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Titles Research
Callie Che
The Mortal Instruments:
City of Bones
Gold
Serif
Beveled
Capitalised
Relation to Production:
The 'O' in 'City of Bones' has been replaced by a 'clairvoyance rune' symbol which is a recurring symbol throughout the production. This
links into the theme of the film and draws together different aspects of the film.
Animation:
This title appears onto the screen on a background of smoke and a canted angle wide shot cityscape. It is animated to have each letter fall
into the correct place as it is gradually zoomed out on.
Sound:
The accompanying sound seems like clanging metal which signifies either a closing metal gate or the clashing of swords. This would fit with
the production since the characters all carry sword-like weapons.
Metaphorical Interpretation:
The use of a golden font on a misty background portrays a Godly image which alludes to the angelic ancestry of the characters. Another
interpretation is the presence of a solid object on a misty, moving background. This indicates something remaining unchanged even while
its surroundings change.
Cinderella
Blue
Serif
Beveled
Capitalised
Relation to Production:
The title is presented in a glass-like font which relates to Cinderella’s glass slipper which is one of the main focuses of the production. It is
presented on a black background which contrasts with the blue and emphasises it.
Animation:
The title fades in and out from black, gradually zooming outwards. This is highlighted with ‘sparkle’ sunlight glints on the edges of each
letter.
Sound:
There is a low angelic chorus and low calm music accompanying the title. This matches the style of the production since it fits with the
musical choruses that follow certain characters throughout the film.
Metaphorical Interpretation:
The use of a glass-like font represents fragility. This connotes that the character of Cinderella is also fragile or her story is. The use of blue
indicates serenity or etherealness, however, it could also portray sadness, both of which are true of Cinderella. She is visited by her Fairy
Godmother who appears to be an ethereal character yet has a woeful tale.
Pan’s Labyrinth
White
Serif
Shadowed
Capitalised
Relation to Production:
From the ‘Y’ in the title, tree roots appear to sprout, this matches the nature aspect of the production. The background fits with the
Labyrinth aspects since it is portrayed through the use of a wall.
Animation:
The title fades in and out from black with the words appearing first then the tree roots sprouting slowly. This is overlaid with small floating
fairy-like dots.
Sound:
The accompanying sound is the echoing ending of tense string music. There is a non-diegetic, asynchronous voice over that reads out the
title. This creates a dramatic cinematic effect where the title supported by sound to create a lasting effect on the audience.
Metaphorical Interpretation:
The use of tree roots reveals links to the production and the plot. Use of a tree can also be interpreted as allusions to strength or wisdom
since these are common links.
Edward Scissorhands
Bone
Serif
Bevelled
Lower Case & Capitalised
Relation to Production:
The serif font is not completely neat, it’s lines are slightly wobbly which when combined with the bone colour creates an old-fashioned
effect that matches the Tim Burton style of film.
Animation:
The title fades in and out from black, there is a slight motion to the words which creates the warping effect reminiscent of an old television.
Sound:
The accompanying sound is echoing cinematic music which sounds like a combination of strings and percussion. This creates a chorusing
effect which is often used for tension and dramatic effect.
Metaphorical Interpretation:
The use of the bone, old fashioned effect creates an allusion to the style that comprises Tim Burton films. These films often incorporate a
postmodern aspect and some thriller/drama aspect.
The Age of Adaline
Black
Serif
Flash
Capitalised
Relation to Production:
The title is presented with a faint image of the face of Adaline above the title. This shows the main protagonist and also creates a mystical
effect since her face is faint. However, this title is not the same font used in the promotional content.
Animation:
The title appears with a white flash that expands on a black background. The title gradually zooms in as it continues and the face fades
from view.
Sound:
The accompanying sound is cinematic strings and trumpets that echo to create a dramatic effect and reveal the title. They also echo a style
of music associated with royalty.
