2018 MACVB Education Summit presentation from Kathryn Gritzmacher of Google Analytics.
This presentation focuses on the basics of Google Analytics, what they mean, and how to best utilize them to suit your and your business’s needs.
Gain an understanding of how graphics and better organizing information can have a positive impact on target audiences. Hear case studies from your own backyard about marketing challenges organizations faced and how they were solved in a creative manner with the use of re-purposing content.
Strategic and well thought out social mediaDee Schutte
Presented by Anna Anderson, CEO of artunlimited
In this seminar, you'll learn how to:
Build brand consistency within your social media strategy;
The best media types to use on social media; and
Using organic and paid marketing within social media to build your brand awareness.
Optimizing Distribution Channels for Independent HotelsNancy Huang
Webinar with OTA Insight and Travel Tripper. Video available at https://youtu.be/W7Zv07XO7Ys
----
The increasing complexity of the online distribution landscape and the ever-changing behavior of consumers presents new challenges to hotel revenue managers every year, especially for independent hotels. How do you find the optimal channel mix for your hotel? How can you ensure that you're making the most out of each channel? And what data should be driving your decision making?
In this webinar, experts from Travel Tripper and OTA Insight will do a deep dive into optimizing the independent hotel’s distribution mix, including important strategies for managing OTA, metasearch, and direct booking channels. You’ll learn about:
- Driving bookings more effectively through price monitoring and management
- Using smarter analytics to optimize channel performance across OTAs and metasearch sites
- Optimizing your website to compete effectively for direct bookings
- Developing geographic marketing strategies
- The importance of content parity as well as rate parity
- Being competitive on metasearch and deciding on budgets, channels, and markets for your property
- Developing the right attribution models to measure success
ReviewPro helps hotels listen to their customers more effectively so that they can deliver better guest experiences.
https://www.reviewpro.com/?partner=bookgreener
Many small businesses struggle with filling their events and marketing correctly. Here are some tips provided by Laura Huddle, Head of Marketing (Australia) at Eventbrite. This presentation was shared at Hub Australia's Small Teams, Big Dreams event on May 1. http://snip.ly/o20a
Gain an understanding of how graphics and better organizing information can have a positive impact on target audiences. Hear case studies from your own backyard about marketing challenges organizations faced and how they were solved in a creative manner with the use of re-purposing content.
Strategic and well thought out social mediaDee Schutte
Presented by Anna Anderson, CEO of artunlimited
In this seminar, you'll learn how to:
Build brand consistency within your social media strategy;
The best media types to use on social media; and
Using organic and paid marketing within social media to build your brand awareness.
Optimizing Distribution Channels for Independent HotelsNancy Huang
Webinar with OTA Insight and Travel Tripper. Video available at https://youtu.be/W7Zv07XO7Ys
----
The increasing complexity of the online distribution landscape and the ever-changing behavior of consumers presents new challenges to hotel revenue managers every year, especially for independent hotels. How do you find the optimal channel mix for your hotel? How can you ensure that you're making the most out of each channel? And what data should be driving your decision making?
In this webinar, experts from Travel Tripper and OTA Insight will do a deep dive into optimizing the independent hotel’s distribution mix, including important strategies for managing OTA, metasearch, and direct booking channels. You’ll learn about:
- Driving bookings more effectively through price monitoring and management
- Using smarter analytics to optimize channel performance across OTAs and metasearch sites
- Optimizing your website to compete effectively for direct bookings
- Developing geographic marketing strategies
- The importance of content parity as well as rate parity
- Being competitive on metasearch and deciding on budgets, channels, and markets for your property
- Developing the right attribution models to measure success
ReviewPro helps hotels listen to their customers more effectively so that they can deliver better guest experiences.
https://www.reviewpro.com/?partner=bookgreener
Many small businesses struggle with filling their events and marketing correctly. Here are some tips provided by Laura Huddle, Head of Marketing (Australia) at Eventbrite. This presentation was shared at Hub Australia's Small Teams, Big Dreams event on May 1. http://snip.ly/o20a
7 tips to Market your Travel Offer on the Web Karine Miron
Discover 3 majors trends in travel marketing and 7 tips to market your travel offer on the Web including content marketing, local SEO, influencers marketing strategies and so on.
This presentation is from Affiliate Summit East 2017 (July 30 - August 1, 2017 in New York).
