This double page spread features an interview with artist Lily Allen. A large photo of Allen dominates one page, showing her in casual clothing reflecting her indie music style. The title of the interview takes up most of the other page in an unusual font, perhaps representing the strange topics discussed. The subtitle further describes the unconventional nature of the article. Overall, the layout draws readers in with the photo of Allen and intriguing title and subtitle of the unconventional interview.

1. Analyse
By Ben Beattie

2. Front covers
The Masthead for the magazine is blocked
by this large image of Rihanna, this makes
the Rihanna interview a big selling point
and more important than the actual brand
as people are more likely to buy Rihanna
than the magazine as she draws in more
attention. But you can still see the font and
colour of the “rolling stone” so the public
will be able to recognise it, this means that
it is quite old and has a big reputation.
Rihanna’s body isn't facing towards the
camera however her head is over her
shoulder and her eyes are looking into the
camera. This makes her look more
dominant and sexy in her appearance as
she's only wearing a small about of clothing
and minimal makeup and this will help sell
the magazine.
“Rihanna” is the leading cover story in rolling stone
magazine this is in a classy and readable font which
may highlight the seriousness of the article or that
rihanna may be changing her style in music to more
R&B soul rather than catchy pop songs.
“Crazy in Love” this is a Subheading probably about
her abusive relationship with her Ex boyfriend Chris
Brown, however this is also the title is a Beyonce
song whom the to are friends. so it's a pun of the two
artist.
The other stories tend to be smaller font and to the
right hand side where Rihanna is mainly on the left,
this means that the emphasises is on Rihanna in
this article.
The articles involved have a serious tone to them as
“Rape and the military” and “The NRA vs America”
these are both serious topics which suggest the
seriousness of the magazine and that it provides
real good quality journalism; which strengthens the
brand.

3. Freebie - This would obviously attract
people if they get something free from
the magazine in this case some Joy
division posters, even though I haven't
heard of them they must have a
certain following that would like these
posters.
This front cover includes Florence
and the machine, she takes up the
majority of the page, showing that
she is the main story and readers that
there will be news about her inside so
this would attract fans of hers, which
there are a lot of.
“NME” is in front of florence
making me think that this isn't a
very well known brand as they
are still showing off their logo so
it gets more brand recognition.
Its covering florence which i think
looks more professional and
clean rather than her covering it
and it makes the magazine look
more tiny in doing so.
“world exclusive comeback
interview” this is going to attract a
range of readers as they are
wondering and wanting to know
more and this is the only magazine
that has answers to the questions
of the readers.
Florence is in a simple and plain
outfit with a simple background,
however there does look like there
is some filter on the photo that
gives it an oldie rustic look.

4. There are a lot of smaller subtitles all
over the page which adds to it as it
tells the readers that there is a lot of
content and a lot of articles in this
magazine.
This front cover contains Bruno
Mars smoking a cigarette which
could suggest that his music is
becoming more of the "bad boy"
style rather than his jolly pop
songs. This would attract fans of
pop as he is a pop icon and fans of
Bruno
The cigarette also could link to one
of the heading "boss weed" as that
is a drug that is commonly smoked
so it could be a linking reference
and as it's an illegal drug it links to
the "bad boy" persona.
Gold is a colour repeated throughout
the cover of the magazine, it's the
colour of Bruno's name, his shirt and
his cigarette etc. They also draw
attention to your eyes around the
page as the gold moves across so
your eyes do they same. This make
the front cover more bold and
intense for you eyes so you notice it
more. There's also a subtitle
underneath Bruno Mars saying
"pop's golden child" so the gold
repeated was for effect and to draw
ev everything together.

