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The Who What Where When And Why Of Social Media Lead Generation

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Social Media is the place to be for lead generation. Each platform offers insight and information about thousands of potential prospects, and it’s all right there waiting for you.

But in order for your strategy to be efficient and effective, you have to identify the 5 W’s of your lead generation: Who, What, Where, When, and Why.

This SlideShare will give you a brief breakdown of what these elements are and how to use them to your advantage.

Published in: Social Media
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  • Super-cool info over Social marketing, great piece. Have you considered using tools such as ReplyUp.com (Gmail plugin for email follow-ups), Whoisvisiting.com (Identify website business visitors) and Found.ly (sales prospecting tool) to support your efforts in these activities?
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