Session description: Ad fraud is rising. This session uncovers the sophisticated ways mobile advertising fraud is being perpetrated and gives ideas on how it can be identified and how to mitigate the risk.
Native advertising as the part of the content strategy Anna Lebedeva
One-third of the marketing budget goes to Content Marketing. The demand for content professionals grew by 235,9%. But organic channels for content distribution are not reliable. In this presentation, you can see how Native Advertising is used by companies of different types as a good alternative to Display Ads.
Inbound Lunch Bunch: Using Banner Ads to Attract CustomersHighRoad Solution
Inbound marketing is so new to the association market that it might make you feel like you're back in elementary school where everything is new. We're embracing the idea of starting fresh and learning new fundamentals by coming together with other association professionals who are interested in inbound.
We're taking a lot of the standards of elementary school---we're keeping it simple, making it fun and creating a super positive learning environment where the only dumb question is the one you don't ask.
Nurturing more leads with less effort - that's every digital marketer's dream! We give you exclusive tips and insights to do just that.
Want to increase your online conversions? Contact us: http://bit.ly/1X27IIV
With its level of sophistication and complexity, Facebook advertising is already overwhelming. Sprinkle in constant changes and policy updates, and how do you keep up? Over the past few months, there have been several major changes to the Facebook platform that you should know about.
Check out these webinar slides to learn what these changes are and how to make sense of everything.
You’ll learn:
• The 5 major changes, including those related to the Apple iOS 14 update.
• The effects these changes could be having (positive and negative) on your accounts.
• How to adapt your marketing strategy to continue seeing success on Facebook.
Contextual Messaging in Action - StrongView Digital Marketing WebinarStrongView
The increased availability of real-time data and innovative approaches for harnessing it are enabling email marketers to engage in more contextually relevant messaging than ever before. The winners in this new context-driven world of digital marketing will be the brands who are able to execute messaging relevant to their customers’ current contexts at the moment of engagement.
Katrina Conn, StrongView's Vice President of Marketing Services, takes a deep dive into how contextual messaging is taking personalization to the next level by going beyond profile and purchase data to include real-time contextual information like location, weather, device type and other external inputs. Plus, see these strategies in action with examples from brands successfully integrating contextual marketing into their email programs.
This webinar took place on 12/11/2014. A full audio/visual recording of the event can be found at: http://www.strongview.com/resources/webinars/contextual-messaging-in-action
Stage 3 of 100mph's process - Filling & then Converting the Funnel following Brand Identity development in Stage 2 and the Social Insights developed in Stage 1
Strategy Director, Digital and Integrated MarketingRachael Wachstein
Rachael Wachstein is an innovative marketing strategist and creative mastermind. With strong analytical abilities, extensive experience with digital and integrated marketing solutions and a knack for pitching ideas, Rachael has the spark to get results. A motivated leader who nurtures, inspires and pushes others to do great work. Never hesitates to roll up her sleeves and pitch-in to get the job done. (She doesn’t always talk about herself in the third person or write in fragmented sentences but when she does it's on her LinkedIn profile.)
Portfolio: https://youtu.be/yrSYIx3rICM
Core Competencies:
New Business Development
Digital Strategy
Account Management
Innovation & Problem Solving
Information Architecture
Search Engine Optimization (SEO)
Online Reputation Management
Creative Direction
Writing
Leadership:
• Account Management/Client Lead
• Lead Content Marketing and Social Media Department
• Management of Cross-Disciplinary Teams - agency staff and external vendors
• Vendor Relationship Management
• Hiring, Training, Operations
Content Marketing:
• Develop content marketing strategies to achieve client objectives
• New business development- proposals, RFP’s, new business pitches
• Manage content marketing team of writers, designers and publicists
• Benchmark, monitor and report content marketing metrics
• Advise on SEO, social media and online advertising options to support content marketing objectives
• Manage day to day client relationships and content marketing accounts
Online Reputation Management:
• Consult on issues of online reputation and crisis management for brands and executives
• Develop and implement ORM initiatives for brands and executives
Additional Skills:
Video Production and Editing
Graphic Design
Talent Recruitment
e: socialmediachicago@gmail.com
Compilation of quotes about lead generation, marketing, appointment setting that will inspire you.
