Jess Britton created a web banner to promote Irn-Bru soda. The background of the banner matches the can design to create brand recognition. Text and the logo were edited to stand out in white against this background. The banner was designed in three stages to spread information over time. Each stage would appear for two seconds to allow readers to understand the message quickly. An image of the can was included to clearly indicate the product. Colors were changed to the brand's blue and orange tones to reinforce the connection.
This presentation provides essential information for writing a leaflet, making it very persuasive and informative. Including a task with the presentation will help the teachers to make it a complete lesson.
Difference between flyers, brochures, posters & leafletsInteractive Bees
Since flyers hold the audience’s attention for a trivial span of time, it has to be designed in an eye catching manner. There are several Flyer designing companies in Delhi itself! You can get your customized flyer with the help of any of such agency.
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Hector is VP of Professional Development at the PMI Silver Spring Chapter, and CEO of Bold PM. He's a mid-market growth product executive and changemaker. He works with mid-market product-driven software executives to solve their biggest growth problems. He scales product growth, optimizes ops and builds loyal customers. He has reduced customer churn 33%, and boosted sales 47% for clients. He makes a significant impact by building and launching world-changing AI-powered products. If you're looking for an engaging and inspiring speaker to spark creativity and innovation within your organization, set up an appointment to discuss your specific needs and identify a suitable topic to inspire your audience at your next corporate conference, symposium, executive summit, or planning retreat.
About PMI Silver Spring Chapter
We are a branch of the Project Management Institute. We offer a platform for project management professionals in Silver Spring, MD, and the DC/Baltimore metro area. Monthly meetings facilitate networking, knowledge sharing, and professional development. For event details, visit pmissc.org.
24. When I was creating my web banner I decided to make something that related to my advert. The background of the
banner is the same as the can, and since the can has been used for the advert I thought it would be best to use it. This would
help the viewer make a connection between the advert, the can and the banner because they all look similar. When I was
planning on how the rest of my web banner was going to look, I decided that there needed to be a border round it, to make it
look better overall. After this I decided that I would take the image of the logo and edit it so it looks only white and
embossed. This would show people straight away what the advert is for. The second edit that I did is the second part of the
web banner. This would appear about 2 seconds after the first and it would provide people with more information. The third
edit would appear in the same way. I decided that it would be best to make the advert in three different stages, because then I
could spread the information out. This would make it better for people to understand, and people will be able to read it
quickly. I decided that I needed to place an image of the can that I made on the web banner because it shows the viewer what
the web banner is for. I decided after I completed this and put them all on the same Photoshop document, that they needed
to be changed to look more appealing. I changed the colours and the layout, and I rasterised the type so I could emboss it and
give it a shadow. I also added another part to the web banner, to show people at the end what the web banner was about,
because this web banner would go through the different edits quite quickly, so it would be useful for the Irn Bry logo to be
used quite often. If I was to do this web banner again I would bring in more graphics and images. I would make more edits
for different sections of the banner and have the image of the can bigger, so that people will know straight away what they are
looking at. I decided that I needed to change the colours from black to blue and orange because it ties in better with the
colours that the company use.
