Zeta potential is the charge located at the slipping point of a particle in suspension. It indicates the stability of colloidal dispersions, with higher magnitudes of zeta potential (above 30mV) resulting in more stable suspensions. While it cannot be calculated directly, zeta potential can be measured using electrokinetic effects like electrophoresis and electroosmosis under an applied electric field. This involves using a laser beam, electrodes, and photomultiplier to analyze the particle movement in relation to the liquid and derive the zeta potential value. Zeta potential is important for understanding dispersion and aggregation processes in various applications including water purification and formation of inks.