Presentation by http://callboxinc.com
Compiled by http://nex-sales.com/
Speaker: Getting The Most Out of Google Analytics for Higher EducationChristine Osazuwa
Symposium for the Marketing of Higher Education | Dec 2, 2016
Conducted a 45-minute session during this multi-day conference on marketing & higher education regarding Google Analytics and web site optimization.
I delivered this presentation to MSc Digital Marketing class of "The UCD Michael Smurfit Graduate Business School - University College Dublin" in February 2015.
The presentation covers some basics and fundamental information about Google Analytics.
7 tips to Market your Travel Offer on the Web Karine Miron
Discover 3 majors trends in travel marketing and 7 tips to market your travel offer on the Web including content marketing, local SEO, influencers marketing strategies and so on.
This presentation is from Affiliate Summit East 2017 (July 30 - August 1, 2017 in New York).
Session description: Ad fraud is rising. This session uncovers the sophisticated ways mobile advertising fraud is being perpetrated and gives ideas on how it can be identified and how to mitigate the risk.
Native advertising as the part of the content strategy Anna Lebedeva
One-third of the marketing budget goes to Content Marketing. The demand for content professionals grew by 235,9%. But organic channels for content distribution are not reliable. In this presentation, you can see how Native Advertising is used by companies of different types as a good alternative to Display Ads.
Inbound Lunch Bunch: Using Banner Ads to Attract CustomersHighRoad Solution
Inbound marketing is so new to the association market that it might make you feel like you're back in elementary school where everything is new. We're embracing the idea of starting fresh and learning new fundamentals by coming together with other association professionals who are interested in inbound.
We're taking a lot of the standards of elementary school---we're keeping it simple, making it fun and creating a super positive learning environment where the only dumb question is the one you don't ask.
Nurturing more leads with less effort - that's every digital marketer's dream! We give you exclusive tips and insights to do just that.
Want to increase your online conversions? Contact us: http://bit.ly/1X27IIV
With its level of sophistication and complexity, Facebook advertising is already overwhelming. Sprinkle in constant changes and policy updates, and how do you keep up? Over the past few months, there have been several major changes to the Facebook platform that you should know about.
Check out these webinar slides to learn what these changes are and how to make sense of everything.
You’ll learn:
• The 5 major changes, including those related to the Apple iOS 14 update.
• The effects these changes could be having (positive and negative) on your accounts.
• How to adapt your marketing strategy to continue seeing success on Facebook.
Contextual Messaging in Action - StrongView Digital Marketing WebinarStrongView
The increased availability of real-time data and innovative approaches for harnessing it are enabling email marketers to engage in more contextually relevant messaging than ever before. The winners in this new context-driven world of digital marketing will be the brands who are able to execute messaging relevant to their customers’ current contexts at the moment of engagement.
Katrina Conn, StrongView's Vice President of Marketing Services, takes a deep dive into how contextual messaging is taking personalization to the next level by going beyond profile and purchase data to include real-time contextual information like location, weather, device type and other external inputs. Plus, see these strategies in action with examples from brands successfully integrating contextual marketing into their email programs.
This webinar took place on 12/11/2014. A full audio/visual recording of the event can be found at: http://www.strongview.com/resources/webinars/contextual-messaging-in-action
Stage 3 of 100mph's process - Filling & then Converting the Funnel following Brand Identity development in Stage 2 and the Social Insights developed in Stage 1
Strategy Director, Digital and Integrated MarketingRachael Wachstein
Rachael Wachstein is an innovative marketing strategist and creative mastermind. With strong analytical abilities, extensive experience with digital and integrated marketing solutions and a knack for pitching ideas, Rachael has the spark to get results. A motivated leader who nurtures, inspires and pushes others to do great work. Never hesitates to roll up her sleeves and pitch-in to get the job done. (She doesn’t always talk about herself in the third person or write in fragmented sentences but when she does it's on her LinkedIn profile.)
