The document outlines the video production process in five phases: development, pre-production, production, post-production, and distribution. Each phase includes essential activities such as planning, casting, and securing logistics, followed by the execution of filming, editing, and promotion. The emphasis is on thorough preparation and coordination to ensure the successful completion of a video project.

1. A general overview of each phase and how it's executed.
Video Production Process
By Masood Ahmed
Video Director

2. Phase 1:
Development
?Before you start, ask questions.

3. PHASE 1: DEVELOPMENT
What are you creating?

4. PHASE 1: DEVELOPMENT
How will you create it?

5. PHASE 1: DEVELOPMENT
Who is your audience?

6. PHASE 1: DEVELOPMENT
Where will your product live?

7. Phase 2:
Pre-Production
Plan, plan, and plan.

8. PHASE 2: PRE-PRODUCTION
WRITE.
Outlines Treatments Stories Scripts Shotlist Breakdowns

9. Script breakdown
guide

10. Script breakdown
example

11. Script breakdown
example

12. PHASE 2: PRE-PRODUCTION
Pre-Visualization
Storyboards Moodboards References Shot designs

13. Shot design/diagram/overhead
example

14. PHASE 2: PRE-PRODUCTION
Casting
Casting calls Auditions Table reads

15. PHASE 2: PRE-PRODUCTION
Logistics
Securing crew Production schedule Location scouting/securing Budgeting

16. Phase 3:
Production
Get the goods.

17. PHASE 3: PRODUCTION
Production Office
Producers Coordinators Assistants

18. PHASE 3: PRODUCTION
Art Department
Art Director Graphic / Motion Artists Set Designer Prop Master
Costume Designer Hair and Make-up Artists

19. Before

20. After

21. PHASE 3: PRODUCTION
Camera / Lighting
Cinematographer Gaffer Grip Electric

22. PHASE 3: PRODUCTION
Sound Department
Sound Mixer Boom Operator Spy

24. Phase 4:
Post-Production
The finish line.

25. PHASE 4: POST-PRODUCTION
Cut the Picture
Edits Piecing the story Feedback / Improvement

26. PHASE 4: POST-PRODUCTION
Audio
Music production Sound design / Foley Sound mixing Sound Recording

27. PHASE 4: POST-PRODUCTION
Other Things
Special FX / CGI Motion graphics Titles Credits

28. Phase 5:
Distribution
Now what?

29. PHASE 5: DISTRIBUTION
Advertising and Promotion
Social Media Pre-roll Blogs Contests Television

30. PHASE 5: DISTRIBUTION
Film / TV
Major Studios Digital Studios Networks Festivals

31. Thanks!