The student learned that planning is crucial for a successful product. Their preliminary magazine was hastily put together without much thought, while their main magazine was carefully planned after conducting research and communicating with the intended audience. The student improved their skills in areas like image editing, layout design, and using conventions typical of real magazines. They also learned to better target audiences and do more research. Overall, the student progressed from a messy preliminary approach to a more polished final product through increased planning, skills, and understanding of their audience.