Portfolio: https://youtu.be/yrSYIx3rICM
Core Competencies:
New Business Development
Digital Strategy
Account Management
Innovation & Problem Solving
Information Architecture
Search Engine Optimization (SEO)
Online Reputation Management
Creative Direction
Writing
Leadership:
• Account Management/Client Lead
• Lead Content Marketing and Social Media Department
• Management of Cross-Disciplinary Teams - agency staff and external vendors
• Vendor Relationship Management
• Hiring, Training, Operations
Content Marketing:
• Develop content marketing strategies to achieve client objectives
• New business development- proposals, RFP’s, new business pitches
• Manage content marketing team of writers, designers and publicists
• Benchmark, monitor and report content marketing metrics
• Advise on SEO, social media and online advertising options to support content marketing objectives
• Manage day to day client relationships and content marketing accounts
Online Reputation Management:
• Consult on issues of online reputation and crisis management for brands and executives
• Develop and implement ORM initiatives for brands and executives
Additional Skills:
Video Production and Editing
Graphic Design
Talent Recruitment
e: socialmediachicago@gmail.com
Compilation of quotes about lead generation, marketing, appointment setting that will inspire you.
Presentation by http://callboxinc.com
Compiled by http://nex-sales.com/
Speaker: Getting The Most Out of Google Analytics for Higher EducationChristine Osazuwa
Symposium for the Marketing of Higher Education | Dec 2, 2016
Conducted a 45-minute session during this multi-day conference on marketing & higher education regarding Google Analytics and web site optimization.
I delivered this presentation to MSc Digital Marketing class of "The UCD Michael Smurfit Graduate Business School - University College Dublin" in February 2015.
The presentation covers some basics and fundamental information about Google Analytics.
The slides used in a guest lecture by Dot Tourism at the University of Brighton.
Kate Waite from Dot Tourism, digital marketing specialists for the tourism and travel industry, presented the lecture to 55 final year students studying an e-tourism module as part of their Travel Marketing BA(Hons) and Tourism Management BA(Hons) degrees.
The lecture presented an overview of developing websites for the travel and tourism industry.
www.dottourism.com
Topics covered in MyLivPro's Digital Marketing tutorial:
What is Digital Marketing?
Framework of Digital Marketing
Digital Marketing Strategy
Market Research
Content Marketing Strategy
User Experience Design
Web Development and Design
Writing for Digital
Customer Relationship Management
Search Engine Optimization
Search Advertising
Online Advertising
Affiliate Marketing
Video Marketing
Social Media Channels
Social Media Strategy
Email Marketing
Mobile Marketing
Data Analytics
Conversion Optimization
You can also watch our video tutorial on youtube.
https://www.youtube.com/channel/UC3oqg3jYaT0eP6v_JJvudSA
Learn how to build and leverage your current customers database in this digital age of disruption, where barriers to play and compete in the marketplace are low.
Data-driven marketing refers to strategies built on insights pulled from the analysis of big data, collected through consumer interactions and engagements, to form predictions about future behaviors.
Learn the following:
* Digital Marketing
* Facebook Ads
* Audience Management
* Events trackings through Pixels
* Digital Advertising
* Google Ads
* Google Analytics
* Google Merchant Center
* Google Tag Manager
* Google Search Console
* eCommerce Marketing
Digital marketing is a comprehensive and dynamic approach to promoting products or services using various digital channels. It encompasses a wide range of strategies and techniques that leverage the power of the internet and digital technologies to reach and engage with a target audience. With the increasing reliance on digital platforms for information and communication, digital marketing has become an essential tool for businesses of all sizes and industries.
Which possibilities offers Google Analytics for online vacancies?
How do visitors get on your site, what behavior do they exhibit there, and when do they leave again? Google Analytics can give all this information. For that you need to know the environment of course, and know what the possibilities are. Want to learn how Analytics works and to work on some practical assignments?
Watch the presentation to learn more.
Basic understanding google analytic by Koim Liddinilah.
You will learn about what is web analytic, how to analyze google analytic and also how to create goals / conversion on google analytic.
We are an inbound marketing agency based on a lean startup and growth hacking methodology. We pride ourselves for having validated research and validated knowledge as fundamental pillars.
We create and provide integral solutions of digital content (SEO, SEM, social media, digital guidelines, web development and others) adjusting to the client’s needs and work, conditioned by research.
What Digital Marketing is Best For Your Business?Laura McDonald
A quick introduction to the different digital marketing channels, the pros and cons of each and how to start putting together a digital marketing strategy for your business.
Getting prospective students to a website is one thing, but marketing strategies can't stop there. Learn how to use Google Analytics, a free but feature-rich tool, to understand and optimize the website experience. Topics to be covered include understanding basic web analytics metrics, understanding and using conversion goals and tips for measuring ROI.
The Art & Science of Converting Hotel Guests on Your Website Nancy Huang
Many travelers come and leave your hotel website. How can you motivate them to stay and convert?
