2. WHAT KIND OF MEDIA INSTITUTION MIGHT
DISTRIBUTE YOUR MEDIA PRODUCT AND WHY?
3. Reasons why Bauer media would be a good distributed for the new
magazine, tune.
They already publish my genre of music and I created a magazine that
is already on the market (R&B). Bauer would be able to do that best
because it has a readership of over 19 million people in the UK alone it
is also well established in the TV and Radio industry, it is a huge
international company.
ORIGIN
AL IDEA
4. IPC Media is the UK’s biggest publisher of magazines. It sells over 350
million copies of various magazines every year, and also has a digital
division. It is owned by Time Inc. which is a massive multinational
company. Because of this, IPC Media would be a great company to
publish and distribute Tune magazine.
They can afford the advertising needed to launch a new magazine.
Because its parent company is Time Inc, there would be opportunities to
advertise through Warner Brothers. etc. and offer very good
competitions.
FINAL
IDEA
5. Another distributer that may also be interesting in distributing my
magazine would be Spin media which distribute Vibe magazine. Vibe
magazine was founded by Quincy Jones and also in partnership with
Time Inc. I think they would be interested in distributing my magazine
because Vibe magazine is about the RnB and Hip-Hop scene and so is
my new magazine ‘TUNE’.
6. In my opinion I think Bauer would not be the
company most suited for my magazine, due
to it's distribution that is not that large
compare to IPC media. IPC Media export
service to 90 countries worldwide selling over
13 million copies every year where as; Bauer
Media do not challenge this.
