The document discusses feedback received at various stages of creating a horror film. It includes: - Conducting a survey to learn what type of victim, weapon, and setting audiences preferred, which informed the film's creation. - Researching other horror films to understand conventions and what audiences want to watch, finding people prefer films set in family homes. - Getting feedback on the film poster that most could identify it was for a horror film but did not make the link to the film's séance theme obvious. - Limited feedback on the film review but suggestions to make it more visually engaging by adding an additional image.

1. What have you learnt from audience feedback?
The first set of audience feedback I received was back when I was doing my research and
planning and I underwent a questionnaire finding out what people wanted to see in a horror
movie. The way in which I gathered this information was on a website called ‘survey
monkey’. Survey monkey allows people to create free questionnaires which they can then
give to the public to answer. From participating in this exercise it enabled me to choose who
I would want to be targeted and what the weapon choice would be. This was constructive
feedback and it helped me create my film.
Film
The research I did before creating my actual film was vital. This research informed me on
what was needed to complete my horror film and the different conventions it followed. By
me doing different research into different horror films it allowed me to understand what
was needed to create a great horror film. Another reason I did research on horror films was
so that I could understand what people wanted to watch. The way in which I did this was by
creating a questionnaire which asked questions such as who they preferred to be the victim,
what weapon they would like to see and also things down to why they actually watched
horror movies. From doing this I discovered that people watched horror movies to become
scared however they enjoy horror films more when they are set in a ‘family home’s which is
why I conformed to the needs of my demographic audience and created my film in a ‘family
house’.
Poster
Strengths
Looking through my questionaries’ that I received from the premiere night shows that
practically 80% of the audience thought it was scary and that it worked them up for the
movie. From the dark colours and the fierce eye the audience also said that they were able
to tell it was a horror poster straight away.
Weaknesses
Unfortunately not a lot of my audience made the link from the eye with candles to the
séance until after the movie had been shown and they could actually see the candles. Most
of the people as well said that even though the poster was to excellent quality the link was
not made obvious and that’s what I could improve on.
Improvements
An improvement I could make on my poster was by making the link between my poster and
movie more obvious that way it doesn’t leave people wondering what it relates to.

2. Review
Unfortunately I did not receive a lot of feedback on my review. The only feedback I received
was off my teachers and parents. The feedback however contributed to the way I edited my
poster and made appropriate changes. Once I had made the appropriate changes I asked
five members of my media class to give me feedback on my review and 4 of them said that
it was a very well structured review being easy to read and interesting at the same time
however one person said that there was too much writing and I should have included
another image to make it more exciting. An improvement I think I could make from this
feedback is to add an extra image for example the poster in the corner near the verdict box.