This document discusses creating a website using WordPress. It covers selecting a domain name and hosting, installing WordPress, choosing a theme, planning content including pages for about, resume, services, projects and blog/contact sections. It also discusses plugins that can be used to add features like sliders, social sharing, galleries, SEO optimization and forms. Common plugins mentioned are Meta Slider, Contact Form 7 and W3 Total Cache for performance.

1. Website using WordPress
Presented by Mohammed Azharuddin
Digital Marketing Trainer

2. Website
• A website is an interface for communication
and information sharing created using HTML
• A website is created with 3 components
– Domain Name
– Hosting Server
– Site with interlinked pages

3. Free Website
• To get a free website we can create a site in
www.blogger.com or www.wordpress.com
http://isttm.blogspot.com

4. Domain Name
The address of site which is uniquely
defined in DNS (Domain Naming System)

5. Domain Extensions

6. Domain Extensions
• Business Based
– .com, .org, .net, .edu, .gov
• Location Based
– .in, .co.in, .co.uk

7. SEO Factors of Domain Name
• Keyword based Domain Name
• Domain Extension (.Gov valuable than .Info)
• Country level extension (.in, .co.uk etc)
• Geo IP Targeting
• Domain Age

8. Keyword based Domain
• Keyword based domain get preference.
• Exact Match Keywords Domains are now
filtered using Exact Match Domain (EMD)
Update launched in Sep 2012
– This update hit 0.6% of queries by devaluating the
Exact Keyword Domains.

9. Sites Ranking
Because of
Keywords in Domain

10. Pooltables.com was No1 before
EMD Update, But now lost its position
To Bottom of the Page
Impact of EMD

11. Country Based ExtensionCanada Site UK Site

12. Domain Age (www.who.is) and IP Address

13. Hosting
• Web server space to store the files.
• Hosting can be purchased and linked
with domain name.
• Factors to check for hosting
– Uptime / Downtime
– Speed of Server
– IP Address / Location

14. Types of Website
Static Site
• HTML
• CSS
• Java Script
Static Site
• HTML
• CSS
• Java Script
Dynamic
• PHP MySQL
• Dot Net
• JSP
Dynamic
• PHP MySQL
• Dot Net
• JSP
CMS
• Wordpress
• Joomla
• Drupal
CMS
• Wordpress
• Joomla
• Drupal

15. Types of Website
• Static Site: A website in which the content is
not changed regularly and site is designed
using HTML/CSS
• Can target limited keywords due to limited
pages in site

18. Dynamic Sites
• Site is updated regularly and consist of
database and server side programming
• Technologies
– PHP MySQL
– ASP.NET
– JSP

19. Architecture

20. Examples

21. Justdial Mumbai Restaurant Page

22. Justdial Hyderabad Restaurant Page

23. Content Management Systems

24. What is CMS ?
• A content management system (CMS) is a web
application designed to make it easy for non-
technical users to add, edit and manage a website.
• CMS consist of features to change layout, add
features and update the site without knowledge of
coding.

25. Popular CMS
WordPress Joomla Drupal Magento

26. Lets Start …

27. WordPress Installation
Domain Name
Hosting Account
Control Panel of Hosting
Install Wordpress

28. User Access / Admin Access
• To access the site
– www.website.com
• To access the admin panel
– www.website.com/wp-admin/

30. Steps for WP Site
Sidebars
Main Page
Design Banners
Define Menu
Define Content
Choose a Theme
Plan the Site

31. Site Plan
• Personal Website + Blog
• Content
– About Me
– Resume
– Services
– Projects
– Blog
– Contact Me

32. Themes

36. WordPress Plugins
• Plugins are used to extend WP with new features
• Common Plugin’s
– Meta Slider
– Social Share
– Gallery
– All in One SEO Pack (Plugin for SEO Settings)
– Google XML Sitemaps
– Site Offline
– Contact Form 7 - (To Intergrate forms)
– WP Editor (Content Editor)
– W3 total cache (Performance Optimization)
– Akismet (Comment Spam Control)
http://www.tipsandtricks-hq.com/list-of-the-best-and-must-use-wordpress-plugins-535

37. Thank you
• For queries and support contact us
– www.facebook.com/websoftacademy
– www.twitter.com/mdazhar01
– Like us on FB
• www.facebook.com/webtrainingsacademy