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Your Sales Pitch Sucks! 
and what you can do about it. 
BLUE LOBSTER
Do you have an awesome 
company, product or service?
Do you pitch to clients?
Here is what 95% of companies do
We are ABC company 
ABC
We have shops everywhere 
ABC
We sell amazing products 
ABC
We are innovative 
ABC
We have won many awards 
ABC
Our clients love us 
ABC
Does this sound familiar?
So what’s the problem?
The audience does NOT care!
They don’t care about all your shops
They don’t care about your awards
They don’t care about your logo 
ABC
Yes, we know. It’s a shocker!
But seriously
The audience only cares about themselves
and what you can do for them!
So change your pitch!
Focus on the audience
Before you pitch ask these 3 questions
Who is the audience?
What’s their problem?
How can you help?
So when you pitch, it’s more like this…
We are the Dentistry
We have looked at your situation
We are here to help
We understand you are facing this problem
Based on our experience, 
you have two options…
Option A
Option B
We recommend option B because….
Better results, happier clients
Here is a story about how we helped Bob…
If you want to know more…
Do you see the difference?
It’s not about you
It’s about the audience
and how you can help
Ready to change your pitch?
Ask the 3 questions
Who is the audience? 
! 
What’s their problem? 
! 
How can you help?
Now create your new pitch
The result?
More interest
More sales
More money
BLUE LOBSTER 
We help you create presentations that win business. 
www.bluelobster.co A Slides That Rock Company

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Your Sales Pitch Sucks!