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TASK 4 : RESEARCH IN
TO MUSIC INDUSTRIES
AND INSTITUTIONS (Q4)
Q4 :Why might alternative publishers like Bauer be
appropriate?
Roisin Quinn
Q4 : Why might alternative publishers like
Bauer be appropriate?
■ Bauer is a media company who reach to 22 million people over 107 different brands
through live actions,TV, radio, digital, and magazines.
■ As a business, Bauer has been around since 1875 and sells around 38 million magazines
per week.
■ They produce more than 570 magazines including FHM, Grazia and Kerrang
■ H . Bauer hit the UK scene with Bella magazine in 1887 and went on to produce the
likes ofTake a Break in 1990, which went on to maintain its top status and sell around
800,000 copies per week.
■ They also produce magazines such as that’s life!,TV Choice, and twenty three other
successful puzzle titles, which show they have a wide target audience and now how to
market and promote their magazines.
Q4 :Why might alternative publishers
like Bauer be appropriate?
I think that Bauer would be an appropriate publisher for my magazine as they are one of
the largest publishing companies in the world, which shows that they have the ability to
make magazines successful and could influence my product positively.They produce a
wide range of magazines from men’s interest, to women’s, to music which shows that
they know how to properly market their magazines and are loyal to those they produce,
which is essential in the production of a new music magazine.One of their most successful
music magazines, Kerrang, is sold throughout the UK and is a very successful magazine.
The genre of Kerrang is rock, and I think that this makes Bauer a very good choice for my
publishing company as I intend to make a magazine based around rock/alternative music,
and the companies previous successes show that they already have a good target
audience for these types of magazines and know how to promote and aim their
magazines at these people well.

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Task 4 q4

  • 1. TASK 4 : RESEARCH IN TO MUSIC INDUSTRIES AND INSTITUTIONS (Q4) Q4 :Why might alternative publishers like Bauer be appropriate? Roisin Quinn
  • 2. Q4 : Why might alternative publishers like Bauer be appropriate? ■ Bauer is a media company who reach to 22 million people over 107 different brands through live actions,TV, radio, digital, and magazines. ■ As a business, Bauer has been around since 1875 and sells around 38 million magazines per week. ■ They produce more than 570 magazines including FHM, Grazia and Kerrang ■ H . Bauer hit the UK scene with Bella magazine in 1887 and went on to produce the likes ofTake a Break in 1990, which went on to maintain its top status and sell around 800,000 copies per week. ■ They also produce magazines such as that’s life!,TV Choice, and twenty three other successful puzzle titles, which show they have a wide target audience and now how to market and promote their magazines.
  • 3. Q4 :Why might alternative publishers like Bauer be appropriate? I think that Bauer would be an appropriate publisher for my magazine as they are one of the largest publishing companies in the world, which shows that they have the ability to make magazines successful and could influence my product positively.They produce a wide range of magazines from men’s interest, to women’s, to music which shows that they know how to properly market their magazines and are loyal to those they produce, which is essential in the production of a new music magazine.One of their most successful music magazines, Kerrang, is sold throughout the UK and is a very successful magazine. The genre of Kerrang is rock, and I think that this makes Bauer a very good choice for my publishing company as I intend to make a magazine based around rock/alternative music, and the companies previous successes show that they already have a good target audience for these types of magazines and know how to promote and aim their magazines at these people well.