5. Rolling stone brand name is covered
Silver (light blue) and red colours
subheadings are on the left when amy
is on the left so the focus is of her
she is wearing minimal clothes and
showing off her tattoos with her hair in
messy but stylish look (signature)

6. Contents
There is a “Q review” in the bottom
which tells the reader exactly where
the review part in the magazine is
located within. It's about halfway
through so the reader will have to skip
pass a lot of pages to get there
causing them to possibly find an other
article and that means they read more
are become enticed by the magazine
as the review part would be one of the
popular sections.
Many famous faces are on show on
the content page; to potentially
show off, as it includes Dolly
Parton, Ant and Dec. These are
both national and international stars
that i'm sure people, of various
backgrounds, would want to read
about them as they are from the
Music industry.
The photos of the celebrities are
very large and this makes it easier
for people to see and recognize the
celebrities, it also promotes that the
celebrities are willing to be on this
magazine and that the magazine
covers these celebrities, as there is
a broad target market.
The Brand Name “Q” is Clearly visible
as it’s in a white colour placed on a red
background and this highlights the
brand and repeats in the reader's mind
of who manufactured this magazine.
Therefore strengthening brand loyalty
and the recognisability of the brand.

7. The headlines on the page only have
a small area and don't give in much
detail about the articles but they do
give a page number. this could be
that they want people to visit the
page to find out more information
rather than read the little text and
judge it on that.
Nme is visible in a clear and in the top
left which is usually where the he eye
would look.first in the page. This
helps promote the brand as it's
causing more people to look.
Has a band index which I really like
as it makes it easier for the customer
to see the band and what genre is
mainly featured so it tells you where
the artist is placed; this increases
the whereabouts of each artist for
the reader.
There's a small article in the middle
of the page, this is very different, as
it breaks the band index and the
page index in two and I just looks
Confusing and out of place.

8. The contents it divided into two
sides one is in order the other
isn't. On one side it has the
cover story and features when
the other has regulars which
makes the magazine good for
people who read it at every
publish as then you get in the
habit of where the new stuff is
and then where the regular stuff
is too.
The contents page is on two pages which is easier to present
as there's more space but it could be harder for someone to
reader as there's too much on one big sheet.
Right hand is a little mixed up
but it has large bold images
that relate to the story
however they aren't in order in
the magazine.
It's good that they do have
images as it makes it easier
and more interesting for the
person to engage and want to
read the magazine. i think it
also gives an insight to what
the article may contain.
Competition is clearly noticeable and its tickets to Muse, this would bring in a
different kind of audience as they aren't very mainstream but they are well
known.

9. Double page spread
The title is a direct quote
from the interview. The
uneven and disjointed font
may represent the weird
and strange topics that the
article covers. However I
don’t how the title takes up
the majority of the page as
there could be more
content within the article.
The first thing the reader would see are the title and the artist
feature; this is a good thing as it draws readers in straightaway.
Lily allen is wearing an outfit that
is from the British indie music
genre thus attracting the fans of
these genre to the NME
magazine. her clothes also relate
to the title as she isn't wearing
any feminine or revealing clothes
and her makeup is minimal this
gives me the impression that she
does care about the glamour of
the business and more about her
songs and music quality.
The center fold is a problem with
this magazine but the editors
have tried to limit the amount by
having only a little of the title and
Lily lay over.
The subtitle of the article is
very usual and

10. This is a two page
spread where one side
has the article and the
on there has a large
image of the artist,
Cher Lloyd. The article
is colourful which I
think targets the young
girls that are fans of
Cher Lloyd.
The image shows
Cher being fun and
artist which makes
her a lot more
appealing to girls
as the article is
about her being
scapegoated as a
bad role model for
girls to have."I was the.... Turning
out wrong" this is a
main quote title taken
from the article and it's
clearly about her being
misunderstood and
scapegoated. I like the
layout of this article.

11. An medium close up of
Jay-z’s face and placed on
a full A4 page. In the
picture he is looking very
determined and which
may suggest that he
This is a more
serious looking
article as the main
text body is long and
similar. And the
picture of Jay-Z is
serious which may
suggest that this
article will have
some personal
details about him
that should be
respected and not
taken as a Joke.
The red on the left
side the the image is
repeated in the body
of text with a large a
"J" this clearly
means that people
know his brand and
title without haven't
to read it all. Making
the article very
classy and
authoritative as they
expect people who
are reading this
magazine to know.