This document outlines a four-week plan to develop branding and promotional materials for a reading campaign. Week 1 focuses on sketching and finalizing a logo in Photoshop. Week 2 involves creating A3 posters using the logo, sketches and mood boards. Week 3 is dedicated to designing merchandise like t-shirts and mugs featuring characters from books in the style of the posters. Week 4 wraps up any unfinished work and focuses on creating banners, flyers and other materials to promote an online or in-person book fair event using all the developed branding assets. Required resources include Photoshop, InDesign, online templates, mood boards, sketches and previously completed designs.
AS Media Evaluation: Question 7 - Looking back at your preliminary task, what...danielscott132513
AS Media Evaluation: Question 7 - Looking back at your preliminary task, what do you feel you have learnt in the progression from it to your final product?
AS Media Evaluation: Question 7 - Looking back at your preliminary task, what...danielscott132513
AS Media Evaluation: Question 7 - Looking back at your preliminary task, what do you feel you have learnt in the progression from it to your final product?
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The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
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Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
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For more information, visit-www.vavaclasses.com
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The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
6. Mood board & Mind Map – Merchandise/ Promotional Material
7. Mood board & Mind Map – Merchandise/ Promotional Material
8. Week 1 What you’re going to do: Resources needed:
Tues.
(7th March)
Start working on the logo for my campaign. This
will require me sketching up ideas and them
creating them on a Photoshop document.
Mood boards
Notebook & pencil
Photoshop
(Potentially) Scanner
Wed.
(8th March)
Carry on working on creating the logos, multiple
so that I have more to choose from to then
finalize
Photoshop
Mood boards
Sketched ideas
Thurs.
(9th March)
Take your final logo idea and finalize it by
sharpening the detail and work on developing
further so that it is the best that it can be
Photoshop
Mood boards
Sketched ideas
Week 2 What you’re going to do: Resources needed:
Tues.
(14th March)
Starting working on the A3 poster. Using the
mind maps made start sketching up an ideas that
you have
Mood boards
Notebook & pencil
(Potentially) Photoshop
Wed.
(15th March)
If not already started on Tuesday start on
creating the poster on Photoshop using the
sketches and mood boards to choreograph it. See
if you can develop a pattern from the sketches
for a final campaign. Might need to use InDesign
for the structure of the page
Photoshop
InDesign
Sketched ideas
Mood boards
Thurs.
(16th March)
Continue on with Photoshop and the posters,
trying to make as many as possible from your
sketches and keep working on finding a pattern
for multiple posters for your campaign
Photoshop
InDesign
Sketched ideas
Mood boards
9. Week 3 What you’re going to do: Resources needed:
Tues.
(21st March)
Start working on the ideas for your merchandise
(t-shirt, mugs, bookmarks, tote bags, banners &
flyers for event). Use your final logo and posters
for reference but sketch up new themes, like
characters from famous books in the style of
your poster to match up.
Templates online for merchandise
Notebook & pencil
Mood boards
Photoshop
InDesign
Wed.
(22nd March)
If not started on Tuesday work on creating the
designs for your merchandise on Photoshop and
InDesign, most likely using the merchandise
templates to help create them
Templates online for merchandise
Sketched ideas
Photoshop
InDesign
Thurs.
(23rd March)
Continue to work on merchandise designs, as
many as possible on as many outlets that would
suit the reading campaign
Templates online for merchandise
Sketched ideas
Photoshop
InDesign
10. Week 4 What you’re going to do: Resources needed:
Tues.
(28th March)
Work on anything that hasn’t officially been
finished so that there’s nothing more to improve
on
Templates online for merchandise
Sketched ideas
Mood boards
Photoshop
InDesign
Wed.
(29th March)
If not finished with finishing up carry on with
that, if finished work on creating either an online
or book fair campaign. So banners, flyers, leaflets
to make the event known. Use al finished
products to help create them.
Notebook & pencil
Photoshop
InDesign
All finished products as templates
Research into potential areas to do campaign
Thurs.
(30th March)
Continue on with the event planning task if
started on Wednesday
Sketched ideas
Photoshop
InDesign
All finished products as templates
Editor's Notes
4 weeks of production
Outline resources needed – mac computer, Photoshop, other software's, stock images, internet, possibly cameras –if taking own images you’ll need to plan this in your production schedule- , are you going to make mocks of products or are you going to primary work with Photoshop?, etc.
Logo – make mood board of ideas
Poster – in the end there should be at least one A3 poster for your social issue, this could lead to a series of posters of the same stature but slightly different each time
Merchandise/ Promotional materials– could be tote bags, bookmarks, t-shirts but also planning an event which will be in schools, book fairs, during half terms, lunch times, etc. with the banners for them
Want ever you want – social media campaign? –will need to create the appropriate hash tag-
4 weeks of production
Outline resources needed – mac computer, Photoshop, other software's, stock images, internet, possibly cameras –if taking own images you’ll need to plan this in your production schedule- , are you going to make mocks of products or are you going to primary work with Photoshop?, etc.
