life. Mobile Content in 2012: A Future Forecast
  • 32. Instead of demanding games that are more and more realistic, players will demand that ordinary reality start working more and more like their favorite games. Mobile Content in 2012: A Future Forecast
  • 33. A new wave of immersive, reality-based mobile games will be developed to meet this rising demand. Mobile Content in 2012: A Future Forecast
  • 35.
  • 36.
  • 37.
  • 38.
  • 40. Multiplayer Mobile Scrabble ® : Today Pass + Play! Or… Wait + Play!
  • 41. Multiplayer Mobile Scrabble ® : Tomorrow Can we better connect this game with reality?
  • 42. Multiplayer Mobile Scrabble ® : Tomorrow FUTURE MOBILE SCRABBLE We need future play testers . If you are game, please stand up now !
  • 43. Multiplayer Mobile Scrabble ® : Tomorrow COLLECT AND TRADE You have 60 seconds to make sure every player has a tile.
  • 44. Multiplayer Mobile Scrabble ® : Tomorrow COLLABORATE You have 60 seconds to join forces with other players to spell the highest scoring word possible.
  • 45. Multiplayer Mobile Scrabble ® : Tomorrow COMPETE Which team earned the most points?
  • 46. Multiplayer Mobile Scrabble ® : Tomorrow RULE THE WORLD You have 60 seconds to spell out a command that the rest of the audience will have to immediately follow. (Surprise!)
  • 47. Foresight  Insight
  • 48.
  • 49. Foresight  Insight FUTURE PLAY 2) Mobile will meet Motion (connecting games + physical reality)
  • 50. Foresight  Insight FUTURE PLAY 3) Escape turns to Engagement (connecting games + local reality)
  • 51. Insight  Action
  • 52. As a design exercise, repeat the “Future Scrabble” experiment. Imagine a future version of your most popular or promising content, enhanced by emerging mobile network technologies. How is it more social? How is it more physical? How is it more local? Insight  Action
  • 53. Find your own signals -- Watch the leading-edge experimental 360 gaming space: argn.com comeoutandplay.org playareacode.com avantgame.com seriousgames.org Insight  Action
  • 54. Finally, commit now to paying closer attention to current “ happiness gaps ” between virtual worlds and the real-world. These gaps, and the growing desire among gamers to fill them, present an extraordinary and not yet widely understood opportunity: Insight  Action
  • 55. The opportunity to create innovative, life-changing mobile games. Insight  Action
  • 56. Connecting Games + Reality Jane McGonigal, PhD Institute for the Future [email_address]