Understanding Google Analytics

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This document discusses setting up and using Google Analytics goals to track key performance metrics for a website. It recommends defining transactional and engagement goals based on the ultimate business objectives, such as tracking revenue, leads, or email signups. The document provides instructions for setting up goal details in Google Analytics and monitoring goal progress over time to improve website performance.

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USING GOOGLEUSING GOOGLE
ANALYTICSANALYTICS
Will Hanke
WhereIsMyBusiness.com

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So Here’s What We’reSo Here’s What We’re
Going to Do…Going to Do…

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Your UltimateYour Ultimate
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Define Your GoalsDefine Your Goals

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Transactional GoalsTransactional Goals

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Engagement GoalsEngagement Goals

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First: Set Up Your GoalsFirst: Set Up Your Goals

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Added to NavigationAdded to Navigation

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Ecommerce Sample DataEcommerce Sample Data

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Do you want to run your own business? Tired of exchanging your precious time for money? Sick of the 9-5, corporate rat race thing? Do you want to earn money, while sleeping or sipping cocktails at the beach? Do you want to run a business, while being completely location-independent. able to travel the world or just work from your home office? Do you want to face the challenge to earn a passive income 100 Euro per day until the end of this year? It's hard work and a long and winding road - but we'll guide you through. On this meetup you get a deeper insight into the Amazon FBA business model. You will learn what the current hype about selling physical products on Amazon is all about, and get an overview how this business model works. You will learn about - why Amazon FBA is an appealing business model to generate a location-independent, scalable and passive income - the requirements to start as a seller on Amazon - the right mindset to be successful - pros and cons compared to other e-commerce platforms and other online business models - how to research and find the right product and the right niche - how to contact and negotiate with suppliers - how to set up an optimized product listing that converts - how to get product reviews for social proof - how to create your own private label brand - how to set up a strategy to sell outside of Amazon - an outlook into the future of Amazon FBA: Is the hype over or just about to begin? more events on www.meetup.com/codino and www.codino.co

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Increasing sales per visitor (SPV) is important for increasing profits. SPV means closing more sales from the same number of visitors by improving conversion rates. Conversion rate is the percentage of visitors that make a purchase. Software can track metrics like conversion rates. Ways to increase SPV include adding web pages, products, testing pages, audio, testimonials, and content to engage visitors. Providing more free information can boost sign-up and purchase conversion rates between 10-33% and 1-10% respectively.

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Increasing sales per visitor (SPV) is important for increasing profits. SPV means closing more sales from the same number of visitors. Conversion rate is the percentage of visitors that buy, with 1-10% generally considered good. Ways to increase SPV include adding web pages, products, testing pages, audio, testimonials, tweaking content, and using software to track changes. Providing more free content and getting more email signups, which allow follow up marketing, can also boost SPV. The goal is to get 10-33% of visitors to provide contact details.

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The document summarizes key points from a series of events hosted by eChampions.co.uk on digital marketing topics. It provides examples of websites that performed well in areas like SEO, Google Analytics usage, optimizing for universal search, and content management systems. The document also discusses strategies used by large companies and calls out action items for attendees around installing analytics, claiming local listings, and doing keyword research.

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The document discusses how to increase sales per visitor (SPV) on a website. SPV can be improved by getting more visitors through advertising and tracking conversion rates. Conversion rate is the percentage of visitors that make a purchase. Ways to increase SPV include adding new web pages, products, testing page updates, adding audio, testimonials, and content to existing pages and sales letters. Providing more words, pages and free products helps customers and increases the sign up conversion rate, which is the percentage of visitors that provide their email for follow up marketing to make a sale. SPV and sign up conversion rates between 1-10% and 10-33% respectively are considered good.

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Wilt u de conversie van uw webshop structureel verhogen? Dan mag u deze presentatie absoluut niet missen. Conversie-specialist Jurjen Jongejan legt u in een flitsende presentatie uit hoe u dat aanpakt. Waar moet u beginnen? Welke analyses moet u maken? Wat zijn de laatste trends? Deze presentatie zit vol met praktijkcases op het gebied van A/B-testen, veel bruikbare tips en een bewezen stappenplan. U verlaat gegarandeerd de zaal vol enthousiasme en concrete ideeën om de conversie van uw webshop te verhogen.

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Bring your store to your customers Enable your customers to buy on Instagram & Snapchat! Connect your store now to gain customers shopping on Instagram & Snapchat. The integration is simple and can be done with Magento and Shopify. If you are using a different e-commerce platform please contact us for a custom integration. Once your store is connected to SnapMe you have nothing else to do except handle the orders as they come in.

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Imagine you built a piece of software that everyone uses hundreds of times a day. It’s installed on every computer and mobile device. The entire Internet relies on it. It’s the cloud, thirty years ago. That’s what Paul Mockapetris did when he created DNS, the naming system on which the Web is built. Oh, and he also wrote the first SMTP implementation. That’s email. In this candid session, hear what it was like at the beginning, when a little piece of code could have a huge impact on the world.

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This document discusses the creation of a service guide to improve access to information and services for senior citizens. It notes the increasing diversity among senior citizens and need to offer a variety of options. The guide should encourage inclusion of senior citizens in existing municipal services, make existing service information more accessible, and develop innovative new services. It emphasizes expanding the circle of service providers to acknowledge senior citizens' capabilities and needs, and changing stereotypes among both providers and seniors themselves. A multi-disciplinary committee is recommended to oversee the guide's production.

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This document contains a summary of Sivaram K's experience and qualifications for a senior software engineer role. It outlines his 4+ years of experience developing applications using TIBCO technologies like BW, EMS, and RV for clients like T-Mobile and GE Capital Treasury. His skills include XML, XPath, SQL, and he is proficient in technologies like TIBCO Admin, SOAPUI, and operating systems like Windows. He has experience in all phases of the SDLC and is self-motivated with the ability to work independently and mentor others.

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