It starts with understanding their mindsets and behaviors.
In this webinar, we’ll dive into consumer behaviors, audience segmentation, and the guest journey for booking direct on hotel websites. Using an array of techniques and technology, you can effectively influence your guest’s decision-making, forge deeper relationships, and drive more direct bookings.
Learn how to:
- Analyze your website data to segment your audience and uncover user behaviors
- Map out the guest journey for different types of buyers
- Showcase the value of booking direct to visitors every step of the way
- Incentivize conversion and retention by personalizing rewards
Interested in learning more? Contact our team for additional information.
This presentation outlines the company, Greater Mankato Growth. Learn about their business growth, retention, and attraction, as well as their strategic focus and their approach to the marketplace.
Visit Faribault: Fairbault Area Chamber of Commerce & TourismAlex Rudie
This brief presentation gives an overview of Visit Faribault, a committee of the Faribault Area Chamber of Commerce & Tourism. Learn how they're organized and brief oversights of their tourism history.
This presentation delves into the trends, threats, and goals behind funding and developing your destination marketplace. John Lambeth guides the viewer through the future of tourism and CVB's.
This was presented my Todd Hill and Tony Kwilas, legislative and lobbying consultants for MACVB. This short presentation provides a brief view of the legislative outlook for 2020.
This was the master presentation for the 2019 MACE conference. All speaker and video portions have been removed. This showcases the portion that I designed and laid out.
This presentation gives an overview of MACVB's first ever Compensation & Benefits Survey. Learn what business model other CVB's are operating under and what the average person in your position is earning in this industry.
Metro Atlanta Opprtunity Zone ProspectusAlex Rudie
This presentation offers a complete overview of the Metro Atlanta Opportunity Zone Prospectus. Including maps, details, ratings, assets, and opportunities, learn all you need to know about the Atlanta area!
This presentation gives a complete, in-depth overview of the Waterloo prospectus, including information regarding the economics, rates, assets, and additional details.
Leveraging Opportunity Zones in WisconsinAlex Rudie
This presentation walks you through what opportunity zones are, what they offer, and how to get involved. Statewide resources are available at the end.
How to Successfully Sell & Recruit in a Candidate-driven MarketAlex Rudie
This presentation outlines the do's and don't's when it comes to selling and recruiting in a candidate-driven market. It also provides the foundation for understanding the current marketplace.
Tracy Powell, Director of Events and Programs at the Fargo Moorhead West Fargo Chamber of Commerce shares her insights into event management. Learn the basic steps that go into planning and running a successful event including budgeting, sponsorships, staging, and marketing.
First Steps with Globus Compute Multi-User EndpointsGlobus
In this presentation we will share our experiences around getting started with the Globus Compute multi-user endpoint. Working with the Pharmacology group at the University of Auckland, we have previously written an application using Globus Compute that can offload computationally expensive steps in the researcher's workflows, which they wish to manage from their familiar Windows environments, onto the NeSI (New Zealand eScience Infrastructure) cluster. Some of the challenges we have encountered were that each researcher had to set up and manage their own single-user globus compute endpoint and that the workloads had varying resource requirements (CPUs, memory and wall time) between different runs. We hope that the multi-user endpoint will help to address these challenges and share an update on our progress here.
TROUBLESHOOTING 9 TYPES OF OUTOFMEMORYERRORTier1 app
Even though at surface level ‘java.lang.OutOfMemoryError’ appears as one single error; underlyingly there are 9 types of OutOfMemoryError. Each type of OutOfMemoryError has different causes, diagnosis approaches and solutions. This session equips you with the knowledge, tools, and techniques needed to troubleshoot and conquer OutOfMemoryError in all its forms, ensuring smoother, more efficient Java applications.
Into the Box Keynote Day 2: Unveiling amazing updates and announcements for modern CFML developers! Get ready for exciting releases and updates on Ortus tools and products. Stay tuned for cutting-edge innovations designed to boost your productivity.
Listen to the keynote address and hear about the latest developments from Rachana Ananthakrishnan and Ian Foster who review the updates to the Globus Platform and Service, and the relevance of Globus to the scientific community as an automation platform to accelerate scientific discovery.
Code reviews are vital for ensuring good code quality. They serve as one of our last lines of defense against bugs and subpar code reaching production.
