WILB 2015
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This document discusses personal branding and provides steps for developing a personal brand. It begins by explaining why personal branding is important in today's environment and how brands have historically developed. It then outlines a 5 step "Rebel Voice Formula" for crafting a personal brand, including reflection on values, identifying strengths and skills, determining target audiences, and creating a personal brand statement. The document emphasizes communicating the personal brand through online profiles and networking.
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This document discusses personal branding and provides steps and guidance for developing a personal brand. It begins by stating that individuals must own their voice and define who they are, beyond just letting their work speak for itself. It then outlines the Rebel Voice personal branding formula, which consists of 5 steps: reflection, energy, biography, exposure, and legacy. The document provides advice and worksheets for identifying attributes, skills, target audiences, and crafting a personal brand statement to accurately represent an individual's uniqueness. It stresses the importance of communicating one's personal brand through various channels, both online and offline.
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This document discusses how to use personal branding for success. It provides tips on developing personal branding, including identifying attributes, passions, values, and creating a personal brand statement. It also discusses understanding your personal brand essence by analyzing how others describe you, your strengths, values, and passions. The document provides examples of personal brand profiles and emphasizes authenticity and standing out to develop a charismatic personal brand.
T20 u20 2014
The document discusses developing a personal brand and provides tips for personal branding. It emphasizes understanding your attributes, passions, and values to develop an authentic personal brand statement. It also stresses that your personal brand must communicate meaning, make an emotional connection, and leave a lasting impression in order to stand out. The document provides examples and encourages subscribers to receive free personal branding tips and an e-book on personal brand leadership.
Hcci 2014
This document outlines Paul Copcutt's personal branding strategies and advice. It discusses defining personal brand attributes, values, passions and statements. It emphasizes building relationships and winning through honesty and humor. It provides tips on standing out through personal branding actions like developing a unique value proposition and branded bio. The goal is to authentically own and communicate your personal brand to connect emotionally with others.
Wilb 2014
The document provides information and guidance about personal branding from Paul Copcutt, a personal brand architect. It includes sections on understanding one's attributes, passions, values, and creating a personal brand statement. Copcutt advocates developing a unique value proposition and understanding how others perceive you in order to craft an authentic personal brand that stands out. He emphasizes the importance of owning your personal brand and voice in today's digital world.
B2 l 2014
The document discusses developing a personal brand and provides tips for personal branding. It emphasizes understanding your attributes, passions, and values to develop a personal brand statement. It also stresses that your personal brand must communicate meaning, make an emotional connection, and leave a lasting impression in order to stand out. Authenticity is important, and your personal brand should own your voice and define who you are.
St gobain ehs march 2014
This document discusses personal leadership branding and developing a personal brand statement. It provides tips for understanding your attributes, passions, and values to communicate your essence and unique value proposition. The importance of managing perceptions and standing out from others is highlighted. Examples of personal brand statements are given, and famous quotes on branding and authenticity are provided. The document encourages the reader to identify their value proposition and develop a personal brand statement and brag sheet to effectively communicate their personal leadership brand.
Saint Gobain November 2013
The document is from Paul Copcutt, who is described as a "Personal Brand Architect" and provides tips on developing a strong personal brand, including identifying one's values, passions, and strengths; crafting a clear personal brand statement; and owning one's personal brand through active promotion on social media and other channels. The document encourages the reader to stand out and get ahead by strategically developing their personal brand.
Stand Up, Stand Out, Get Ahead - Personal Branding for Career Success
The document discusses personal branding and how to stand out through developing your personal brand. It provides tips on identifying your strengths, values, passions and developing a personal brand statement. It also discusses understanding how others perceive you and your brand, and developing a unique value proposition and "brag sheet" to clearly communicate what makes you distinctive. The goal is to build an authentic, charismatic personal brand that people associate with you.
Personal Branding for Job Search - HAPPEN October 16th 2013
This document provides tips on finding your personal brand voice through identifying your attributes, results you achieve, and core beliefs. It outlines a 3 step process of considering how others describe you, the results you achieve, and which famous person or brand you aspire to be. An example personal brand yell is given that emphasizes being personable, offering creative custom solutions, and inspiring innovation. The key considerations for an effective personal brand are that it communicates depth of meaning, makes an emotional connection, reflects the desired image, and leaves a lasting impression.
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WILB 2015
- 1. Discovering You Again Managing your personal brand
- 2. “My work speaks for itself
- 3. “No longer can you just let your work speak for itself, you have to own your voice and the definition of who you are.”
- 4. Todays Objectives • Why personal branding? • Brand history • Personal branding foundation • Your uniqueness • Personal brand statement • Communication
- 6. Reflection Step 1 Energy Step 2 Biography Step 3 Exposure Step 4 Legacy Step 5 Rebel Voice Formula
- 17. WHAT IS A BRAND? BRAND HISTORY
- 18. Unique Promise of Value
- 19. The World’s Strongest Brands Source: InterBrand
- 28. WHAT IS PERSONAL BRANDING?
- 31. YOUR UNIQUENESS - ATTRIBUTES
- 33. How do others describe you? Functionally/Rationally Emotionally
- 34. YOUR UNIQUENESS - SKILLS
- 45. YOUR IMPACT
- 53. Personal Brand Statement With a personable approach and passionate inspiration I help independently minded professionals to be innovative with their personal brands through custom solutions.
- 54. Personal Brand Statement Personal Brand Statement Profile & Resume Formal Networking Social Situations Interviewing
- 57. Practice Your Statement • In pairs, practice your personal brand statement. Introduce yourself to someone in the room. • The other person please provide one helpful point of feedback. • Reverse roles
- 60. Must Have NOT Nice to Have 1. Skillset – What can you do? 2. Experience – What have you done? 3. Reputation – What are you known for? 4. Attitude – How do you do it? 5. Network – Who knows you’re doing it?
- 64. www.facebook.com/caree rhacking @paulcopcutt paul@paulcopcutt.com Subscribe to e-newsletter and get our best work in your in box www.paulcopcutt.com/wilb2015 http://ca.linkedin.com/in/paulcopcutt