Metaphorical Interpretation:
The use of the delicate font suggests a fragility which can be interpreted as a metaphor for the main character since her life links appear to
be fragile.

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Titles Research

  • 2. The Mortal Instruments: City of Bones Gold Serif Beveled Capitalised Relation to Production: The 'O' in 'City of Bones' has been replaced by a 'clairvoyance rune' symbol which is a recurring symbol throughout the production. This links into the theme of the film and draws together different aspects of the film. Animation: This title appears onto the screen on a background of smoke and a canted angle wide shot cityscape. It is animated to have each letter fall into the correct place as it is gradually zoomed out on. Sound: The accompanying sound seems like clanging metal which signifies either a closing metal gate or the clashing of swords. This would fit with the production since the characters all carry sword-like weapons. Metaphorical Interpretation: The use of a golden font on a misty background portrays a Godly image which alludes to the angelic ancestry of the characters. Another interpretation is the presence of a solid object on a misty, moving background. This indicates something remaining unchanged even while its surroundings change.
  • 3. Cinderella Blue Serif Beveled Capitalised Relation to Production: The title is presented in a glass-like font which relates to Cinderella’s glass slipper which is one of the main focuses of the production. It is presented on a black background which contrasts with the blue and emphasises it. Animation: The title fades in and out from black, gradually zooming outwards. This is highlighted with ‘sparkle’ sunlight glints on the edges of each letter. Sound: There is a low angelic chorus and low calm music accompanying the title. This matches the style of the production since it fits with the musical choruses that follow certain characters throughout the film. Metaphorical Interpretation: The use of a glass-like font represents fragility. This connotes that the character of Cinderella is also fragile or her story is. The use of blue indicates serenity or etherealness, however, it could also portray sadness, both of which are true of Cinderella. She is visited by her Fairy Godmother who appears to be an ethereal character yet has a woeful tale.
  • 4. Pan’s Labyrinth White Serif Shadowed Capitalised Relation to Production: From the ‘Y’ in the title, tree roots appear to sprout, this matches the nature aspect of the production. The background fits with the Labyrinth aspects since it is portrayed through the use of a wall. Animation: The title fades in and out from black with the words appearing first then the tree roots sprouting slowly. This is overlaid with small floating fairy-like dots. Sound: The accompanying sound is the echoing ending of tense string music. There is a non-diegetic, asynchronous voice over that reads out the title. This creates a dramatic cinematic effect where the title supported by sound to create a lasting effect on the audience. Metaphorical Interpretation: The use of tree roots reveals links to the production and the plot. Use of a tree can also be interpreted as allusions to strength or wisdom since these are common links.
  • 5. Edward Scissorhands Bone Serif Bevelled Lower Case & Capitalised Relation to Production: The serif font is not completely neat, it’s lines are slightly wobbly which when combined with the bone colour creates an old-fashioned effect that matches the Tim Burton style of film. Animation: The title fades in and out from black, there is a slight motion to the words which creates the warping effect reminiscent of an old television. Sound: The accompanying sound is echoing cinematic music which sounds like a combination of strings and percussion. This creates a chorusing effect which is often used for tension and dramatic effect. Metaphorical Interpretation: The use of the bone, old fashioned effect creates an allusion to the style that comprises Tim Burton films. These films often incorporate a postmodern aspect and some thriller/drama aspect.
  • 6. The Age of Adaline Black Serif Flash Capitalised Relation to Production: The title is presented with a faint image of the face of Adaline above the title. This shows the main protagonist and also creates a mystical effect since her face is faint. However, this title is not the same font used in the promotional content. Animation: The title appears with a white flash that expands on a black background. The title gradually zooms in as it continues and the face fades from view. Sound: The accompanying sound is cinematic strings and trumpets that echo to create a dramatic effect and reveal the title. They also echo a style of music associated with royalty. Metaphorical Interpretation: The use of the delicate font suggests a fragility which can be interpreted as a metaphor for the main character since her life links appear to be fragile.