Yet, they often turn into annoying tasks riddled with frustration, hostility, unclear feedback and lack of standards. How can we improve this crucial process?
In this session we will cover:
- The Art of Effective Code Reviews
- Streamlining the Review Process
- Elevating Reviews with Automated Tools
By the end of this presentation, you'll have the knowledge on how to organize and improve your code review proces
top nidhi software solution freedownloadvrstrong314
This presentation emphasizes the importance of data security and legal compliance for Nidhi companies in India. It highlights how online Nidhi software solutions, like Vector Nidhi Software, offer advanced features tailored to these needs. Key aspects include encryption, access controls, and audit trails to ensure data security. The software complies with regulatory guidelines from the MCA and RBI and adheres to Nidhi Rules, 2014. With customizable, user-friendly interfaces and real-time features, these Nidhi software solutions enhance efficiency, support growth, and provide exceptional member services. The presentation concludes with contact information for further inquiries.
Custom Healthcare Software for Managing Chronic Conditions and Remote Patient...Mind IT Systems
Healthcare providers often struggle with the complexities of chronic conditions and remote patient monitoring, as each patient requires personalized care and ongoing monitoring. Off-the-shelf solutions may not meet these diverse needs, leading to inefficiencies and gaps in care. It’s here, custom healthcare software offers a tailored solution, ensuring improved care and effectiveness.
SOCRadar Research Team: Latest Activities of IntelBrokerSOCRadar
The European Union Agency for Law Enforcement Cooperation (Europol) has suffered an alleged data breach after a notorious threat actor claimed to have exfiltrated data from its systems. Infamous data leaker IntelBroker posted on the even more infamous BreachForums hacking forum, saying that Europol suffered a data breach this month.
The alleged breach affected Europol agencies CCSE, EC3, Europol Platform for Experts, Law Enforcement Forum, and SIRIUS. Infiltration of these entities can disrupt ongoing investigations and compromise sensitive intelligence shared among international law enforcement agencies.
However, this is neither the first nor the last activity of IntekBroker. We have compiled for you what happened in the last few days. To track such hacker activities on dark web sources like hacker forums, private Telegram channels, and other hidden platforms where cyber threats often originate, you can check SOCRadar’s Dark Web News.
Stay Informed on Threat Actors’ Activity on the Dark Web with SOCRadar!
Large Language Models and the End of ProgrammingMatt Welsh
Talk by Matt Welsh at Craft Conference 2024 on the impact that Large Language Models will have on the future of software development. In this talk, I discuss the ways in which LLMs will impact the software industry, from replacing human software developers with AI, to replacing conventional software with models that perform reasoning, computation, and problem-solving.
Enhancing Project Management Efficiency_ Leveraging AI Tools like ChatGPT.pdfJay Das
With the advent of artificial intelligence or AI tools, project management processes are undergoing a transformative shift. By using tools like ChatGPT, and Bard organizations can empower their leaders and managers to plan, execute, and monitor projects more effectively.
In 2015, I used to write extensions for Joomla, WordPress, phpBB3, etc and I ...Juraj Vysvader
In 2015, I used to write extensions for Joomla, WordPress, phpBB3, etc and I didn't get rich from it but it did have 63K downloads (powered possible tens of thousands of websites).
Software Engineering, Software Consulting, Tech Lead.
Spring Boot, Spring Cloud, Spring Core, Spring JDBC, Spring Security,
Spring Transaction, Spring MVC,
Log4j, REST/SOAP WEB-SERVICES.
Prosigns: Transforming Business with Tailored Technology SolutionsProsigns
Unlocking Business Potential: Tailored Technology Solutions by Prosigns
Discover how Prosigns, a leading technology solutions provider, partners with businesses to drive innovation and success. Our presentation showcases our comprehensive range of services, including custom software development, web and mobile app development, AI & ML solutions, blockchain integration, DevOps services, and Microsoft Dynamics 365 support.
Custom Software Development: Prosigns specializes in creating bespoke software solutions that cater to your unique business needs. Our team of experts works closely with you to understand your requirements and deliver tailor-made software that enhances efficiency and drives growth.
Web and Mobile App Development: From responsive websites to intuitive mobile applications, Prosigns develops cutting-edge solutions that engage users and deliver seamless experiences across devices.
AI & ML Solutions: Harnessing the power of Artificial Intelligence and Machine Learning, Prosigns provides smart solutions that automate processes, provide valuable insights, and drive informed decision-making.
