The document discusses strategic change management for implementing enterprise work collaboration. It outlines three key steps: 1) Organizing for change by defining a culture that promotes collaboration, 2) Implementing change through communication, training, collaboration and feedback, and 3) Maintaining momentum by setting visible, concrete and unambiguous goals and celebrating milestones. Successful change management requires preparation, overcoming obstacles, and sustaining momentum over time.

1. Strategic Change Management
Prepared by
Arch. Saad Al Jabri

2. Change is coming. Are you ready?

3. “Businesses using social
collaboration see an
average increase of
12.5% in productivity.”
Forbes 2012

4. Introduction
Enterprise work collaboration solutions are
transforming the way high performance teams and their
members get work done.
Organizations across the globe are reaping the benefits,
internally by engaging their employees, and externally
by maintaining their competitive edge and achieving
business objectives.

5. Three Key Steps and Best Practice to
Enable Enterprise Work Collaboration
1. Organizing for Change
2. Implementing Change
3. Maintaining Momentum

6. 1. Organizing for Change
Strategy should establish the culture & values
that promote collaboration. Specifically:
• Define and share qualities and behaviors/actions
• Promote openness and transparency
• Determine a strategy for establishing a culture of
values that supports collaboration

7. 1. Organizing for Change
Let’s examine best practices necessary to manage
change effectively
Obtain executive
sponsorship
Identify leaders &
evangelists
Democratize the
workplace

8. 1. Organizing for Change
Be proactive
Assemble the right solutions ahead of time
Customize your approach

9. 2. Implementing Change
VOICE TRANSPARENCY CLARITY CHANGE INNOVATION
From voice to innovation

10. 2. Implementing Change
“Vision without execution is hallucination”
Thomas Edison

11. 2. Implementing Change
Here are some key practices to manage change along
with some proven tactics that will facilitate and foster
these changes and spur innovation

12. Communicate change
Provide training and development
Collaborate on problem-solving initiatives
Offer feedback on positives, not just negatives
2. Implementing Change

13. Integrate solutions into day-to-day
work processes
Model and embrace collaboration
Demonstrate transparency to
foster trust
2. Implementing Change

14. 3. Maintaining Momentum
Harvard Business Review (HBR) pinpointed three key
points for using milestones to maintain momentum. Their
advice is to ensure that goals are:
• Visible – People need to see that their efforts are truly
paying dividends
• Concrete – Make sure victories are real and can be
proven
• Unambiguous – Lofty goals are difficult to pin down.
The more clear & measureable the objectives, the more
achieving them will motivate employees to push on

15. 3. Maintaining Momentum
Additional tips for fostering employee engagement among
internal and external teams include:
Communicate clear and
measurable goals.
Share on going progress.
Encourage open, honest,
two-way communication.

16. Validate each team member’s
role in the big picture
Foster innovation
Encourage incoming feedback and
demonstrate usage
Celebrate milestones and achievements
3. Maintaining Momentum

17. Conclusion
It is becoming increasingly evident that only those
organizations that are able to implement and manage
change most effectively will realize continued success.
Yet understanding this and actually achieving it are two
entirely different things.

18. Conclusion
In order to successfully implement and manage change,
there must be a clear plan in place for doing so. The
plan must involve:
• Organizing to be adequately prepared,
• Implementing in a way that overcomes objectives
• And achieves employee buy-in and maintaining the
same level of momentum for a sustained period of
time once the changes have been put in place.