Logo – make mood board of ideas
Poster – in the end there should be at least one A3 poster for your social issue, this could lead to a series of posters of the same stature but slightly different each time
Merchandise/ Promotional materials– could be tote bags, bookmarks, t-shirts but also planning an event which will be in schools, book fairs, during half terms, lunch times, etc. with the banners for them
Want ever you want – social media campaign? –will need to create the appropriate hash tag-
4 weeks of production
Outline resources needed – mac computer, Photoshop, other software's, stock images, internet, possibly cameras –if taking own images you’ll need to plan this in your production schedule- , are you going to make mocks of products or are you going to primary work with Photoshop?, etc.
Logo – make mood board of ideas
Poster – in the end there should be at least one A3 poster for your social issue, this could lead to a series of posters of the same stature but slightly different each time
Merchandise/ Promotional materials– could be tote bags, bookmarks, t-shirts but also planning an event which will be in schools, book fairs, during half terms, lunch times, etc. with the banners for them
Want ever you want – social media campaign? –will need to create the appropriate hash tag-
4 weeks of production
Outline resources needed – mac computer, Photoshop, other software's, stock images, internet, possibly cameras –if taking own images you’ll need to plan this in your production schedule- , are you going to make mocks of products or are you going to primary work with Photoshop?, etc.
Logo – make mood board of ideas
Poster – in the end there should be at least one A3 poster for your social issue, this could lead to a series of posters of the same stature but slightly different each time
Merchandise/ Promotional materials– could be tote bags, bookmarks, t-shirts but also planning an event which will be in schools, book fairs, during half terms, lunch times, etc. with the banners for them
Want ever you want – social media campaign? –will need to create the appropriate hash tag-
4 weeks of production
Outline resources needed – mac computer, Photoshop, other software's, stock images, internet, possibly cameras –if taking own images you’ll need to plan this in your production schedule- , are you going to make mocks of products or are you going to primary work with Photoshop?, etc.
Logo – make mood board of ideas
Poster – in the end there should be at least one A3 poster for your social issue, this could lead to a series of posters of the same stature but slightly different each time
Merchandise/ Promotional materials– could be tote bags, bookmarks, t-shirts but also planning an event which will be in schools, book fairs, during half terms, lunch times, etc. with the banners for them
Want ever you want – social media campaign? –will need to create the appropriate hash tag-
4 weeks of production
Outline resources needed – mac computer, Photoshop, other software's, stock images, internet, possibly cameras –if taking own images you’ll need to plan this in your production schedule- , are you going to make mocks of products or are you going to primary work with Photoshop?, etc.
Logo – make mood board of ideas
Poster – in the end there should be at least one A3 poster for your social issue, this could lead to a series of posters of the same stature but slightly different each time
Merchandise/ Promotional materials– could be tote bags, bookmarks, t-shirts but also planning an event which will be in schools, book fairs, during half terms, lunch times, etc. with the banners for them
Want ever you want – social media campaign? –will need to create the appropriate hash tag-
4 weeks of production
Outline resources needed – mac computer, Photoshop, other software's, stock images, internet, possibly cameras –if taking own images you’ll need to plan this in your production schedule- , are you going to make mocks of products or are you going to primary work with Photoshop?, etc.
Logo – make mood board of ideas
Poster – in the end there should be at least one A3 poster for your social issue, this could lead to a series of posters of the same stature but slightly different each time
Merchandise/ Promotional materials– could be tote bags, bookmarks, t-shirts but also planning an event which will be in schools, book fairs, during half terms, lunch times, etc. with the banners for them
Want ever you want – social media campaign? –will need to create the appropriate hash tag-
4 weeks of production
Outline resources needed – mac computer, Photoshop, other software's, stock images, internet, possibly cameras –if taking own images you’ll need to plan this in your production schedule- , are you going to make mocks of products or are you going to primary work with Photoshop?, etc.
Logo – make mood board of ideas
Poster – in the end there should be at least one A3 poster for your social issue, this could lead to a series of posters of the same stature but slightly different each time
Merchandise/ Promotional materials– could be tote bags, bookmarks, t-shirts but also planning an event which will be in schools, book fairs, during half terms, lunch times, etc. with the banners for them
Want ever you want – social media campaign? –will need to create the appropriate hash tag-
4 weeks of production
Outline resources needed – mac computer, Photoshop, other software's, stock images, internet, possibly cameras –if taking own images you’ll need to plan this in your production schedule- , are you going to make mocks of products or are you going to primary work with Photoshop?, etc.
Logo – make mood board of ideas
Poster – in the end there should be at least one A3 poster for your social issue, this could lead to a series of posters of the same stature but slightly different each time
Merchandise/ Promotional materials– could be tote bags, bookmarks, t-shirts but also planning an event which will be in schools, book fairs, during half terms, lunch times, etc. with the banners for them
Want ever you want – social media campaign? –will need to create the appropriate hash tag-
4 weeks of production
Outline resources needed – mac computer, Photoshop, other software's, stock images, internet, possibly cameras –if taking own images you’ll need to plan this in your production schedule- , are you going to make mocks of products or are you going to primary work with Photoshop?, etc.
Logo – make mood board of ideas
Poster – in the end there should be at least one A3 poster for your social issue, this could lead to a series of posters of the same stature but slightly different each time
Merchandise/ Promotional materials– could be tote bags, bookmarks, t-shirts but also planning an event which will be in schools, book fairs, during half terms, lunch times, etc. with the banners for them
Want ever you want – social media campaign? –will need to create the appropriate hash tag-