Blockchain Integration: Prosigns offers comprehensive blockchain solutions, including development, integration, and consulting services, enabling businesses to leverage blockchain technology for enhanced security, transparency, and efficiency.
DevOps Services: Prosigns' DevOps services streamline development and operations processes, ensuring faster and more reliable software delivery through automation and continuous integration.
Microsoft Dynamics 365 Support: Prosigns provides comprehensive support and maintenance services for Microsoft Dynamics 365, ensuring your system is always up-to-date, secure, and running smoothly.
Learn how our collaborative approach and dedication to excellence help businesses achieve their goals and stay ahead in today's digital landscape. From concept to deployment, Prosigns is your trusted partner for transforming ideas into reality and unlocking the full potential of your business.
Join us on a journey of innovation and growth. Let's partner for success with Prosigns.
Exploring Innovations in Data Repository Solutions - Insights from the U.S. G...Globus
The U.S. Geological Survey (USGS) has made substantial investments in meeting evolving scientific, technical, and policy driven demands on storing, managing, and delivering data. As these demands continue to grow in complexity and scale, the USGS must continue to explore innovative solutions to improve its management, curation, sharing, delivering, and preservation approaches for large-scale research data. Supporting these needs, the USGS has partnered with the University of Chicago-Globus to research and develop advanced repository components and workflows leveraging its current investment in Globus. The primary outcome of this partnership includes the development of a prototype enterprise repository, driven by USGS Data Release requirements, through exploration and implementation of the entire suite of the Globus platform offerings, including Globus Flow, Globus Auth, Globus Transfer, and Globus Search. This presentation will provide insights into this research partnership, introduce the unique requirements and challenges being addressed and provide relevant project progress.
AI Pilot Review: The World’s First Virtual Assistant Marketing SuiteGoogle
AI Pilot Review: The World’s First Virtual Assistant Marketing Suite
👉👉 Click Here To Get More Info 👇👇
https://sumonreview.com/ai-pilot-review/
AI Pilot Review: Key Features
✅Deploy AI expert bots in Any Niche With Just A Click
✅With one keyword, generate complete funnels, websites, landing pages, and more.
✅More than 85 AI features are included in the AI pilot.
✅No setup or configuration; use your voice (like Siri) to do whatever you want.
✅You Can Use AI Pilot To Create your version of AI Pilot And Charge People For It…
✅ZERO Manual Work With AI Pilot. Never write, Design, Or Code Again.
✅ZERO Limits On Features Or Usages
✅Use Our AI-powered Traffic To Get Hundreds Of Customers
✅No Complicated Setup: Get Up And Running In 2 Minutes
✅99.99% Up-Time Guaranteed
✅30 Days Money-Back Guarantee
✅ZERO Upfront Cost
See My Other Reviews Article:
(1) TubeTrivia AI Review: https://sumonreview.com/tubetrivia-ai-review
(2) SocioWave Review: https://sumonreview.com/sociowave-review
(3) AI Partner & Profit Review: https://sumonreview.com/ai-partner-profit-review
(4) AI Ebook Suite Review: https://sumonreview.com/ai-ebook-suite-review
May Marketo Masterclass, London MUG May 22 2024.pdfAdele Miller
Can't make Adobe Summit in Vegas? No sweat because the EMEA Marketo Engage Champions are coming to London to share their Summit sessions, insights and more!
This is a MUG with a twist you don't want to miss.
OpenFOAM solver for Helmholtz equation, helmholtzFoam / helmholtzBubbleFoamtakuyayamamoto1800
In this slide, we show the simulation example and the way to compile this solver.
In this solver, the Helmholtz equation can be solved by helmholtzFoam. Also, the Helmholtz equation with uniformly dispersed bubbles can be simulated by helmholtzBubbleFoam.
2. This year, digital travel sales are expected to reach $198
billion. More than 140 million U.S. adults will research a trip
online.
Source: Social Media Today
3. During the travel research process, 43% of consumers said
they use their smartphones to look for accommodations,
and 76% said they use their desktop computer.
Twenty-five percent of consumers said they used their
smartphones to book their accommodations, and 67% said
they used their desktops.
Source: Social Media Today
4. Seventy-eight percent of travelers said informative content
from destinations or travel brands can influence their
decision-making process, and 46% said ads with informative
content can be influential.
