Enterprise social network use is growing while email use is slowing, and within 5 years most organizations will use private social networks. According to surveys, when asked about the importance of enterprise social networking, over 70% of companies already use social technologies but many are not realizing their full potential benefits. Implementing social platforms can boost organizational productivity by 20-25% by improving collaboration, information searching, and reducing email use. Potential benefits of enterprise social networks include increased productivity, collaboration, and access to information, but adoption is still held back by some organizations.

1. the future of
enterprise
social

2. email use is slowing…
enterprise social is growing

3. in 5 years, most organizations
will use private social networks.

4. 72% of companies already use social, but are they
realizing the value of enterprise social platforms?
According to McKinsey, businesses implementing
social technology boost productivity by 25%

5. the untapped potential of social platforms…
20-25% total productivity improvement
10-15% accomplishing role-specific tasks
25-35% collaborating internally
30-35% searching for info
25-30% reading / responding to e-mail
Source: International Data Corporation; McKinsey Global Institute analysis

6. the case for enterprise social
when surveyed on the importance
of enterprise social networking:

7. how enterprise social networks deliver results

8. benefits of enterprise social include:

9. what’s holding you back?

10. try tibbr at www.tibbr.com

11. sources:
• http://www.socialbusinesstoday.net/2011/12/business-social-networking-to-become-4.html
• http://www.eweek.com/c/a/Messaging-and-Collaboration/Enterprise-Social-Software-Spend-
Creeping-up-to-1-Billion-508550/
• https://www.gmaoline.org/file-manager/GMA_Publications
enterprise_social_computing_whitepaper.PDF
• http://www.mckinseyquarterly.com/
• The_rise_of_the_networked_enterprise_Web_20_finds_its_payday_2716
• http://www.jmorganmarketing.com/the-state-of-enterprise-2-0-collaboration-report/
• http://www.forbes.com/sites/ciocentral/2011/08/28/research-summary-introducing-the-43-use-
cases-for-social-business-social-enterprise/
• http://www.thesocialworkplace.com/2012/02/21/social-collaboration-is-here-to-stay/
• http://www.aiim.org/pdfdocuments/IW-SocialBusiness-2011.pdf