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Website Research
Callie Che
Colour Scheme
This website uses a striking red, white, and black colour
scheme. The red costume of the protagonist helps her
stand out against the white background and connotes
power whereas the black block stands out against the
background and highlights the text.
Interactivity
There are many clickable tabs on this home page which
lead to other interactive pages and sections.
Animation
This website is animated through glitches that flash
between two different screens. The glitches link to the
plot through the storyline of a revolutionary group
and hacking the Capitol’s video feeds.
Mise en scène
The mise en scène includes a white throne-style chair
against a white backdrop with the protagonist (Katniss
Everdeen) dressed in bright red sitting atop it.
Features
Headings and tabs are seamlessly incorporated into the
design of the website by using the same fonts, style, and
design. The design used for this particular website helps
the features blend into the backdrop which contributes
making the protagonist stand out more.
Cross Media Convergence
This website uses cross media convergence by using
images in the film and linking to social media such as
Twitter and Facebook. It also links to interactive sites and
games that the audience can access.
The Hunger Games
Audience
The socio-economic demographic of this website is A (upper middle class) to D
(working class). This is because films are usually affordable to most people and
appeal to all depending on the topic, this film appeals to a wide audience because
of it’s strong female protagonist and the widely popular genre. The psychographic
profile of this website are mainstreamers and explorers as this film appeals to
mainstreamers because they can watch with their family and also appeals to
explorers as it offers a sense of adventure through the plot of the film. The uses and
gratification of this poster is to escape, entertain, and for social interaction. Films
often offer a chance to escape into the story which is usually also simultaneously
entertaining. It can also be used for social interaction as films often become
discussion topics, especially highly anticipated films such as this one.
Colour Scheme
This website uses a matching, blue, white, and black theme
with an occasional use of red. This matches the titles of this
film and the use of colour connotes mystery and magic
which links to the plotline.
Interactivity
This website design is a cyclic design which moves as the
audience scrolls, moving through a series of images and
returning to the start at the end.
Animation
It is animated to move and reveal the five protagonists of
the production and certain scenes in the film which when
combined, create a slideshow of important aspects of the
film.
Mise en scène
The mise en scène includes each protagonist in their
costume, a deck of cards, and a spiral staircase, all of which
feature in the production.
Features
Headings and tabs are subtly incorporated into the design
of the website by using the same fonts, style, and design.
The design used for this particular website helps the
features blend into the backdrop which means it does not
take away from the overall effect of the website.
Cross Media Convergence
This website uses cross media convergence by using
in the film and linking to social media such as Facebook
Twitter. It also links to the sale of the physical DVD and Blu-
ray for an audience wishing to purchase.
Now You See Me 2

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Website Research

  • 2. Colour Scheme This website uses a striking red, white, and black colour scheme. The red costume of the protagonist helps her stand out against the white background and connotes power whereas the black block stands out against the background and highlights the text. Interactivity There are many clickable tabs on this home page which lead to other interactive pages and sections. Animation This website is animated through glitches that flash between two different screens. The glitches link to the plot through the storyline of a revolutionary group and hacking the Capitol’s video feeds. Mise en scène The mise en scène includes a white throne-style chair against a white backdrop with the protagonist (Katniss Everdeen) dressed in bright red sitting atop it. Features Headings and tabs are seamlessly incorporated into the design of the website by using the same fonts, style, and design. The design used for this particular website helps the features blend into the backdrop which contributes making the protagonist stand out more. Cross Media Convergence This website uses cross media convergence by using images in the film and linking to social media such as Twitter and Facebook. It also links to interactive sites and games that the audience can access. The Hunger Games Audience The socio-economic demographic of this website is A (upper middle class) to D (working class). This is because films are usually affordable to most people and appeal to all depending on the topic, this film appeals to a wide audience because of it’s strong female protagonist and the widely popular genre. The psychographic profile of this website are mainstreamers and explorers as this film appeals to mainstreamers because they can watch with their family and also appeals to explorers as it offers a sense of adventure through the plot of the film. The uses and gratification of this poster is to escape, entertain, and for social interaction. Films often offer a chance to escape into the story which is usually also simultaneously entertaining. It can also be used for social interaction as films often become discussion topics, especially highly anticipated films such as this one.
  • 3. Colour Scheme This website uses a matching, blue, white, and black theme with an occasional use of red. This matches the titles of this film and the use of colour connotes mystery and magic which links to the plotline. Interactivity This website design is a cyclic design which moves as the audience scrolls, moving through a series of images and returning to the start at the end. Animation It is animated to move and reveal the five protagonists of the production and certain scenes in the film which when combined, create a slideshow of important aspects of the film. Mise en scène The mise en scène includes each protagonist in their costume, a deck of cards, and a spiral staircase, all of which feature in the production. Features Headings and tabs are subtly incorporated into the design of the website by using the same fonts, style, and design. The design used for this particular website helps the features blend into the backdrop which means it does not take away from the overall effect of the website. Cross Media Convergence This website uses cross media convergence by using in the film and linking to social media such as Facebook Twitter. It also links to the sale of the physical DVD and Blu- ray for an audience wishing to purchase. Now You See Me 2