Source: Expedia
5. What you’re going to learn today:
1. The basics and definitions
2. Align your business goals with your website goals
3. How to set up event tracking and create conversion goals
4. How set up your website according to yours and visitors’ goals
5. How to segment and build audiences relevant to your website/goals
6. Discover what content is performing best and how it’s converting
7. Identify which marketing channels convert best
8. Set up custom dashboards and reports
7. Areas of Analysis
● Audience: Who are your visitors?
● Acquisition: How did they find you?
● Behavior: What did they do on your website?
What content gets viewed the most?
● Conversions: Are visitors’ and your goals
being met?
19. Align Business Goals & Website Goals
Event Tracking & Goal Setting in Google Analytics
20.
21. CVB Business Goals & Website Goals
● Generate tourism dollars to
increase economic impact
● Generate overnight lodging
business
● Become a conference/event
destination
● Promote area events and
activities
● Generate interest in what your
tourism area has to offer
● Position your tourism area as a
destination worth visiting (for
business or pleasure)
● Provide high-quality, relevant
information to influence the
target audience
● Encourage visitors to book a
stay
22. How do we best measure…
● Interest
● Engagement
● Value
● Intent
23. Key Performance Indicators (KPIs)
● Must identify KPIs that demonstrate progress toward goals
● Examples:
○ Watched a video
○ Downloaded a visitor’s guide
○ Joined email list
○ Clicked on an external link
○ Shared your content on social media
○ Viewed multiple pages to learn more
○ Responded to Calls to Action
○ Took a quiz
○ Saved an agenda
○ Requested a travel guide
25. Examples of Events
● Downloading a file
● Loading of Ajax, JavaScript or flash contents
● Loading of a dynamically generated web page
● Loading of pop-ups, light boxes (think email pop-ups or video lightboxes)
● Loading of a video on a webpage
● Scrolling down the page
● Viewing of a video
● Viewing video footage of certain length
● Clicking on a video’s play/pause/stop button
● Interaction with a gadget
● Clicking on an image or an external link
● Abandonment of a form field
● Logins
● Sharing/printing a blog post, article, video or image
● Clicking on a button
● Movement of mouse
26.
27.
28.
29.
30.
31. Event tracking - not the same as goals
● Use your webmaster to help set this up - requires code be added to your
website
○ Event tracking code
○ Google Tag Manager
Resource: https://www.optimizesmart.com/event-tracking-guide-google-analytics-simplified-version/
35. Key Takeaways
● Align business goals with website (visitor) goals
● Guide your visitors to take the next step with strong calls
to action (CTAs)
● Track actions on your website through event tracking and
create goals to measure engagement
45. Key Takeaways
● Review audience data to gain insights about audience attributes:
○ Geo
○ Demographics
○ Interests
○ Behavior
○ Technology
○ Mobile (Devices)
● Create market segments that make sense:
○ Interests, location, converters, etc.
● Build audiences based on market segments to build targeted remarketing lists
and search campaigns in Google Adwords
50. Key Takeaways
● Gain more insight about goals with landing pages vs. pageviews
● Review secondary dimensions (source/medium) to uncover why content is or
isn’t reaching goals
● Set goals for every page! What do you want visitors to do next?
● Brainstorm ways to make content work harder toward goals
● Remember: Bounce rate doesn’t always indicate a poor performance (i.e.
fishing report)
54. UTM Codes
● A simple code that you can attach to a custom URL in order to track a source,
medium, and campaign name.
● This enables Google Analytics to tell you where searchers came from as
well as what campaign directed them to you.
● Use the Google UTM Code generator (Discover → Campaign URL Builder)
● Only way to view Ad Content and track each campaign (other than AdWords)
59. Key Takeaways
● Dig deeper into how people got to your website with
secondary dimensions
● Use UTM codes for any URLs involved with every
campaign - stay organized!
● Pay attention to conversion paths and understand it’s
often more than one visit that contributes to conversions
68. I hoped today you learned:
1. Analytics basics and definitions
2. How to align your business goals with your website goals
3. How to set up event tracking and create conversion goals
4. How set up your website according to yours and visitors’ goals
5. How to segment and build audiences relevant to your website/goals
6. Discover what content is performing best and how it’s converting
7. Identify which marketing channels convert best
8. Set up custom dashboards and reports